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Should My Business Bother To Have Social Media KPIs?

agora pulse

And yes, you should bother to have social media KPIs. The first is that many businesses now see the potential value of acquisition and retention that social media may bring to their business and want to amplify it. Which Social Media KPIs Should I Measure? Web Traffic. Is it working?

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Unlocking insight: the power of data visualization

Sprout Social

You’re regularly analyzing your social media performance and getting some interesting insights. This makes it a crucial part of your social media reporting efforts. This makes it easier to decide what to do with your social media data. But how do you communicate those insights to relevant stakeholders?

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Snapchat Advertising 101: How to Run Effective Snapchat Ads

Hootsuite

You can see the full thing — which boasted a 50% lower CPI than other platforms — in this case study on the Snapchat website. Snapchat advertising includes some pretty robust analytics reporting. Make sure you know how to use Snapchat Analytics before your campaign starts.

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Getting Started With Facebook Ads

Lucy Hall

It's the largest social media site on the planet with over 1.3 Facebook ads can be bought per click (CPC) or (CPI) this means that you pay per click through or amount of impressions your ad generates. In this post I will give you an overview of Facebook Ads, how they work and a quick guide to get you started. Facebook is HUGE!

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