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Social media analytics & reporting guide

Sprout Social

The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics. An introduction to hashtag analytics. Hashtag analytics 101: Using the best hashtags for your social strategy. Advanced social media analytics.

Analytics 121
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How Basic Analytics Could Be Leading You Down The Wrong Path

Small Business Mavericks

There are many business owners that cannot survive without a mountain of analytical data. My website is optimized for search and we receive good traffic from search engines. If, however, I look at the basic analytics for my website, I’d have to assume I was doing everything wrong.

Analytics 101
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The Essential Guide to Successful Intent-Based Marketing

Oktopost

Companies are pumping up to 20% of their overall budget into analytics, and third-party data has been shown to increase sales productivity by over 25%. If you can use intent-based analytics to identify buying signals from your customers, your sales team can approach them with relevant information or book a demo. Paid Search.

B2B 88
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Break the “just post this” habit: How the right social media mix enhances multichannel campaigns

Sprout Social

Together, marketers that specialize in email, paid search, digital advertising and social media can share expertise and data from past campaigns to decide which investments will be most effective. A social media management tool like Sprout simplifies the process of measuring campaign performance and sharing analytics across teams.

Campaign 140
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Twitter is top social media channel among Fortune 500

Firebelly

19% of the 2009 Fortune 500 is podcasting, a three percent increase over the 2008 study 31% are incorporating online video into their blog sites, a 10% increase over 2008 A full copy of the 17 page report can be downloaded on the Center for Marketing Research at the University of Massachusetts Dartmouth website.

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Create your social media campaign plan for 2019 (with editable worksheets)

Sprout Social

From social selling to advanced analytics, social-savvy brands have more opportunities than ever to sell directly to their audience. Click the button below to download our editable worksheets for your social strategy (just open in Apple Preview or Adobe to edit!). Download Here. These metrics can be found in Google Analytics.

Campaign 111
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Hello, I must be going…

The Way of the Web

It’s a testament to the team at One Golden Square that in the 14 months I’ve been there, we: Launched over 20 mobile applications which have had downloads in the millions, and driven sustained growth in mobile listening and engagement. And increased and improved the utilisation of paid search.

Project 30