16 Tips for Using #hashtags HINT: You’re doing it wrong :P #socialmedia

Laurel Papworth

If you create content and don’t use a hashtag you are passing it through OWNED media (your subscribers) but it rarely escapes into EARNED media (other people who would be interested. Try adding a hashtag or two that you know people use and monitor and see how it resonates.

Taking a Peek at Twitter Analytics

Social Media Marketing

And of course, analytics aside, the good old @ reply is still the best way to engage with individuals on Twitter. Twitter analytics I received an email recently that contained an analysis of a high-profile Silicon Valley executive’s Twitter followers, as performed by PeekAnalytics.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

How to Use Instagram Analytics to Grow Engagement and Followers

Later

If you want to get more engagement and followers, it all starts with understanding Instagram analytics. The data from your Instagram analytics should inspire your content strategy, and not the other way around. Instagram analytics go beyond which posts get the most likes or comments.

How to Use Twitter Analytics: The Complete Guide for Marketers

Hootsuite

If you’re not using Twitter analytics, you’re missing out on key Twitter insights that could help you refine your strategy and maximize ROI. In this complete guide, you’ll find out why you should be using Twitter analytics, which Twitter metrics to track, and what tools to track them with.

Last month on social: Pop culture, piggybacking, and…pee?

Unmetric

The month ended on a comical note, with the hashtag #Pray_For_Neasamani trending first in India and then worldwide. Noticing meme accounts blowing up with this hashtag, brands were quick to piggyback on this trend. Keep an eye on the hashtag—you just might find inspiration for your next tweet there! appeared first on Unmetric Social Media Analytics Blog. Social media was abuzz last month with a lot of drama.

Meme 94

Six Links Worthy Of Your Attention #30

Twist Image

The science of the hashtag - Twitter Media. "The other week a meme exploded on Twitter around the hashtag #LessAmbitiousMovies (for the record, I thought my contribution of A Clockwork Beige was pristine). It begs the question: what makes a hashtag go viral? and what do the analytics looks like?" hashtag. web analytics. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

Meme 73

What is viral marketing (and does it actually work in 2020)?

Sprout Social

Well, much of modern viral marketing on social media can be illustrated by the popularity of memes. Although not necessarily tied to a specific product, how memes spread goes hand in hand with the principles going viral. Perhaps it’s a meme. Use hashtags to spread the word.

Meme 82

What Marketers Need to Know About TikTok

Ignite Social Media

A mixture of behind-the-scenes moments and odd memes have made them the “boomer darlings” of the youth-focused app. including In-Feed Native Video, Branded Takeovers, TopView, Branded Hashtag Challenges, and Branded Effects. Key Takeaways.

Instagram marketing: how to establish an effective strategy

Sprout Social

Additionally, Instagram business profiles have access to analytics to help you see how followers are interacting with your account. Specifically, your hashtags and bio. The process of creating a hashtag doesn’t have to be daunting. Hashtag(s) related to your business.

Twitter Moms: How to Relate without Looking Like an Imbecile

agora pulse

Know Your Hashtags. Every industry has its specific hashtags which are used to gain attention and generate a buzz around your tweet. Here are some of the top Mom hashtags on Twitter: #Parenting.

Where is the Instagram Aesthetic Headed in 2020?

Later

From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . You can search by hashtag, or save posts that you’ve been tagged or mentioned in directly to your Media Library! .

How to promote your Instagram: 13 ways that actually work

Sprout Social

Memes. For example, Instagram tends to go heavier on the hashtags while you might want to craft a slightly different description for images posted to Facebook. Experiment with branded and industry hashtags. And no, we’re not just talking about hashtags.

How to Manage Social Media for Business in Only 18 Minutes a Day

Hootsuite

That includes keywords, hashtags, mentions, and messages for your brand and competitors. Specific hashtags and/or keywords. Tip : If you don’t have time or budget for high-production content, consider user-generated content , memes , or quick and beautiful images.

8 Competitive Benchmark Tactics to Measure Your Brand

Sprout Social

Analytics such as engagement reports in Sprout provide an in-depth breakdown on which of your pieces score the most traction. Rather than try to pump out as much content as possible, you should strive to make every post count whether it’s through captions, hashtags and, of course, scheduling. For example, Hubspot’s Instagram boasts everything from how-to education content and memes to motivational videos and beyond. Analytics Social Strategy

7 Simple Steps to Master Instagram for Business

Sprout Social

Meanwhile, e-commerce brands like Topshop boast bios that promote their store alongside their branded hashtag. Such profiles have access to both in-depth analytics and additional contact and location information for people to get in touch with you. Uncover Niche Hashtags.

The complete guide to social media and the beauty industry

Sprout Social

Through hashtags, such companies can create a powerful army of brand advocates to shout them out time and time again. In short, hashtags and UGC are crucial to creating a much-needed sense of advocacy and community. Be sure to TAG us in your favorite memes, gorgeous!

Social Media Chat Tuesday, July 21st

Adam Cohen

You can follow along with the hashtag #SM69 (for the 69th time they have had this weekly discussion).

How to use Slack: a guide for social savvy businesses

Sprout Social

Users communicate in channels denoted by specific hashtags. Users can share memes, company updates, and tag each other akin to Twitter or Facebook: the difference is that such communication isn’t forward-facing. Memes and image-based content.

Meme 93

7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Cute kitten pictures and memes aren't enough. Hashtags. Hashtags (consider creating your own and encouraging people to use it). As you know, Facebook Insights drills down into detailed analytics about your Facebook fan base.

How to make sense of the LinkedIn algorithm

Sprout Social

Although professional content is still the platform’s focus, we’re seeing a rise of memes and humorous content similar to those that usually perform well on any social platform. Tack on some hashtags (hint: three per post). “What’s up with the LinkedIn algorithm?”. Good question!

The 5 Most Important Social Media Trends to Watch for in 2020

Hootsuite

Citi created the hashtag #itsabouttime. Songs are getting shorter as artists take a “ meme-first ” approach to creating music. Then, they analyze that information alongside web data, digital analytics, and CRM systems.

Trends 110

Everything Social Marketers Need to Know About Generation Z

Hootsuite

According to McKinsey, “they’re more pragmatic and analytical about their decisions than members of previous generations were.”. Instagram meme accounts are dedicated to simply reposting popular Tik Toks. You’re in a meeting with your boss when it happens.

How to build a seamless social media approval process

Sprout Social

For example, it’d be jarring for a traditional “serious” brand to go all-in on memes out of nowhere. For example, Sprout’s hashtag analytics point to popular and relevant tags for your content no matter where it’s being posted.

Social Media Management 101: What Every Smart Social Media Manager Needs to Know

agora pulse

From staged product shots and lifestyle photos to graphics and memes, visual content can say so much about your brand. Hashtag libraries so you can reference campaign or brand hashtags quickly. Are you now handling social media in-house? Have you just joined a digital agency?

15 Tips to Building a Better Social Media Presence

Sprout Social

For example, brands can use their Instagram bio to link to promotions, advertise their hashtag and let their brand’s voice be heard. Sharing content related to your industry—including keywords and hashtags in your posts.

Tips 114

Everything You Need to Know About the Byte App, the New Vine

Hootsuite

So far there’s no way to explore the app by hashtag, so you either need to search for specific profile names or browse within categories. Create a meme-able format. Since you can’t search Byte by hashtag (yet), explore categories to find users who fit your audience.

Video 60

15 Simple Ways to Increase Instagram Engagement

Hootsuite

You need to use analytics tools to access accurate Instagram metrics. And there are a variety of Instagram analytics tools available, including: Instagram Insights. Hootsuite Analytics. That includes emojis and hashtags. Remember to choose your hashtags carefully.

9 Ways to Increase Instagram Engagement in 2019

Later

Instagram engagement is no longer just likes and comments, it also includes engagement from your stories, people following your brand hashtag, IGTV views, and more. You can also use Later’s Saved Captions feature to keep track of your frequently used hashtags and captions!

6 Chrome Extensions That Are Perfect for Content Marketers

SocialFish

Sniply also shortens the URL, so you can keep track of analytics to see how your links are performing. The tool also lets you create and add memes, tag influencers and even has a Coach that teaches you how to make good posts. Content marketers usually have a lot on their hands.

5 Ways Brandr is Visual Social Media Heaven for Small Business

Socially Sorted

Brandr comes set up with a free library of ready-to-post stock images, quotes, memes and small-business specific shareables like quotes (in categories – so the ones suited to YOU are easy to find). Brandr has another cool feature on the Pro Level – analytics.

How Glossier Built a Cult Following on Social Media

Unmetric

From memes to GIFs to relatable quotes, cute animal pictures and videos and internet hashtags, everything that is part of today’s social media culture has been used by Glossier as content. Hashtags. Glossier used hashtags sparingly in the time period analyzed.

The Best Research Tools for Finding Kick-Ass Content

ProBlogger

From infographics to Slideshares, articles to memes; marketers and bloggers can never have too much help coming up with ideas for compelling, relevant content. Content creators should take a few courses from the Google Analytics Academy.

47 Things to Tweet That Will Electrify Twitter Engagement

Rebekah Radice

Then use a trending hashtag to get out in front of a whole new audience. Make sure you’re looking at trending hashtags based on location. Announce a theme-of-the-day and ask your followers to chime in and share around a hashtag. Post funny pictures, memes, and jokes.

Social Media in Government: Benefits, Challenges, and How it’s Used

Hootsuite

Social media isn’t just a good way to share memes and keep up with what’s trending. Once you have a few phrases you think are strong, you can make social media posts containing each of the slogans as a phrase or hashtag. Social media in government is a game changer.

How the Twitter Algorithm Works in 2020 and How to Make it Work for You

Hootsuite

Especially since the algorithm’s first appearance on the platform made #RIPTwitter a trending hashtag. It also helps determine what appears in In Case You Missed It (ICYMI), Twitter Moments, For You, trending hashtags, and more. . Keep an eye on trending hashtags.

Instagram Year in Review: Top Trends from 2018

Later

What about the most popular hashtags of 2018? As we’ve said before , using ultra-popular hashtags isn’t always the best strategy for getting more engagement on your posts and stories. But in 2018, it was the app’s other branded hashtag, #VSCOcam , that took first place!

Review 102

3 Quick Ways to Drive Conversions on Pinterest

Convince & Convert

For example, you can create multiple pin boards including comic strips and memes, infographics, and photos relevant to your target audience. In addition, you can link back to your website and provide hashtags in the pins’ description.

20 Important TikTok Stats Marketers Need to Know in 2020

Hootsuite

These TikTok statistics will help you tell the forest from the memes. Figures released from mobile data and analytics company AppAnnie show that TikTok tops the download charts this year. Some 35% of TikTok users have participated in a hashtag challenge.

47 Things to Tweet That Will Electrify Twitter Engagement

Rebekah Radice

Then use a trending hashtag to get out in front of a whole new audience. Make sure you’re looking at trending hashtags based on location. Announce a theme-of-the-day and ask your followers to chime in and share around a hashtag. Post funny pictures, memes, and jokes.

Twitter Marketing: The Complete Guide for Business

Hootsuite

Twitter Analytics or Hootsuite Reports can provide you with these metrics. But it should also be specific to how you use social accounts, including Twitter, with details like: Branded hashtags and how to use them. Become a hashtag master. Find the right hashtags.

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Analytics. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. Learn more : The Beginner’s Guide to Facebook Analytics. The 6 Best Instagram Analytics Tools (And Metrics You Need to Track). Hashtag.

List 104

15 Ways to Make Your Social Media Strategy a Complete Fail

Writtent Blog

You’re Not Using Analytics. If you don’t know the answers to these questions, you could be guilty of avoiding analytics, one of the most deadly social media strategy sins.

How the Twitter algorithm works in 2020

Sprout Social

While you can uncover this through manual review of your performance analytics, we’ve also done the work to help you get an advantage with insights into the best times to post on social media for different networks and industries.