article thumbnail

Time Spent on Mobile Apps Totals 76% of Time Spent Watching TV

The Realtime Report

Mobile device users are spending more and more time on mobile apps, according to a new report from mobile app analytics firm Flurry. The average time spent (compiled using publicly available data from comScore and Alexa) on the web declined 2.4%, from 72 minutes to 70 minutes year-over-year.

Mobile 173
article thumbnail

The Ultimate User-Generated Content Guide

Sprout Social

While it’s nice to know sharing one person’s content on your social networks could have a great impact with that individual, you can’t share everyone’s content. ComScore found brand engagement increases 28% when user-generated content is used in product videos. What Works on Each Network.

Content 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Panic Over Pinterest

Twist Image

The image-bookmarking site and social network drew 18.7 million in January says comScore." In what was more shocking news (not that a billion dollar valuation is not shocking) is that last month, Pinterest surpassed LinkedIn to become the third most popular social network (trailing Facebook and Twitter ) in the U.S.

comScore 111
article thumbnail

Social Media Does Not Exist

Adam Cohen

Effective businesses manage all customer touchpoints – every customer interaction is a chance to impact the experience, whether it’s an ad, a product purchase, a customer service call, talking in the store with an associate, or replying to a post in a social network. In some cases, they magnify each other.

article thumbnail

This Week in Social Media – 7/24/2013

Social Media Marketing

The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. Social sharing continues to grow and some platforms are serving specific purposes. Similarly, B2B decision makers use different social networks for different purposes.

article thumbnail

The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. Videos in universal search results have a 41% higher click-through rate than plain text results.

Airlines 210
article thumbnail

You can't fight the power of video. It's bigger than all of us.

Firebelly

We’re watching videos so often, that Comscore reported in 2007 that “Americans viewed more than 7 billion video streamsonline.” Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 Video is all around us. We don’t even realize how often wewatch them.

comScore 100