Buffer Social

NOVEMBER 8, 2023

Different content marketing analytics tools will have slightly different naming conventions for the important metrics that fall under this bucket. Organic search traffic Organic search traffic refers to how many page views are generated by non-paid search results.

Metrics 98

Metrics Content Marketing Newsletter 98

ProBlogger

AUGUST 29, 2012

Most of us spend a little time each week looking at the content that’s attracting the most search traffic to our sites. we might analyse that content, to try to work out what we’ve done right, or the keyphrases searched on, to see which ones we’re ranking well for. Open Google Analytics, and go to Traffic Sources.

Metrics 40

Metrics Blogger Collaboration RSS 40

Kikolani

SEPTEMBER 13, 2013

An Introduction to Paid Search Marketing for Small Businesses – If you’re looking to boost your traffic, or you’ve lost your search engine rankings in one of the latest Google algorithm updates, then paid search marketing could be a good option for your business.

Marketing 126

Marketing Paid Search Mashup Forums 126

Firebelly

AUGUST 13, 2010

Facebook says that, in addition to special celebrity-oriented videos, the live video channel will also be used for official Facebook announcements, press events, live chats with Facebook engineers and live streaming of its developer conference, f8. Is Twitter for Business Even Worth the Trouble? By Jay Baer We built our own Frankenstein.

Social Media 185

Social Media URL Paid Search SMS 185

Webbiquity SMM

JANUARY 19, 2011

How to use search to shield your brand from negativity by iMedia Connection. Eric Papczun delves into three key components of online reputation management: SEO (long-term promotion of content in search), paid search (SEM—addresses immediate needs), and social media (message distribution and brand engagement).

Tips 179

Tips Press Release Reputation B2B 179

The Realtime Report

DECEMBER 18, 2018

This should not be dismissed as a one-off event or as the act of overzealous European regulators: GDPR is just the tip of the iceberg and it highlights the growing concerns consumers across the globe have about how brands use and protect personal information. What’s the difference?

Marketing 89

Marketing Metrics Privacy Mobile 89

Razor Social

MARCH 16, 2017

A/B testing, page level targeting, mobile-specific popups, and analytics that show you how well your forms are performing. Formstack – This is a great tool for building any type of online forms, including contact forms, newsletter sign-up, event registration forms, surveys, etc. Analytics Tools.

Conversation 98

Conversation Tools Template Templates 98

Convince & Convert

AUGUST 3, 2015

Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). From the latest news on workshops and events to interviews with the industry’s top experts, this blog always keeps you updated. Get you entire marketing team to read these blogs today! Twitter Followers: 23,400+.

Adwords 60

Adwords CPC Marketing Retail 60

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Local SEO Tracking: How to Track Offline Conversions : Whether it’s by custom URLs or custom phone numbers, offline conversions can be tracked thanks to a bit of analytics know-how. 13 Must-Have Tips for Local Search Marketing : If you represent a small business in a physical location and want big visibility, this guide will help.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

DECEMBER 19, 2017

At our best, we are data conductors – maestros who can stand in front of our analytics dashboards like conductors stand in front of their orchestras, leading our data feeds through our campaigns and strategies, skillfully balancing the different inputs to create something truly artful.” Content Focus Trends. But for B2B marketers?

B2B 293

B2B Trends Analysis Marketing 293

Razor Social

DECEMBER 21, 2016

Analytics and Testing. Testing, analytics, and optimization of your marketing activities are critical to success. Testing, analytics, and optimization of your marketing activities are critical to success. Google Analytics. Google Analytics also integrates with AdWords allowing you to measure and optimize your campaigns.

Tools 40

Tools BuzzStream Marketing Template 40

Techipedia: Tamar Weinberg

JANUARY 5, 2009

This article covers five blogging topics: WordPress setup, design, validation, plugins, and analytics. Blog Metrics: Six Recommendations for Measuring Your Success (Occam’s Razor): Web analytics wizard Avinash Kaushik shares ways to see how you’re successful in your blogging efforts. It’s not too late! But is it Spam?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

AUGUST 19, 2016

People are going to be engaged perhaps for months or years with your brand before there’s ever a revenue event. The big thing they want to measure here is not just, “I ran this paid search ad on Google and I got this sale, therefore I’ve got revenue ROI.”

Engagement 60

Engagement Questions Organization Process 60

Viper Chill

JUNE 8, 2010

How to Dominate Google in a Matter of Hours Do you know how 1 in 4 Google search queries are unique each day? Yet, the reason is simple: events. In February, for one of my sites, I leveraged search terms for the sporting events and Valentines Day. At first thought, it might not sound very realistic. That’s it.

Google 84

Google Adsense Directory Eventful 84

Convince & Convert

FEBRUARY 23, 2012

Eric : For me, it’s if you’re smart enough to run a reasonable paid search campaign, you’re probably smart enough to put together the product that I want. If we have a blogger preview event, are they telling their friends who are bringing them into the store, and how do we track that? Are they redeeming a code?

Social Media 118

Social Media Adwords B2B Training 118

Webbiquity SMM

APRIL 29, 2014

The original WPO model focused on content-sharing to maximize organic brand visibility; as the WPO framework evolved , it incorporated paid and industry (e.g., event sponsorships, community outreach, analyst coverage, trade association membership) components. Time for a New Definition of SEO by Search Engine Watch. by MediaPost.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

FEBRUARY 26, 2019

Only about a quarter of firms with less than $1 million in revenue will invest $2,000 or more per month on organic SEO or paid search engine marketing (SEM). Don’t know: Again not at all surprisingly, larger companies tend to have more sophisticated web analytics capabilities.

Strategy 161

Strategy ROI SEO B2B 161

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Local/Mobile Search. 10 Indicators Your Business Should Rethink Its Twitter Strategy (Klout): Megan Berry of influence analytics provider Klout provides some best practices on how to build loyal Twitter followings. Content Development/Marketing. Web Development and Website Strategy. SEO: Strategy. SEO: Information. Link Building.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Sprout Social

NOVEMBER 15, 2021

Their course on digital marketing gives a great primer on content creation, social, paid search and more. Their collection is sorted by a number of categories, including current events, nature, people and more, so you can find the perfect photo faster. Reporting and analytics resources. Google Analytics Academy.

Resources 89

Resources Team Marketing Skills 89

Convince & Convert

APRIL 22, 2016

Whether it’s an invitation to an event, a promotion for a new piece of content, a free trial, or something even bigger, the idea of creating a small visual representation within your email signature is genius. Like, you got good content, you’ve got good events, you’ve got things. So we were really excited about that.

Campaign 60

Campaign Groups Groups Analytics 60

Writtent Blog

AUGUST 3, 2016

To identify this subset of content, go to Google Search Console and open the Search Analytics report. You can do this using the Search Console > Queries report in Google Analytics. Pick out some phrases and search for them. See any surprises?

SEO 0

SEO Google Sites Engineering 0

Proactive Report

JUNE 15, 2016

One tool you should know how to use is Google Analytics. These are some of the skills they require: Define campaign objectives, target audiences, strategies, and identify the optimum marketing mix of deliverables, events and media. SEO is about organic search results and SEM is about paid search.

Skills 40

Skills LinkedIn Health Care Statistics 40