Adam Cohen

JUNE 8, 2010

MarketingSherpa recently published a study of companies that are integrating social media tactics with offline and online marketing tactics. The technologies that are available influence traditional marketing tactics already. 10 Reasons Market Research is Critical to Social Media (6). In some cases, they magnify each other.

Social Media 236

Social Media Paid Search comScore Posterous 236

Twist Image

APRIL 28, 2012

According to the article in the newspaper: " meteoric growth for the overnight app sensation slackened, according to two market-research firms. million in January says comScore." market research. web analytics. The image-bookmarking site and social network drew 18.7 million unique visitors in the U.S.

comScore 111

comScore Metrics Instagram Social Networking 111

Bill Hartzer

APRIL 18, 2011

This person will work in hand in hand with the Development, Marketing and Content teams to achieve the desired goals centered around increasing qualified, converting traffic to dealnews. – Report on and analyze site & traffic trends (via Google and Yahoo Analytics). Reports to: VP of Marketing in NYC.

SEO 136

SEO Engineering Hitwise comScore 136

Twist Image

NOVEMBER 30, 2016

If brands are ever going to actualize their true market opportunity, the time has come (and, maybe, passed) to ensure that your mobile experience is not a watered-down version of your desktop website, or a responsive design without the usability and experience that mobile does provide. chief marketing officer. digital marketing.

Mobile 40

Mobile comScore Retail Analytics 40

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. according to a study by 360i.

Social Media 162

Social Media Flipboard Journal comScore 162

Sprout Social

OCTOBER 5, 2016

For marketers who aren’t seeing much interaction or social media engagement , it might be time to consider user-generated content. ComScore found brand engagement increases 28% when user-generated content is used in product videos. These social media analytics can tell you exactly who’s engaging and where.

Content 111

Content comScore Wiki Social Networking 111

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Twist Image

FEBRUARY 1, 2011

Through studying Web analytics and niche topics that are getting search engine traffic online, Demand Media uses the information to create content (mostly text articles and videos). The closing price on its first day of trading brought Demand Media a market cap of close to $1.9 web analytics. web analytics. and Time Inc.

Content 103

Content Syndication comScore Adsense 103

Firebelly

OCTOBER 22, 2009

Digitalia | Indianapolis Social Media Marketing « social media marketing might be for you (and it might not) | Main | Five Reasons Why I Love Wordpress » October 22, 2009 You can’t fight the power of video. Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun.

comScore 100

comScore Video Apple iPhone 100

Proactive Report

MARCH 14, 2010

The Online Marketing Summit in San Diego was held at the beautiful Paradise Point Resort this year. According to comScore the second most popular site where searches are conducted is YouTube, Music is the number one genre of videos searched, but how-to videos are not far behind.

comScore 72

comScore Video YouTube Skills 72

Kikolani

JULY 26, 2012

Pinterest offers a new kind of social media sharing, and at the Internet marketing firm I work for, we’re seeing it swell in popularity (even though it’s still in the beat phase) among bloggers and search engine marketers for building a personal brand online. Across the U.S. Establish your passion in the industry first.

Brands 118

Brands comScore Blogger SEO 118

Convince & Convert

MARCH 17, 2016

From providing entertainment to educating to expressing your opinion to marketing a product, videos are a powerful tool. Mention is a great tool for that, as it not only tracks keywords, but also gives you analytics on what gets shared the most and lets you track your competitors. Videos are also very diverse in their application.

Video 60

Video UGC Content comScore 60

Akamai Marketing

FEBRUARY 9, 2011

If you thought that 2010 was a big year for digital marketing, you were right. The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Most importantly, what the report says to marketers is INTEGRATE. Let your customers make friends with one another too.

comScore 156

comScore Review Klout Marketing 156

Saying It Social

SEPTEMBER 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Is your business easy to find for local and mobile searchers? That would be the 20% of internet users whose searches are related to location and according to comScore, in March Google had 14.3 First an anecdote, then the facts.

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Proactive Report

MARCH 25, 2011

Read more >> Selling and social media: While marketing and customer service have jumped on the social CRM bandwagon, the sales profession has mostly been watching from the sidelines, wondering what to do and how to do it. There are four main reasons for this lag. There are four main reasons for this lag. >>

Social Media 58

Social Media News comScore Social CRM 58

Sprout Social

NOVEMBER 22, 2016

Social media conversions are the ultimate sign of success for marketers. This is one of the biggest challenges companies face on social media, particularly for marketers tasked with proving the ROI of a social media campaign. In a recent study from comScore, 80% of time spent on social media is through a mobile device.

Conversation 40

Conversation Social Media Tips comScore 40

Convince & Convert

JULY 3, 2011

And while Google wasn’t able to buy Twitter, they were able to incorporate Twitter data into Google results , and the tweets and mentions your published content receives has a material impact on how Google ranks you (which is why search and the marketing side of social media are important to consider in parallel).

Google 166

Google Picasa Engineering Adwords 166

Convince & Convert

DECEMBER 30, 2011

And while Google wasn’t able to buy Twitter, they were able to incorporate Twitter data into Google results , and the tweets and mentions your published content receives has a material impact on how Google ranks you (which is why search and the marketing side of social media are important to consider in parallel).

Google 149

Google Picasa Adwords Engineering 149

Convince & Convert

JULY 3, 2011

And while Google wasn’t able to buy Twitter, they were able to incorporate Twitter data into Google results , and the tweets and mentions your published content receives has a material impact on how Google ranks you (which is why search and the marketing side of social media are important to consider in parallel).

Google 147

Google Picasa Engineering Adwords 147

Buzz Marketing for Technology

DECEMBER 12, 2012

According to comScore, consumers spent approximately $37 billion on holiday shopping in 2011—up about 15 percent from 2010. Or is he just giving up, leaving you with yet another abandoned mobile cart to add to your analytics report? The thick of the 2012 holiday season is here. And nearly 51% of the U.S. Invalid code?

Mobile 197

Mobile Cost Retail comScore 197

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” And 92% of small businesses say that social media is an effective marketing technology tool.

Social Media 207

Social Media ROI B2B Marketing 207

Bill Hartzer

FEBRUARY 8, 2010

Marketers online have always wondered: How much would it have cost to attract the same media exposure through traditional advertising? The new Chrome OS, which boasts a fast, simple and secure platform, was announced last quarter, generating considerable discussion on Google’s entry into the PC market. MICROSOFT $648,732,726.

News 110

News Report Social Media Reputation 110

Adam Sherk

JANUARY 12, 2011

Here are some of the key areas to address: To be clear this is not meant to encompass the full spectrum of technical, editorial and marketing components in a comprehensive SEO program. The aim is to highlight the fundamental tactics that an editorial staff should incorporate into its daily workflow.

SEO 198

SEO Hitwise comScore Adwords 198

Webbiquity SMM

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

APRIL 26, 2012

date was yesterday, called Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing. I came in as an online marketer search guy to a PR agency, as a contractor that. Lee: Yeah, that’s from Comscore. And someone coming into the content marketing. Lee, how are you?

Social Media 134

Social Media SEO Retail Conference 134

ProBlogger

MARCH 15, 2016

This dependency on mobile technology is largely driven by our addiction to social media networking, underpinning the single biggest trend affecting marketers in the coming year. The trend: Marketers will have more capacity than ever to stalk and re-stalk until users who are most likely to convert in a subsequent session.

Social Media 34

Social Media comScore Small Business Mobile 34

ProBlogger

JULY 22, 2014

Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Source: comScore. This is a guest contribution from digital media project manager Sandeep Sharma.

Engineering 55

Engineering Social Media Foursquare StumbleUpon 55

Kikolani

JUNE 23, 2016

So you’ve done your content, social media and email marketing campaign. Have you pondered on building a solid video marketing strategy? Here’s why: Video marketing is the next big thing in business! Global media analytics and measurement company, ComScore , states that 45.4% Facebook video marketing.

Video 111

Video Tips Marketing Film 111

Kikolani

JUNE 23, 2016

So you’ve done your content, social media and email marketing campaign. Have you pondered on building a solid video marketing strategy? Here’s why: Video marketing is the next big thing in business! Global media analytics and measurement company, ComScore , states that 45.4% Facebook video marketing.

Video 60

Video Tips Marketing Film 60

Sprout Social

NOVEMBER 14, 2016

With more than 500 million monthly active users and 95 million photos and videos added each day, Instagram turned into the network of choice for several marketers. In fact, many businesses found immense success by using Instagram as a marketing tool. As a marketer, your goal should be to exist where your audience is located.

Instagram 40

Instagram Brands How To Fashion 40

SocialFish

FEBRUARY 1, 2011

The Social Media Marketer’s SEO Checklist – SEOmoz. Export and Analyze Social Media Analytics With Export.ly – ReadWriteBiz. While Mobile Email Usage on the Rise – comScore. 10 Digital Marketing Industry Pet Peeves – Going Social Now. Miss Those Old Style Retweets on Twitter.com? Datalicious.

comScore 172

comScore Journal Analysis Proposal 172

Audiense

MARCH 13, 2017

What can marketers learn from this? In 2012, Barack Obama’s 50-strong analytics team executed its data-led strategy from “ The Cave ”, within the campaign team’s Chicago headquarters. 60% of their online activity is on mobile, which is slightly lower than the rest of the US ( ComScore ). What can marketers learn from this?

Groups 125

Groups Groups Data Analysis 125