Analytics Conversation Engagement Filtrbox 
Dave Fleet
JULY 5, 2010
Heartbeat – a web-based social media monitoring and engagement dashboard (see my review of Sysomos MAP and Heartbeat ). Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement. Strong analytics. Acquired by. Jive Software. January 2010. February 2010.
Proactive Report
JUNE 24, 2010
You can do some keyword research to see what phrases people are searching for, or look into your own analytics to see what words and phrases people search to find your website. There are other free tools that can help you listen to conversations. Jive Software They integrated Filtrbox into their Jive Market Engagement Solution.
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