Bill Hartzer

AUGUST 21, 2012

This person they hire for this position will be part of the online marketing team managing and implementing a multi-million dollar paid search marketing program for the company. This is a hands-on position requiring a strong understanding of implementing, overseeing and growing a large and complex paid search program for the company.

Engineering 109

Engineering Paid Search CPA CPM 109

Oktopost

APRIL 22, 2019

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. Almost 200 of those solutions are designed specifically to track your user data, and attribute leads to resources you’ve spent. Marketing Attribution Software to the Rescue.

Software 101

Software Marketing Analytics B2B 101

Bill Hartzer

FEBRUARY 14, 2012

Standing Dog, an Interactive Agency located in the Dallas, Texas area, is currently seeking an experienced PPC Marketing Specialist to join our Paid Search team. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo!

Adwords 94

Adwords Paid Search Yahoo Microsoft 94

Webbiquity SMM

JANUARY 24, 2019

Analytics – A lot of marketing is based on intelligent guesses. While automation can be helpful in gathering data (for example, running A/B tests ), the interpretation of results is best left to humans (e.g., Understanding what your customers want and expect can’t be achieved through automated tools alone.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Bill Hartzer

MARCH 5, 2013

– 1-2 years of Paid Search experience, including; – Experience working with analytical software (i.e. Google Analytics, WebTrends, Omniture). – Google AdWords and Google Analytics Certified; preferred. – Creative, analytical and takes initiative, along with a strong attention to detail.

Adwords 126

Adwords Real Estate Microsoft Yahoo 126

Keyhole.co

OCTOBER 24, 2023

To find your channel’s click-through rate, you should first open YouTube Studio and click Analytics, which you can find in the navigation bar, towards the left side. A user-friendly social media reporting and analysis tool helps brands make data-driven decisions. In Creator Studio , click Overview under the Analytics tab.

YouTube 52

YouTube How To Posterous Upcoming 52

Small Business Mavericks

DECEMBER 20, 2013

The one question that keeps popping up regarding the loss of Google’s keyword data is, “How can we track which keywords people are using to find our website?” Also, you can set up a separate landing page for social media and paid search while keeping your primary landing page for organic search only.

Metrics 101

Metrics Paid Search Small Business Organization 101

Sprout Social

MAY 24, 2022

Whether you’re targeting a search ad around brand keywords or running a print ad in a popular trade publication, paid media gives brands more control over how they reach new audiences. Paid media examples. Paid search. Paid social. Sentiment data. Print, radio and TV ads. Display advertising.

Sentiment 97

Sentiment Metrics Hashtag Review 97

Buzz Marketing for Technology

MARCH 23, 2011

Using social data, we have discovered that people tend to think about auto insurance when their kids are going to prom. And that media could be in the form of an advertisement or in the form of paid content. By using social data analysis, including topic discovery, you’re likely to have a much more efficient media plan.

Insurance 213

Insurance Paid Search eBook Buy 213

Bill Hartzer

AUGUST 25, 2012

This position is for a highly analytical and organized individual to help manage daily PPC efforts across multiple search engines. The candidate will be responsible for: - Ensure that paid search campaigns are properly launched and maintained. Able to work with large data sets quickly, accurately and efficiently.

Engineering 101

Engineering Automotive Marketing Insurance 101

Firebelly

SEPTEMBER 17, 2010

Digitalia | Indianapolis Social Media Marketing « Branding Outside The Box | Main September 17, 2010 Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Greenpeace rolled out the  Unfriend Coal Campaign after Facebook chose coal to power its data center in Oregon.

Campaign 140

Campaign Facebook Paid Search SMS 140

Twist Image

JULY 1, 2015

If a brand needs to implement a brand new data and analytics platform, who initiates, makes the call and handles the implementation? It's harder to do this in a world where a paid search result can often generate more activation than a television spot. paid search. predictive analytics. paid search.

Marketing 40

Marketing Paid Search Analytics Advertising 40

Bill Hartzer

FEBRUARY 24, 2011

Gain the best possible visibility for videos distributed in our network using your organic and paid search skills. 2-5 years in organic search in-the-trenches experience: o Site web development best practices and information architecture as they relate to SEO. o Making strategic decisions based on performance data and budget.

Engineering 106

Engineering Marketing Paid Search Adwords 106

Firebelly

AUGUST 18, 2010

Learn how to make data-driven decisions about content by using Insights, launch "legal" contests and promotions via the Wildfire application, and create an engaging landing tab for your Page with Static FBML. You can find Firebelly speaking at the following sessions.

Paid Search 135

Paid Search Reputation SMS Conference 135

Convince & Convert

NOVEMBER 23, 2010

For a very long time, measuring marketing was a needle in a haystack approach, whereby we all agreed to lie to each other about data and extrapolations of it. Because so much data was at our fingertips, we tried to measure everything – because we could in fact do so. Behavior-Based instead of Aggregated Data.

Metrics 127

Metrics Postrank Klout Marketing 127

Techipedia: Tamar Weinberg

MARCH 20, 2012

Paid advertising should drive profit first, but there is a secondary value in the data you are collecting. The data is only as good as what you are capturing, though. However, for your core campaigns, you want to make sure you can keep things rolling to benefit from the data.

Advertising 172

Advertising Questions CPA ROI 172

Firebelly

DECEMBER 14, 2009

 What will you do with the data collected? How will you measure? What  What metrics are appropriate for your campaign and what do they tell you? How  How will you gather information? What Are you currently listening to what is being said about your firm, brand(s) and/or product(s)?

Social Media 133

Social Media Marketing Paid Search SMS 133

Kikolani

SEPTEMBER 14, 2010

Then you will learn about analyzing your competitors, with some free and paid tools. Week 3 – Paid Search: Using Pay-Per-Click Strategies to Drive Relevant Traffic. Week 10 – Website Analytics/Testing: Increasing Conversions. If that’s not enough, there are also some great bonuses.

Course 139

Course Marketing Analysis Paid Search 139

Firebelly

JANUARY 22, 2010

By Mia Dand The popularity of advertising on social networks is primarily based on the notion that sites like Facebook have a great deal of data on their users and this information can be exploited to deliver highly targeted ads to its huge user base. Is Advertising on Facebook Really Effective? In theory, it makes a great deal of sense.

Social Media 140

Social Media Syndication Feed Reader Paid Search 140

Kikolani

MAY 3, 2013

The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Here is a breakdown of all relevant data from the latest research. Featured Post. Social Media / Social Networking.

Mashup 130

Mashup Resources Products Press Release 130

Firebelly

MARCH 17, 2010

I will share that data in my next post. This report from Chadwick Martin Bailey and iModerate also explored why people become fans in the first place. The results were interesting, although not surprising. Chad Richards is the Social Program Manager at Firebelly Marketing.

Buy 100

Buy Facebook Paid Search SMS 100

Sprout Social

JANUARY 2, 2019

From social selling to advanced analytics, social-savvy brands have more opportunities than ever to sell directly to their audience. We believe that brands succeed when they take a goal-driven approach to social that’s rooted in data. These metrics can be found in Google Analytics. Paid social. Download Here.

Campaign 111

Campaign Social Media Metrics Trends 111

Firebelly

JANUARY 29, 2010

Data Shows That Social Behavior Gets More Followers By Dan Zarrella The linguistic analysis engine behind TweetPsych has given me a bunch of cool data points to analyze, so I’ve begun to look at various factors and their relationship with follower counts.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Firebelly

OCTOBER 23, 2009

It is powered by PHP and a SQL data backend. . | Main | Stop tweeting about the # of followers you have » October 23, 2009 Five Reasons Why I Love Wordpress WordPress was originally made as a blog publishing application but has now evolved into a huge content management system (CMS). As of September 2009, Wordpress is used by 62.8

WordPress 100

WordPress Content management systems Paid Search SMS 100

Techipedia: Tamar Weinberg

JANUARY 15, 2008

In addition to a bit over overlap from my previous post, Matt covers other categories pertinent to search marketing, including local search, search technology (e.g. small business, analytics (he dedicates a whole section to this one!), rants, and funny posts about the search marketing industry in general.

Marketing 100

Marketing StumbleUpon MySpace Yahoo 100

The Way of the Web

SEPTEMBER 9, 2010

Suddenly you’re getting real-time suggestions and results as you type your search terms, and that will have an effect on the nature of how search is performed via Google (so around 75% of the search market in general). Web Strategy Wikinomics Rankings ← Do you relate to your computer as another person?

Paid Search 29

Paid Search Blogroll Apple Disqus 29

Sprout Social

SEPTEMBER 1, 2021

As brands find new channels and avenues to promote their products, there’s no shortage of data to track and measure. The sheer amount of performance data available often leaves marketers overwhelmed. It adds context to your performance data, allowing you to pinpoint opportunities for growth and improvement. Brand management.

SEO 144

SEO Social Media Metrics Sentiment 144

Buffer Social

NOVEMBER 8, 2023

I’ll run a mile when threatened with math (don’t even get me started on trigonometry), so examining data has never come naturally to me.  Different content marketing analytics tools will have slightly different naming conventions for the important metrics that fall under this bucket. I’m a word nerd.

Metrics 98

Metrics Content Marketing Newsletter 98

Dave Fleet

SEPTEMBER 28, 2012

Research recently released by Forrester entitled “ The Purchase Path of Online Buyers in 2012 ” indicates that email and search dominate the online space in driving online sales. As reported by Marketing Pilgrim : Paid search matters most for new customers. Email matters most for repeat customers.

Bazaarvoice 414

Bazaarvoice Paid Search Comparison Report 414

Hootsuite

JUNE 13, 2022

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Understanding your social share of voice puts all of your other social media analytics into context. Customer data. What is share of voice? Get more leads and sales from your website.

Social Media 144

Social Media How To HootSuite Metrics 144

Webbiquity SMM

MAY 3, 2016

There are a wide range of monitoring, listening, and analytics tools available to answer the first type of question. A very good spying tool where you can see your competitors website analytics.” ” — RazorSocial (Social Media Analytics). increasing social engagement, website traffic over time, etc.) 3) BuzzSumo.

Tools 100

Tools Sample Samples Price 100

Convince & Convert

MARCH 28, 2016

What: “All Traffic” (from Google Analytics) will show you how many people visited or engaged with your site in total. How to Measure: First, enter your Google Analytics dashboard. Around 2011, Google started securing keyword data for people conducting searches while logged into a Google account. Returning Visitors.

Metrics 60

Metrics Marketing Analytics Sentiment 60

Firebelly

MARCH 2, 2010

Ethnography in itself is the method used forgathering data within a society. Afterthe data is collected it’s written down to provide the statistics needed forthe research, such as a case report or field study. Digital Ethnography is a way ofpresenting data through video, YouTube videos in this case.

YouTube 157

YouTube Class Paid Search SMS 157

Kikolani

SEPTEMBER 13, 2013

An Introduction to Paid Search Marketing for Small Businesses – If you’re looking to boost your traffic, or you’ve lost your search engine rankings in one of the latest Google algorithm updates, then paid search marketing could be a good option for your business.

Marketing 126

Marketing Paid Search Mashup Forums 126

The Realtime Report

DECEMBER 18, 2018

I will respect consumers’ privacy and protect their data. In 2018, the European Union’s General Data Protection Regulation ( GDPR ) gave consumers much more control over their digital privacy and imposed strict requirements on how businesses can collect and use data. What’s the difference?

Marketing 89

Marketing Metrics Privacy Mobile 89

Janet Fouts

SEPTEMBER 5, 2012

Hubspot’s marketing tools help you create inbound marketing through blog posts and landing pages optimized for maximum effect and amazing analytics to give you real insight on who comes to your website. For me the analytics in the old Hubspot were a real eye opener. Hubspot 3 really makes those analytics even better.

Hubspot 123

Hubspot Bookmarklet Analytics Paid Search 123

Firebelly

AUGUST 27, 2010

They recommend managing the Places separately and have stated that a solution that will help these types of brands is planned for the future.

Facebook 182

Facebook Foursquare Paid Search Discount 182