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7 Top B2B Social Media Trends

Oktopost

And businesses recognize the power of social media in driving tangible results. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. From paid advertising to social selling and analytics, the value you can extract from social platforms is endless.

B2B 117
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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

If you want to harness the power of social media content for customer success to enhance loyalty, leading to a rise in customer success rates, read on. Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies.

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Use Data From Your Social Media Report to Create Share-Worthy Content

agora pulse

It doesn’t matter if you work for an established brand, want to build your company’s social media presence from the ground up, or work for a social media marketing agency. No matter where you work as a social media manager , you must make sure that the content you publish speaks to your audience.

Report 121
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Using Social Listening to Reveal Actionable Insights

Talkwalker SM

Using the social media analytics platform Talkwalker , we learned these three articles alone had a combined reach of more than 40 million people. Understanding the headlines and popular social conversations related to your brand, issue or cause is the first step in collecting valuable information about your audience.

UGC 60
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How to Use Social Media to Keep Students Engaged and Excited About College

agora pulse

Students are frequent users of multiple social media platforms, and many are often using a combination of social platforms daily that likely include Facebook, Instagram, YouTube, and TikTok at the least. If your school is regularly doing the work to promote social engagement, it very well could drive in-person engagement, too.

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The 25 Top Social Media Management Tools for Businesses of All Sizes

Buffer Social

How do you stay on top of all your social media marketing tasks? From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Here are 25 of the very best social media management tools out there.

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How to Use Instagram Stories Highlights to Wow Your Customers

Later

If you’d like to use your social media channels to educate your audience, you can organize your most helpful tutorials, tips, and tricks into your Instagram Stories Highlights. Instagram Stories Highlights Uses #4: Highlight Tutorials or How-To’s. You can repurpose this content and post to your own Instagram Stories Highlights.