Adam Cohen

JUNE 8, 2010

Take these examples: 50% click through rate increase in paid search when consumers were exposed to influenced social media and paid search ( comScore & GroupM study ). The technologies that are available influence traditional marketing tactics already. In some cases, they magnify each other.

Social Media 236

Social Media Paid Search comScore Posterous 236

Firebelly

OCTOBER 22, 2009

We’re watching videos so often, that Comscore reported in 2007 that “Americans viewed more than 7 billion video streamsonline.” Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 Video is all around us. We don’t even realize how often wewatch them.

comScore 100

comScore Video Apple iPhone 100

Firebelly

MARCH 5, 2010

Facebook and Twitter Access via Mobile Browser Grows by Triple-Digits in the Past Year By comScore A study on social networking access via mobile browser found that 30.8 The Oscar buy is also about leveraging the investment on Facebook and Twitter. points from 22.5 percent one year ago.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Webbiquity SMM

FEBRUARY 7, 2012

Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 55% of Google searchers are male, while women (58% to 42%) are more likely to be searching on Bing. Paid Search To Grow 15% In 2012 by MediaPost Online Media Daily.

Statistics 190

Statistics Research Social Media B2B 190