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21 best social media analytics tools

Unmetric

We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. But luckily there are several analytical tools to help marketers automate such mundane activities. Pricing: $29 – $129 per month.

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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? How to monitor live traffic on your site when hosting an online event?

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6 best Twitter analytics tools

Unmetric

Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. You can dissect which type of your tweets garner more engagement and at what time.

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Rethinking the influencer-brand relationship

Sprout Social

According to The 2023 Sprout Social Index™ , authentic, non-promotional content is the number one type of content consumers don’t see enough of from brands on social. For example, in August 2023 Topicals hosted a fully BIPOC sponsored brand trip, featuring a group of 18 smaller creators and influencers.

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How To Become An Instagram Influencer: 13 Tips For Beginners

Keyhole.co

Have a creator or business profile If you’re going to get serious about becoming a social media influencer, you have to get serious about your analytics too. So this might not be a good choice if you plan on using analytics and scheduling tools from a third party. It received almost 10,000 likes.

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185 TikTok Captions That Actually Work

Hootsuite

Calculate it on a post-by-post basis or for an entire campaign — for any social network. Access exclusive, weekly social media bootcamps hosted by TikTok experts as soon as you sign up, with insider tips on how to: Grow your followers. Use hashtags wisely. 185 TikTok caption ideas. Short TikTok captions.

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6 best social media monitoring tools 

Unmetric

Insights on your brand’s performance on social will help understand your audience better, create more robust content, and make informed business decisions. A social media monitoring tool can track: Monitor mentions of your brand. Track relevant hashtags. See how Unmetric Analyze can help with your social and engagement strategy.