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7 Social Media Analytics and Reporting Tips for Becoming a Data-Savvy Marketer

Buffer Social

The key is social media analytics and reporting ! . You can also get most of the data and graphs for free directly from Twitter Analytics and Facebook Insights. You can get an export of your data from any screen in the analytics section of your Buffer dashboard. Google Analytics to crunch the revenue numbers.

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Hootsuite Hacks: 19 Tricks and Features You Probably Didn’t Know About

Hootsuite

It doesn’t matter how many people you have on your social team, if you’re trying to keep track of private and public conversations from multiple platforms you need an organizational tool. (In Automatically tag your (outbound) posts for better analytics. Track every post’s conversions using pre-set UTM parameters.

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The One Tip That Took My Blog To New Levels. Stop Caring.

SocMed Sean

Not just from researching and writing articles, but form the comments/feedback that I have received and the conversations that have been sparked with others via social networks like Twitter. So I stopped caring about what others wanted and I just started using it as a repository for my thoughts. Stop caring. Stop caring.

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How to edge out your competition with market research

Sprout Social

Market research isn’t just about reading graphs and digging through data: it’s about having meaningful conversations with people too. From what your customers want to see in future products to which brands are killin’ it, social media represents a massive repository of real-time data and insights that’ instantly accessible.

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Social media SWOT analysis: what it is and how to do it

Sprout Social

You don’t need anything special to get started (although access to your native analytics or tools like Sprout can definitely help). Based on analytics and your own experience working with your audience, assess the following: Which social platforms are you most active on? Again, analytics can be a huge help here.

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PR Measurement – What to Measure

Proactive Report

Inbound leads, conversion rates, and retention – Salient MG. Other KPIs might be site traffic/lead ratio, form conversion (leads), organic search ranking, social media reach and engagement. Make it a repository of all your content: news, bios, video, images, product information, fact sheets and social accounts.

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Social Media Is CRM

Social Media Network Marketing

Unlike traditional CRM, which creates vast internal databases of clients and prospects, social networking sites are external repositories of direct communication and indirect comments about businesses, products, people, experiences and an array of customer sentiment. Social CRM then, must go to the source, not try to bring the source to it.