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What’s the best way for brands to use Instagram video?

Sprout Social

The platform’s in-feed video (up to 60 seconds in length) works for everything from commercials to bite-sized product tutorials. Oh, and don’t forget about IGTV for long-form content (up to 15 minutes when uploading from mobile , an hour when uploading from the web) and Instagram Live (up to one hour) for real-time video.

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Beyond Likes: 9 Facebook Analytics You Must Be Measuring

Kikolani

Counting ‘likes’ is what we call a ‘vanity metric’, and if you really want to measure the impact and success of your fan page, we’ve got to dive much deeper into your analytics. They can add up quickly as people scroll through their news feeds, but does that number mean anything? Is it mostly mobile devices? Recommended Posts.

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Beyond Likes: 9 Facebook Analytics You Must Be Measuring

Kikolani

Counting ‘likes’ is what we call a ‘vanity metric’, and if you really want to measure the impact and success of your fan page, we’ve got to dive much deeper into your analytics. They can add up quickly as people scroll through their news feeds, but does that number mean anything? Is it mostly mobile devices? Recommended Posts.

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IGTV: The Ultimate Guide to Instagram’s New Video Platform

Later

IGTV is Instagram’s way of disrupting the traditional TV experience and updating it for a modern, mobile experience. Youtube has exploded in popularity in recent years, and because of mobile video, the amount of time teens spend watching TV has decreased 40%! 3 IGTV is an Addicting Mobile Experience. View this post on Instagram.

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How to Run Your First Facebook Live

Later

In this guide, we’re covering everything from how to use Facebook Live on mobile and desktop, to how to create killer content for your audience. This is a real bonus for discoverability on Facebook — your followers will get an in-app notification and your Facebook Live also appears in prime position at the top of their News Feed.

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Social Media Chat Tuesday, July 21st

Adam Cohen

If I name dropped them all, it would actually like correlate to a good portion of my RSS feeds , and the weekly chat is a way to interact and answer some questions real-time. Much to their dismay, Marc and Jason have invited me to host the tweetchat this week.

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Learning via the Social Media Game

Bare Feet Studios

It just shows you how much app and platform development continues in the sphere of online social networks and mobile options. Google Analytics. www.google.com/analytics. Create your own niche online social network with ready to use blogs, RSS feeds, forums and more. Web and mobile updates. Mobile Texting.