Keyhole.co

MARCH 7, 2023

Social media has become a vital aspect of marketing and communication strategies for almost all organizations. However, it is crucial to recognize that social media also comes with its fair share of risks, especially if it is not appropriately managed. This is where social media monitoring comes into play.

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Social Media Apple Trends Reputation 59

Hootsuite

JANUARY 22, 2020

Many small businesses don’t have the time or the wherewithal to manage social media accounts—let alone the budget to hire a dedicated social media manager. But that doesn’t make social media management any less important. More than 40% of digital shoppers use social media to research new brands and products.

Social Media 145

Social Media HootSuite Template Templates 145

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. Why do marketers need social listening tools?

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Brand Monitoring Tools HootSuite Brands 98

Sprout Social

DECEMBER 9, 2020

But even amid the panic and the uncertainty, people found new ways to connect with each other through social media trends. New trends in social media can not only serve as an inspiration for new products but also for fresh content and creative ways to connect with your audience. Soon, brands joined in on these trends too.

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Trends Hashtag Meme Sports 125

Sprout Social

MARCH 31, 2022

But content on Reels and TikTok is totally different than pretty much anything else you need on social media. In this guide, we’ll break down these two dominant short-form social platforms including similarities, differences and best practices for both. Skits and memes. Aesthetics matter for brands on social media.

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Platform Instagram Video Meme 120

Keyhole.co

JULY 5, 2023

With over 2 billion monthly active users , Instagram is one of the most popular social media platforms today. Given the informal nature of Instagram, feel free to add an element of humor and fun with memes and reels that people would be inclined to share (more on these in the next sections).

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Instagram Meme Tips Marketing 52

Social Media Marketing

APRIL 11, 2013

PeekAnalytics is a social audience measurement tool that enables its users to gain a large and diverse assortment of actionable insights into both the audiences following specific Twitter accounts, as well as those audiences behind the tweeting of certain words, phrases, links, memes, hashtags, and the like. Twitter analytics'

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Analytics Twitter Automotive Class 164

Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. If achieved, your message will be in nearly everyone’s social media feed.

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Meme Marketing Hashtag Campaign 105

Sprout Social

OCTOBER 16, 2018

Social media and the beauty industry go hand in hand. And as it should come as no surprise, those same brands are making a killing having mastered the art of social selling. That’s why we’ve broken down the in’s and out’s of social media and the beauty industry for brands looking to stake their claim.

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Industry Social Media Hashtag Instagram 101

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Social media users stay on TikTok longer than any other network, with an average session length of more than 10 minutes. Fourteen hours. onlineoptimism.

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Examples Campaign Tips UGC 141

Sprout Social

AUGUST 8, 2023

Just like every social media platform has an algorithm that helps put relevant content in front of each user. This includes captions, hashtags, sound clips and other identifying factors on the videos. Your social media team needs to do the same with your TikTok. This is where TikTok SEO comes in.

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SEO How To Hashtag Engineering 92

Adam Cohen

JULY 19, 2010

Marc Meyer and Jason Breed have done an amazing job over the last year plus bringing in some highly respected and social-media-knowledgeable folks like Chris Brogan , Amber Naslund , Beth Harte and Jason Falls. You can follow along with the hashtag #SM69 (for the 69th time they have had this weekly discussion).

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Social Media Disqus Web 2.0 Badge 219

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

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API Social Media Management Platform Instagram 91

Ignite Social Media

APRIL 2, 2020

As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. A mixture of behind-the-scenes moments and odd memes have made them the “boomer darlings” of the youth-focused app. Paid Media Opportunities. Who is not currently on TikTok, however, are brands

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Marketing Authentication Trends Feed 217

The Social Media Hat

JULY 18, 2016

Social Media 7 Best Social Media Practices To Boost Your Conversions. Few businesses create social media accounts just for fun. They post on social media in the hopes of converting their fans and followers into customers. Does social media increase sales? You bet it does.

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Conversation Social Media Geotagging Campaign 60

Sprout Social

SEPTEMBER 30, 2021

For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags. A bonus of using these types of Instagram social selling tools includes advanced analytics and user-generated content curation. A mention of your branded hashtags to encourage user-generated content.

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Instagram Bazaarvoice Retail Feed 110

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience? Why does brand experience matter?

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Brands Sentiment How To Analysis 111

Keyhole.co

JANUARY 18, 2024

For example, here’s what the landing page of the same company (FrameStores) looks like: This social media management tool becomes their digital gateway, directing Instagram traffic and followers to explore their website or visit their brick-and-mortar stores. Our solution provides you with all the social media analytics you need.

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Instagram How To Insurance Findability 52

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. If you want to know the best sizes for content on every platform, check out our social media size guide. View this post on Instagram A post shared by Emilse Mayer (@emilsemayer) 2.

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Video HootSuite How To UGC 112

Sprout Social

NOVEMBER 23, 2022

From deep thought leadership to relevant memes commenting on industry insights, content is powerful. And considering most B2B buyers use social media to make purchasing decisions, interesting, persuasive content can translate into dollars. But you have influencers under your roof—your social-savvy employees.

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LinkedIn Tips Curation Training 111

Sprout Social

MAY 8, 2019

Although cross-promotion is a smart move, bear in mind that each social platform has its own best practices. For example, Instagram tends to go heavier on the hashtags while you might want to craft a slightly different description for images posted to Facebook. Experiment with branded and industry hashtags. Customer photos.

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Instagram How To Hashtag Feed 110

agora pulse

JULY 13, 2016

Know Your Hashtags. Every industry has its specific hashtags which are used to gain attention and generate a buzz around your tweet. As a girl more accustomed to social media marketing hashtags I can tell you that it’s important to research Mom hashtags if you want to market in this field. image source.

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Twitter Hashtag How To Klout 60

Hootsuite

JANUARY 11, 2023

Kapwing’s TikTok templates are full of trending challenges, sound bytes, and memes. For non-designers (looking at you, marketers, social media managers, and entrepreneurs), it gives you the tools to whip up professional-looking footage for your feed. Add a caption, your hashtags, any @ mentions, and your location if you like.

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Template Templates Vimeo Cost 102

Later

NOVEMBER 13, 2019

From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Whether they use a branded hashtag like Airbnb or curating their whole feed from their community of influencers and ambassadors like Mejuri, UGC is here to stay! .

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Instagram Trends UGC Meme 85

Hootsuite

NOVEMBER 21, 2023

Social media competitor analysis tools should be a staple in every social manager’s toolbox. Unfortunately, there’s often a temptation to focus inward and get stuck micro-analyzing your own internal social media performance. What is a social media competitor analysis tool? Clear data.

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Analysis Tools Social Media HootSuite 86

Likeable

MARCH 31, 2021

If you work in digital marketing (or even if you’re just someone who uses social media), you know that there’s a lot of noise on social platforms these days. From hot takes to memes to posts about new products and sales, our feeds are packed to the point where it’s nearly impossible to ever catch up. Brands (and people!)

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Strategy Brands Influencer Analysis 106

Sprout Social

MARCH 7, 2022

Some even made memes. Now, social media and review sites have empowered consumers to speak their minds whenever the inspiration strikes. That only scratches the surface of the wealth of brand perception information available on social media. I feel you @SlackHQ. The day after a long weekend is always a rough one.

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Survey Brands Sentiment Template 90

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

Analytics 102

Analytics Tools Facebook HootSuite 102

Keyhole.co

DECEMBER 19, 2023

The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. In this blog, we’ll examine how Gymshark’s social media strategy helps it stay on top of the fitness apparel game. What makes Gymshark’s social media strategy work? Stay Humble’.

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Strategy Influencer Social Media Meme 52

Hootsuite

OCTOBER 12, 2023

Wondering how to manage social media for your business when you don’t have the bandwidth or budget? Many small business owners struggle to balance social media with other responsibilities. Payroll, product development, and customer service often take precedence over managing multiple social media accounts.

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Social Media HootSuite How To Template 120

Hootsuite

MARCH 20, 2023

Not in the romantic sense, of course (that’s none of our business), but if you’re reading this post, it means that you’re committed to increasing your social media engagement. Calculate it on a post-by-post basis or for an entire campaign — for any social network. What is an engagement post on social media?

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Engagement Analytics Meme Instagram 95

agora pulse

MARCH 24, 2020

Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help you better understand all the different social media terms. In social media, an algorithm varies by platform.

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Social Media Social Media Management Meme Hashtag 94

Keyhole.co

FEBRUARY 13, 2024

Catering to its target audience, this online dating giant has a strong and engaging presence across social media platforms. Let’s see what makes Tinder’s social media strategy work and why. With features such as video clips and hot takes, the app has been constantly adapting to changing social conventions.

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Social Media Engagement Strategy Meme 59

Buffer Social

JULY 31, 2023

What are you working on today for social media management? Have you been trying to figure out your social media marketing plan and not sure where to start? One of our goals at Buffer is to always be iterating and experimenting with what we do on social networks and share different types of content.

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Social Media Strategy UGC Meme 81

Sprout Social

SEPTEMBER 1, 2021

It puts can put all of your other social media metrics into context so you can understand where your brand stands. In this post, we explore this metric in-depth and show you ways you can build up your share of voice on social media and other channels. 5 Ways to boost your share of voice on social media.

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SEO Social Media Metrics Sentiment 144

Sprout Social

MARCH 13, 2024

Reach and follower counts can be considered important metrics, but social media engagement shows how much your content actually resonates with your intended audience. Your TikTok engagement rate is a social media metric that helps you to understand what percentage of your video viewers interact more with your video.

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Engagement UGC How To Hashtag 100

Sprout Social

SEPTEMBER 14, 2023

More views mean more engagement; more engagement means building a solid social media following. What is considered a view on TikTok It seems like every social media platform has different rules for what dictates a “view.” TikTok hashtags are used similarly—but can also be used for trends and challenges.

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How To Hashtag Meme Trends 94