Harp Interactive

DECEMBER 18, 2009

Online retailers plan the holiday sale season months in advance; designing and executing special promotions and marketing campaigns to promote these sales events through various media channels. Businesses primarily rely on email, CPC & CPM campaigns besides traditional marketing.

Tips 290

Tips CPM CPC Retail 290

Bill Hartzer

AUGUST 21, 2012

LuckyVitamin Corporation, a Top 500 E-commerce retailer located in the King of Prussia, PA area is looking to hire a Search Engine Marketing Specialist. – Understanding of key industry metrics (CPC, CTR, CPA, CPM, ROI, ROAS, Conversion Rate, etc.) – Knowledge of tracking and analytics software.

Engineering 109

Engineering Paid Search CPA CPM 109

Ignite Social Media

SEPTEMBER 14, 2020

The holiday season has traditionally been the largest revenue generator of the year for major brands and retailers, but 2020 has marketers taking their typical playbooks and throwing them out the window. Also, if you have stepped foot into retailers like Costco and Sam’s Club, the holiday decorations are in full swing.

Social Media 161

Social Media Strategy Marketing Retail 161

Twist Image

DECEMBER 18, 2015

Analytics, data and turning that information into something actionable is nothing new. Brands are demanding - more than ever - efficacy, results, analytics and to pay less for their media - while getting it to perform better. A cheaper CPM does not equal campaign success. retail technology. retail technology.

CPM 40

CPM Brands Affiliate marketing ROI 40

Justin Levy

JUNE 23, 2010

You can grab your copy from one of these awesome retailers: Facebook Marketing – Amazon Facebook Marketing – Barnes & Noble Facebook Marketing – Borders Facebook Marketing – 800CEORead Facebook Marketing – Books-a-Million Note: There is a Kindle edition available but not iBooks or audio versions, as of yet.

Facebook 259

Facebook Marketing Privacy Class 259

Hootsuite

SEPTEMBER 17, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Cost-per-mille (CPM). Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. How to track your Google Ad with Google Analytics.

Adwords 145

Adwords Google Campaign Cost 145

Hootsuite

SEPTEMBER 9, 2020

Pro tip: Collection ads work especially well for retail and travel brands. It’s the perfect fit for a retail brand. Cost per 1000 impressions (CPM). You can gauge the effectiveness of a sponsored post in minutes and follow up with advanced analytics reports. Instagram analytics. Twitter analytics.

Advertising 145

Advertising Social Media HootSuite How To 145