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The Essential Guide to Successful Intent-Based Marketing

Oktopost

Companies are pumping up to 20% of their overall budget into analytics, and third-party data has been shown to increase sales productivity by over 25%. If you can use intent-based analytics to identify buying signals from your customers, your sales team can approach them with relevant information or book a demo. Paid Search.

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10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer Social

Different content marketing analytics tools will have slightly different naming conventions for the important metrics that fall under this bucket. Organic search traffic Organic search traffic refers to how many page views are generated by non-paid search results.

Metrics 98
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Hubspot 3 launches

Janet Fouts

Hubspot’s marketing tools help you create inbound marketing through blog posts and landing pages optimized for maximum effect and amazing analytics to give you real insight on who comes to your website. For me the analytics in the old Hubspot were a real eye opener. Hubspot 3 really makes those analytics even better.

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Get More From Email Signatures With Sigstr

Convince & Convert

Each and every episode of Marketing Marvels includes and overview and a quick demo of cutting-edge marketing technology that I personally endorse and recommend, plus Q&A, to help you decide whether this technology is right for you and your business. Just show them the demo and then I’ll tell you. Jay: It is my pleasure.