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Actionable Social Analytics: From Social Media Metrics to Business Insights [White Paper]

Mindjumpers

Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. The white paper throws some light on the following: How to define social analytics as a discipline. Social Analytics for Marketing and Sales Effectiveness Framework.

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Social Media Secrets of Duke Men’s Basketball Any Marketer Can Learn From

Ignite Social Media

For any brand hoping to develop a compelling social media presence, it requires a similar commitment to resourcing best-in-class creative talent and shaping an elite culture around delivering engaging, innovative social content.

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The Best, and Worst, Social Media Analytics Platforms

Ignite Social Media

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. While some platforms excel in certain aspects of analytics reporting, others fall short.

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Facebook Updates that May Warrant a Marketing Plan Tweak!

Harp Interactive

Nielsen reported that in January, U.S. Website publishers will have access to analytics from Facebook’s insights on products and brands. Does your Facebook page engage the users enough for referral to their friends? consumers spent a staggering seven hours a month on Facebook!

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Zenith Social Media Marketing Conference – An Event Not to Miss!

Webbiquity SMM

Hosted by the Duluth Area Chamber of Commerce and online agency aimClear, the conference will focus on “the strategy, tactics and tools necessary to conquer social media, boost online engagement, increase social market share and avoid wasteful social media campaigns.”

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Social media management costs for businesses in 2022

Sprout Social

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. Sydney Nielsen, Sprout’s Manager of Customer Marketing, says, “Working with agencies is an investment that delivers high return. Social analytics. Social strategy. Professional .

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How to Kick-Start Your Content Marketing [Report]

Mindjumpers

In the report, Founder & Group CEO of Mindjumpers, Jonas Klit Nielsen, states: “Companies need to be ready to think as publishers and not marketers. Before having established whether you aim to drive brand engagement, traffic, generate leads etc., Social Media Analytics – How to Engage With The Data Of Social Media.

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