article thumbnail

Real Estate Facebook Pages: How To Attract Traffic and Leads

Hootsuite

As far as size goes, the profile picture displays at 176×176 pixels on desktop and 196×196 pixels on mobile. When setting up your Page, you can preview how your images will look to users on desktop or mobile. There are even personalized recommendations for the best times to post based on your audience analytics.

article thumbnail

The Basics of A/B Testing on Social Media

Likeable

With traditional marketing, one might conduct a focus group or study, where researchers show audience members ads and ask for their opinion/sentiment. On mobile, Facebook will display 140 characters before the copy flows below the “Continue Reading” fold. The middle? Post Copy Length. Some may say that’s still too long.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The End of the Web Consulting as We Know It

Freelance Social Media

Usually the most effective way to determine what would work would be to conduct extensive market research through surveys or focus groups, both of which take a great deal of time and resources. Google’s Website Optimizer puts the power of the large consulting firms into the hands of the site owner.

article thumbnail

10 Reasons Market Research is Critical to Social Media

Adam Cohen

Knowing Customer Behaviors What internal group knows more about your customer’s behaviors and acts? The web analytics team knows about what customers do with your own web assets, not about what customers do – in the real world and in online social channels where you don’t own the assets.

Research 265
article thumbnail

Omnichannel customer experience: exploring seamless customer journeys

Sprout Social

Enable teams to pivot quickly and make data-driven decisions: Businesses adopting an integrated experience use analytics and customer behavior data to personalize customer journeys and introduce new features. Look through social media analytics to see how customers use your products or services and what content resonates with them the most.

Loyalty 121
article thumbnail

PBEVENT 2015: A Roundup of Tips and Advice Shared at the ProBlogger Training Event Sessions

ProBlogger

Blogging Basics: Google Analytics. You can learn more about this at How to Stop Spam Bots from Ruining Your Analytics Referral Data. Set up #analytics site search to track keywords that users have typed into your site search to inform your content strategy. Set up a time to check Google Analytics each month.

article thumbnail

What is the Clubhouse App? And is it Right for Your Business?

Hootsuite

It’s got plenty of room to grow: Clubhouse is invite-only, and iOS-only, so even without the invite system, 72% of global mobile users don’t have access yet. Meanwhile, clubs are interest-, identity- or industry-focused groups. weekly) conversations with relevant people in service of the group’s interests and needs.