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How to Create a Social Media Strategy for Small Businesses

Later

In addition to sponsored posts, Instagram can also be an awesome platform for finding organic user-generated content (UGC) about your products or services. Sharing UGC is a great way to show your products in action, and can act as a valuable third-party recommendation for your brand. Looking to level-up your Facebook strategy?

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Instagram SEO: 6 Ways to Increase Your Discoverability

Later

To draw a comparison, the effect that Instagram hashtags have on boosting discoverability is a lot like how keywords can improve your SEO (search engine optimization). . You can use them for community-building, sourcing user-generated content (UGC), running campaigns, researching your audience, and more. .

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6 low-hanging social media optimization strategies to boost engagement

Sprout Social

Perhaps the term makes you think of search engine optimization (SEO) and rigid, restrictive keyword requirements. Based on your analytics, you might find that you need to ramp things up or scale back. And here’s a UGC (user-generated content campaign) based around the brand’s partnership with 5 Gum. — R ?

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5 Ways to Make Your Influencer Collaboration Successful – From a Former Micro-influencer

Pixlee

Jeffree Starr released a palette with Shane Dawson through Morphe – so successfully, they broke the site’s ecommerce engine. . Micro-influencers want to represent brands they already trust, so gifting them is a great way to help them post UGC that is carefully curated and that you can use throughout marketing initiatives.

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8 top influencer analytics tools to boost your campaign ROI in 2024

Sprout Social

It’s no small task, but the right influencer marketing analytics can help. In this article, we’ve compiled a list of 8 outstanding influencer analytics tools to help you discover niche influencers and optimize your campaign strategy in 2024. What is an influencer analytics tool? Another essential: enhanced link tracking.

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How To Manage & Improve Online Brand Reputation in 2023 (Guide)

Keyhole.co

First, you must conduct a thorough online search using social media platforms and search engines. So, monitor customer reviews on your social media channels, third-party sites, and search engines. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking.

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How to Setup and Run an Ecommerce Referral Program

Pixlee

Selling more and empowering your loyal customers to share their voices is a strategy that works, but with some initial strategy and effort, you can build a referral engine that drives repeat business. . Encourage your followers to submit UGC of themselves using your product for a chance to win a reward. Identifying brand advocates.