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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Dive in below for a full list and definitions of available TikTok analytics.

Analytics 154
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CPA: A Viable Alternative to CPC

Idaconcpts

the cycle goes on and on, until the buyer starts forgetting about conversions and is willing to try just about any media channel because the CPC is just “too low that it is so worth it” CPA: A Viable Alternative to CPC. An example of a CPA publisher is Statusmediaplc.com.

CPA 132
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Vanity Metrics: Definition & Examples for Marketing

Hootsuite

It’s the perfect “meaty” metaphor for social media vanity metrics. any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. But be careful. But here’s the thing.

Metrics 107
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Using Social Media for Affiliate Marketing: 4 Tips To Get Started

Hootsuite

Online referral marketing predates modern social media by more than a decade and a half. But social media affiliate marketing takes this old concept to a new level. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with.

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3 Influencer Marketing Metrics To Track In Your Next Holiday Campaigns

Keyhole.co

Influencers can be bloggers, celebrities, experts in a certain field, or even regular people with a large social media audience. It is often used on social media, where Influencers create content related to products or services and share it with their audience. CPA (Cost Per Action) is a great KPI.

Metrics 52
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How and Why to Perform a Social Media Audit

Oktopost

Whether we’re looking for up-to-the-minute news of the world or silly distractions to escape from it, we turn to the same place — social media. Businesses of all sizes now understand how important it is to engage in social media marketing. Almost half of the world’s people are on social media.

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#measurePR Recap (November 2015): Measuring Multimedia

Waxing UnLyrical

As did James Breen : A2: I also see a trend of including internal (owned) metrics like google analytics, social media follower growth, share price #measurepr. Orla Graham shared this insight: A3 Most important thing is not to treat the various forms of media in isolation – integration, correlation are key!

CPA 100