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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? Viral Heat data includes location, wherever available.

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6 Newfangled Social Media Tools Worth Discovering

Convince & Convert

Once you select your criteria, Formulists instantly creates the list for you, and you can then view it from Twitter.com, Twitter on a mobile device, or any Twitter client such as CoTweet (client) , Hootsuite, and the rest. Robust analytics and reporting is included. Formulists is free, and they allow 15 new users per day.

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4 Reasons the Social Business Evolution Starts Now

Convince & Convert

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. Really, what is social media from the brand perspective but email 2.0?

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This Week in Social Media – 7/31/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.