article thumbnail

7 Tips to Optimize Your Social Media Conversions

Sprout Social

Social media conversions are the ultimate sign of success for marketers. If you’re struggling to turn your Twitter, Facebook and Instagram followers into leads, here are seven quick tips to optimize your social media conversions: 1. In a recent study from comScore, 80% of time spent on social media is through a mobile device.

article thumbnail

The Ultimate User-Generated Content Guide

Sprout Social

ComScore found brand engagement increases 28% when user-generated content is used in product videos. According to an L2 Inc report, when consumers witness user-generated content while shopping, the conversion rate increases by 4.6%. Additionally, user-generated content interactions while shopping increases the conversion rate to 9.6%.

Content 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Search Engine Optimization Job Opening: Ecommerce SEO

Bill Hartzer

– Create and execute strategies for growing traffic, with a focus on increasing qualified UVs and visits from organic search optimization, yielding increased conversions and revenue. – Report on and analyze site & traffic trends (via Google and Yahoo Analytics). – Conduct periodic site audits.

SEO 136
article thumbnail

The Panic Over Pinterest

Twist Image

million in January says comScore." Perhaps Pinterest's unique visitors dropped from 18 million to 10 million, but - at the same time - those 10 million people referred more, shared more and drove actual conversion at a much higher rate. web analytics. The image-bookmarking site and social network drew 18.7 economic value.

comScore 111
article thumbnail

The Mobile Commerce Chicken And Egg Conundrum

Twist Image

Conversions were well above holiday averages, with smartphones at 2.8%, tablets at 5.1% Mobile devices accounted for one-third of every sale on Cyber Monday, and according to a comScore report, they also accounted for 20% of the $84.3 Smartphones also drove purchases with 22% share, compared with 9% from tablets. Guess what?

Mobile 40
article thumbnail

The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. They can significantly boast the conversion rates of websites and e-marketing campaigns.

Airlines 210
article thumbnail

This Week in Social Media – 7/24/2013

Social Media Marketing

Most companies focus on customer acquisition and not conversion or retention. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. Some highlights: Cross-channel marketing is rampant, but an attribution model has yet to emerge.