Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Social Media Strategies Summit

AUGUST 28, 2019

Today’s marketers are all looking for new ways to find and attract their ideal audience. But in the fast-paced and ever-evolving digital marketing landscape, it’s getting harder and harder to reach your people and get results. Enter AI in marketing. What is artificial intelligence marketing? Examples of AI in Marketing.

Examples 200

Examples Marketing Retail Automotive 200

Hootsuite

MAY 15, 2023

How do you keep marketing messages, branding, and customer experience consistent with, quite literally, so many cooks in the kitchen? Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about.

Social Media 92

Social Media HootSuite Guidelines Marketing 92

Pixlee

FEBRUARY 19, 2018

We previously posted a list of the top 10 Digital Marketing Conferences occurring from January through June of 2018. Below are the conferences to consider in the second half of 2018 if you’re looking to expand your knowledge of digital marketing, learn from the best in the industry, and network. July 9-11, 2018.

Conference 41

Conference Marketing B2B Class 41

Pixlee

DECEMBER 15, 2017

We wanted to present the top 10 must-attend Digital Marketing conferences of 2018, but there are simply too many to list. Digital Marketing Innovation Summit. Focusing your Brand Communication to Improve your Consumer Reach & Return” is the theme of the 2018 Digital Marketing Innovation Summit. DigiMarketing.

Conference 40

Conference Marketing Case Study Banking 40

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Eye for Travel : San Francisco, CA (April 9-10 2018).

Travel 40

Travel Conference Tourism Forums 40

Buzz Marketing for Technology

APRIL 25, 2013

Posted in Innovation Interactive Marketing Strategy. All the tools of the trade – text analytics, social media analysis, Website personalization, community analytics, computational advertising and online testing, among other things – were used for re-elect the President of the United States. So what does a CDO do?

Marketing 258

Marketing Conference Fashion Mobile 258

Sprout Social

APRIL 4, 2023

Is it because they’re easier to create or do they contribute to the marketing goals of the brand? Similarly, if you’re hosting an event like a conference or convention, covering it with ephemeral content is a great way to generate engagement, both for attendees and those tuning in virtually.

Strategy 116

Strategy Content How To Marketing 116

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Eye for Travel : San Francisco, CA (April 24-27 2017).

Travel 47

Travel Conference Tourism Hotels 47

Webbiquity SMM

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). Twitter emerged at the SXSW conference in March 2007. Social media is big with marketers, but a struggle for sales. 89% of U.S. eMarketer ).

Social Media 178

Social Media Marketing Hubspot Trends 178

Convince & Convert

MARCH 9, 2016

Rebekah’s company, AirPR, is a PRTech company that provides, data, insights, and analytic solutions for the constantly developing PR industry, bringing actionable insights to all. Why you need data and analytics every step of the way. In the News: “This StartUp CEO Claims He Can Save You Millions On Influencer Marketing”.

Analytics 60

Analytics Influencer Marketing Hotels 60

Writtent Blog

DECEMBER 22, 2013

No one needs conferences more than digital marketers. Inbound marketing is a rapidly-changing field, which is why opportunities to learn the latest strategies and best practices from thought leaders are invaluable. The 2014 Carnegie Conference – January 30-31, 2014. SXSW Interactive – March 7-16, 2014.

Conference 60

Conference Marketing Education Hubspot 60

Pixlee

NOVEMBER 15, 2017

Luckily 2018 offers a plethora of insightful conferences to help you stay on the cutting edge of the industry. Going to social media marketing conferences is a great opportunity to network and learn from social media marketing professionals from all over the world. Digital Marketing Innovation Summit. New York, NY.

Conference 40

Conference Social Media Class Trends 40

Oktopost

MARCH 5, 2019

Staying relative has always been a challenge for marketers. Attention spans decrease and the public becomes desensitized to marketing messages. This means marketers need to to up their game. Done right, real time marketing (RTM) captures (and holds) the attention of your target audience. What is Real-Time Marketing?

Strategy 125

Strategy B2B Marketing Conference 125

Oktopost

MARCH 23, 2020

B2B marketing and sales professionals are fighting a daily battle to convert a finite number of leads. This is why automation of B2B marketing and sales activities appears inevitable. It’s clear that organizations looking to scale up embrace automation tools and solutions to boost their marketing and sales operations.

Marketing 98

Marketing Metrics B2B Software 98

Kikolani

MAY 3, 2016

As recently as decade ago, “content marketing” was an unknown term to the average marketing executive. Today, virtually no company, large or small, can deny the importance of content marketing or the need for a strong web presence. Good content marketing makes a person stop, read, think and act. data analysis.

Tools 94

Tools Content Marketing Curata 94

Oktopost

JUNE 18, 2019

With all that available, there’s no excuse for running a business-to-business marketing campaign that can be accurately described as, “throwing stuff at the wall and seeing what sticks”. For digital marketers, that’s even more important. These days, marketing initiatives have to justify their existence by showing measurable results.

B2B 95

B2B Strategy Marketing Conference 95

Sprout Social

NOVEMBER 22, 2022

Starting your own social media marketing agency. Here are five tips for starting your own social media marketing agency: 1. For example, many TikTok marketing agencies specialize in creative productions and talent management. The same goes for creating your social media marketing agency. Define your niche and services.

Social Media 98

Social Media How To Marketing Price 98

Keyhole.co

JUNE 2, 2022

In B2B, word of mouth is one of the kings when it comes to marketing strategies. It’s a rising market that is already bringing a lot of success to companies. Influencer marketing is a strategy you should know about if you’re a marketer. What is influencer marketing? How does influencer marketing work in B2B?

B2B 59

B2B Influencer Marketing ROI 59

Twist Image

SEPTEMBER 10, 2017

He sold business computers to first-time owners in the 1980s, consulted and keynoted about online marketing in the 1990s, founded a conference and a professional association around digital analytics in the 2000s, and recently published his twelfth book (yes, twelfth!), Artificial Intelligence for Marketing. business blog.

Marketing 69

Marketing Conference Analytics Advertising 69

Socialmedia.biz

JUNE 12, 2018

If you want to learn how to become an expert in social media marketing, then you’ve come to the right place. Below are five keys to becoming a social media marketing professional. So the first place to start is to not waste your time and money learning useless, ineffective or even destructive marketing tactics.

Social Media 99

Social Media How To Marketing Education 99

Waxing UnLyrical

MARCH 31, 2019

After working on Welcome to the Machine: A Primer on AI for Marketers (coming later this year), for almost a year now, I can offer you some quick insights that may help. Newer AI tools deployed by influencer marketing firms are taking engagement measurement a step further. What About Analytics and Reports? Will people (e.g.

Analytics 164

Analytics Influencer Issues Metrics 164

Keyhole.co

MAY 30, 2023

You can also look for gaps in the market that your competitors need to address. Another thing to look at is your competitors’ marketing strategies. If you notice that your competitors are all advertising on Instagram, that is a good place for you to focus your marketing efforts. Track their online presence.

Analysis 52

Analysis How To Marketing Price 52

Sherrilynne Starkie

JUNE 22, 2013

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia. English: CBC Radio personality Nora Young at the Northern Voice 2009 conference in Vancouver, B.C.,

Data 327

Data Foursquare Conference Wikipedia 327

Keyhole.co

OCTOBER 16, 2023

In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. One of the most lucrative and rewarding ways to do so (and to be fair, one of the most competitive) is to launch a social media marketing agency. What is a social media marketing agency?

Social Media 52

Social Media Marketing How To Cost 52

Buzz Marketing for Technology

NOVEMBER 18, 2008

I had the opportunity to do a podcast with Avinash to discuss some areas where marketers are doing things right and wrong but all of them are simple but extremely powerful uses of web analytics to make their websites and businesses better on the web. Avinash is also the Analytics Evangelist for Google and a co-founder of Market Motive.

Analytics 100

Analytics Conference Training Meeting 100

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. While I don’t have access to its analytics, it would be a safe bet to say that Häagen-Dazs profited from its publicity stunt.

Creative Commons 242

Creative Commons Conference Sports LinkedIn 242

Later

JUNE 3, 2021

We tuned in to F8 Refresh , Facebook’s annual developer conference, to learn what’s to come in the world of social media marketing, especially for Instagram Stories. Remember to incorporate product marketing. Build an influencer marketing strategy. Instagram’s native stories analytics are only available for 30 days.

Instagram 122

Instagram Tips Template Templates 122

Sprout Social

OCTOBER 4, 2021

Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide. Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now.

Data 124

Data Metrics Sentiment Analytics 124

Keyhole.co

FEBRUARY 16, 2024

It is particularly essential for busy social media marketers who value their time. What is YouTube competitor analytics ? Competitor insights from YouTube may be as follows: Posting frequency Video type and quality Audience Engagement rate Marketing and advertising strategies, etc. You’ll see why in a moment. Here’s how.

Analysis 52

Analysis YouTube Tools Strategy 52

Kikolani

NOVEMBER 1, 2016

Counting ‘likes’ is what we call a ‘vanity metric’, and if you really want to measure the impact and success of your fan page, we’ve got to dive much deeper into your analytics. Each one is far more useful to you as a marketer or business owner than total likes. Never Run Out of Blog Post Ideas: 25 Content Marketing Resources.

Analytics 60

Analytics Facebook Metrics Statistics 60

Kikolani

NOVEMBER 1, 2016

Counting ‘likes’ is what we call a ‘vanity metric’, and if you really want to measure the impact and success of your fan page, we’ve got to dive much deeper into your analytics. Each one is far more useful to you as a marketer or business owner than total likes. Never Run Out of Blog Post Ideas: 25 Content Marketing Resources.

Analytics 60

Analytics Facebook Metrics Statistics 60

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals.

Compete 115

Compete Conference Organization Social CRM 115

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They forget their core business and marketing goals. Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement.

ROI 78

ROI Strategy How To Marketing 78

Sprout Social

NOVEMBER 11, 2021

Marketing teams depend on an ecosystem of tools everyday. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. Scenario: A user messages you on LinkedIn about an upcoming conference your company is hosting. How to remove digital silos in an ecosystem of tools .

Social Media Management 120

Social Media Management Social Media Platform Review 120

Laurel Papworth

JULY 17, 2023

In August I’m giving a keynote at the AgileAUS23 conference and then we head into a one day workshop later in the week! OpenResearch Lab with the University of Pennsylvania has given humanity a maximum of 10 years to develop a way of working with AI before it impacts the economy and job market irrevocably.

API 52

API Case Study Training Conference 52

Sprout Social

OCTOBER 21, 2020

Sprout Social’s Analytics and Publishing tools can fuel that ingenuity, surface those insights and help marketers bring new customer experiences to life. With an analytics tool like Sprout , brands can measure the short and long-term impact that these kinds of immersive events have on brand awareness. A total of 8.5

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Social Media Analytics Eventful Hashtag 113