Oktopost

DECEMBER 19, 2023

Oktopost’s X (Twitter) Threads enables you to seamlessly weave together a sequence of X Posts right from our Post Console, as well as schedule your Threads across the Publishing calendar, and measure their impact on your overall social engagement goals. How does X (Twitter) Threads work?

Engagement 70

Engagement Case Study Overview B2B 70

Webbiquity SMM

OCTOBER 17, 2023

These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. The economy (16%) and analytics (12%) trail considerably at second and third. Here are 10 noteworthy observations from the study. Affiliate sales support independent publishing.

Research 257

Research Report Social Media CPM 257

Keyhole.co

AUGUST 28, 2023

Now, marketers are striving to build a YouTube presence for better brand visibility and engagement. Manual analytics are error-prone and don’t support growth. So, you need credible YouTube analytics tools to assess your channel’s performance and bring data-driven improvements.

Metrics 52

Metrics Analytics YouTube Video 52

Ignite Social Media

MAY 25, 2021

Studies have shown Reels can serve as a valuable tool for your brand whether they are used as a testing space for TikTok or to add a little spice into your brand’s newsfeed. I know, I know, “duh”, but you would be surprised how many Reels lose out on engagement simply because something in their post does not meet Instagram’s basic standards.

Instagram 172

Instagram Engagement Content Tips 172

Sprout Social

MAY 14, 2020

How is it that you can post so often with seemingly good content but people just aren’t engaging with it? Many brands want more engagement around their social media posts but don’t know what else to do or are stuck in the same old strategy. What are the components of an engaging post? What are the components of an engaging post?

Engagement 143

Engagement Social Media How To Metrics 143

Convince & Convert

MARCH 7, 2024

The 23-page research study, How Go-To-Market Strategies are Evolving with AI , surveyed 275 go-to-market leaders across various departments to explore AI usage in GTM teams, its impact on strategy, successful AI technology stacks, and future AI benefits. Very few companies are decreasing their hiring due to efficiency gains.

Research 140

Research Strategy Influencer Survey 140

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? What is a Facebook engagement post? 16 engagement post ideas for 2023 Facebook isn’t dead. use Facebook every month.

Engagement 110

Engagement UGC Facebook HootSuite 110

Sprout Social

FEBRUARY 3, 2022

This is especially true if your recent marketing push fell flat or your engagement rate is low. Improve customer engagement and satisfaction. Example: We will raise brand awareness on Instagram by increasing our engagement rate by [x]% by [y end date] by running an Instagram influencer campaign. Engagement. The reality?

Campaign 135

Campaign Engagement Marketing Hashtag 135

Hootsuite

APRIL 12, 2021

An employee engagement social media strategy doesn’t have to be complicated. Simply involve employees in your social strategy to keep them more engaged at work while extending your social reach. What is a social media employee engagement strategy? 6 quick tips for creating an employee engagement social media strategy.

Engagement 139

Engagement Social Media Strategy Tools 139

Laurel Papworth

MARCH 10, 2021

In this lecture on social media for Universities and Higher Education we look at measurement, analytics, insights and other goodies as well as some College case-studies of high number of followers but low engagement and vice versa, plus subscribers vs engagement vs reach vs impressions.

Analytics 52

Analytics Social Media Case Study Overview 52

Keyhole.co

MAY 25, 2022

Studies have shown that 56% of marketers use social data for understanding their audience. Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy. What is Social Media Analytics?

Analytics 52

Analytics Social Media ROI Metrics 52

Mindjumpers

APRIL 11, 2012

Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. The white paper throws some light on the following: How to define social analytics as a discipline. Social Analytics for Marketing and Sales Effectiveness Framework.

Metrics 268

Metrics Analytics Social Media Nielsen 268

Buffer Social

JULY 9, 2018

If you are a social media manager, you’ve likely looked at ‘best time to post on social media’ studies to come up with several posting times for your brand. But now, I believe it’s time to reconsider these studies. In the last few years, more and more studies on the best times to post have been released. (At

Study 111

Study Social Media Overview Aggregator 111

agora pulse

JUNE 9, 2020

Analytics: Social media managers and advertisers will love Pinterest’s analytics panel for viewing impressions, click-throughs, popular pins, and more. Case Study: Nationwide. Results also showed that the Nationwide campaign content engaged men more often than women. Check out Natura’s case study below.).

Engagement 138

Engagement Retail Case Study How To 138

Waxing UnLyrical

FEBRUARY 13, 2015

How Analytics are the Sideways Approach to Measuring PR. Sidling up to measurement—as opposed to greeting it with scales in hand—allows us to think about why we engage in PR in the first place: that there are business problems we are trying to solve (or goals we are trying to reach) through our work. And you’re tired of hearing it.

Analytics 100

Analytics Case Study Proposal Consultant 100

Sprout Social

MARCH 20, 2017

With algorithmic changes and the increasing need for paid social efforts, the time to rely on your core Instagram analytics data is now. Here we’ll show you the six must-have Instagram analytics reports and how to pull your own data: 1. Instagram Engagement Analytics. Instagram Hashtag Analytics.

Analytics 103

Analytics Instagram Data Hashtag 103

Convince & Convert

JANUARY 31, 2024

You have to manage various projects, harmonizing content creation, engagement strategies, and analytics. One study projected that this fledgling industry will grow at a CAGR of 37.3% To analyze and optimize your social media results and performance, you can: Track your metrics and KPIs using social media analytics tools.

Project 126

Project Social Media Template Templates 126

Keyhole.co

NOVEMBER 2, 2022

billion by 2022, Tiktok is undoubtedly the most powerful platform for brands to build a loyal and engaged audience. Even though there is no sure-shot path to success for TikTok marketing, following these 9 growth hacks can help you attract your target audience’s attention and drive more engagement on TikTok. With over 1.2

Engagement 52

Engagement Hashtag UGC Trends 52

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Chapter 3: 5 Paid Social Media Analytics Tools. Google Analytics.

Analytics 111

Analytics Social Media Tools Klout 111

The Realtime Report

JULY 18, 2012

Mike’s Hard Lemonade saw a 145% lift in social media comments during a recent TV commercial campaign, according to a recent case study by AdAge and social-TV analytics company Bluefin Labs. The funny, engaging commercials (view them below) had 642 airings in the U.S. on 421 different telecasts. These telecasts triggered 6.8

Comments 189

Comments Analytics Case Study Social Media 189

Buffer Social

JANUARY 26, 2021

What if I told you engaging with your customers on Instagram can double or triple your revenue? as its founder and CEO D’Shawn Russell told us: “Our social media makes us a lot of money… We went from doing maybe $20,000-30,000 a month just posting pretty images to well over a $100,000 a month now simply by engaging people more."

Instagram 96

Instagram Engagement Notification Small Business 96

SocMed Sean

FEBRUARY 10, 2022

The same study also found that 70% of Instagram hashtags are branded. In addition, over 80% of companies view engagement on the platform as their most important metric. As a marketing tool, Instagram is highly effective for advertisers seeking user engagement. Aside from likes and comments, Instagram rarely promoted engagement.

Instagram 162

Instagram Strategy Marketing Metrics 162

Ignite Social Media

APRIL 20, 2018

I’m going to highlight an aspect of this struggle from a user perspective as well as a personal case study on how I’ve been attempting to fight the reach algorithm with an organic page I manage outside of my role here at Ignite Social Media. In this blog post. How to See More of the Content You Really Want. It’s hard, but it’s possible.

Case Study 110

Case Study Study Communities Organization 110

Techipedia: Tamar Weinberg

AUGUST 17, 2011

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Akamai Marketing

FEBRUARY 8, 2011

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. A deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post. Enter: PostRank.

Postrank 134

Postrank Analytics Tools Klout 134

Convince & Convert

MAY 26, 2013

Our own Jay Baer was the host of this 3-day event, during which many exciting case studies and announcements where shared by companies leading the charge for smarter marketing. Now, with the IBM Engagement Advisor, they’re making it available to companies to help with all customer interactions. Not bad for a computer.

Engagement 132

Engagement Health Care Insurance Hotels 132

Talkwalker SM

FEBRUARY 4, 2016

Social media analytics tools come in many shapes and sizes – from free and niche to enterprise level and comprehensive. Below, we’ve compiled a list of five free social media analytics tool s that can help you find new insights for your brand. ” Pinterest Analytics – Know Your Audience. now use Pinterest.

Analytics 105

Analytics Tools Social Media Influencer 105

Sprout Social

JANUARY 24, 2024

Here are ten important influencer marketing metrics based on insights from marketers, research studies and our Q3 2023 Pulse Survey. Monitoring audience engagement shows how well an influencer is resonating with their audience and offers a qualitative assessment of the impact and efficacy of their content in driving brand interactions.

Metrics 97

Metrics Influencer Marketing Survey 97

Unmetric

AUGUST 22, 2019

Mask Of Magnaminty’s invigorating peppermint oil will perk you up after a marathon study session. The post 15 most engaging Back-to-School social media posts appeared first on Unmetric Social Media Analytics Blog. See the latest Back-To-School posts. Lush Cosmetics North America. View this post on Instagram.

Social Media 127

Social Media Engagement Class Campaign 127

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. 5 top TikTok marketing agencies (with case studies). Case study: ASO. Case study: Fantastic Furniture .

Case Study 112

Case Study Marketing Directory Retail 112

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. 7 Top B2B Social Media Trends 1.

B2B 117

B2B Trends Social Media UGC 117

Waxing UnLyrical

DECEMBER 24, 2020

I had no idea, when I enrolled in the Harvard Business Analytics Program , just how much I’d start living what I was learning. But while we continue to engage in these vital discussions, it is equally important to remember that data, when used well, can open doors in ways we never imagined it would.

Data 265

Data Wikimedia Analytics Aggregator 265

agora pulse

JUNE 29, 2020

Some schools may view social media as a distraction from students’ education, but it’s actually a powerful tool that should be used to keep your students engaged and excited about your college. If your school is regularly doing the work to promote social engagement, it very well could drive in-person engagement, too.

Engagement 104

Engagement Social Media How To Groups 104

Hootsuite

JUNE 28, 2023

Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters. What about in 2023?

HootSuite 120

HootSuite URL Analytics FAQ 120

Buffer Social

JULY 20, 2017

And, in mind at least, that’s not a bad thing because: Social media is becoming an engagement channel. . Engagement is also about the content you create and share across social platforms. 4 reasons why engagement is the future of social media. Algorithms prioritize engagement. Low organic reach and referral traffic.

Social Media 112

Social Media Engagement Brands Airlines 112

Talkwalker SM

MAY 26, 2016

Most basic social media analytics platforms will allow you to search for images based on text queries, which will give you access to a fraction of the content you are looking for. Assess Reach vs. Engagement. Yet it is when users engage with the content that they show real interest for the product or your brand.

Analytics 68

Analytics Influencer Apparel Airlines 68

Sprout Social

FEBRUARY 8, 2024

You need to study the strengths and weaknesses of your competitors to help identify opportunities for plays and boost your competitive edge. For instance, in the example below, high engagement and social following are listed as strengths while not publishing as frequently as competitors is listed as a weakness.

Comparison 107

Comparison Analysis How To Sentiment 107