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The Battle (and Blending) of Social and Search Rages On

Firebelly

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: Social Media Optimization Summits | Main | 5 Social Marketing Stories You Need To Read This Week » February 11, 2010 The Battle (and Blending) of Social and Search Rages On A lot has been happening in the social and search (and social search) realms in the past few weeks.

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What's Bigger Than Big Data?

Twist Image

There''s no need to benchmark brands against their competencies with big data because, quite frankly, most brands don''t even have a proper definition for what big data means. At this moment in time, human beings should be looking towards real-time opportunities with analytics. Putting big data aside for real-time analytics.

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YouTube Tuesday: Checking In With Facebook Places

Firebelly

id=27310598 on How One Unhappy Customer Multiplies Across Social Media Chadrichards on Ball Memorial Hospitals Facebook Nightmare JamesBurnes on Ball Memorial Hospitals Facebook Nightmare Kharris1340 on YouTube Tuesday: The Social Network Trailer Tonytellez on How One Unhappy Customer Multiplies Across Social Media Chadrichards on How One Unhappy Customer (..)

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8 Questions to Answer Before You Pay to Advertise Your Business

Techipedia: Tamar Weinberg

For others, like paid search, manual optimizations require the consistent collection of data. Whether you have an in-house team or you go with an agency, the people handling your paid advertising have a core competency of paid advertising (hopefully).

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9 Everyday Tools to Increase Earned Media

Kikolani

Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches. This gives them an extra incentive and motivation for participants to compete for your giveaway – while at the same time increasing your brand exposure.

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The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity SMM

There are a wide range of monitoring, listening, and analytics tools available to answer the first type of question. Compete enables you to find out what keywords are sending users both to your website and to your competitors. A very good spying tool where you can see your competitors website analytics.” 3) BuzzSumo.

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How To Get More Share of Voice on Social Media

Hootsuite

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Understanding your social share of voice puts all of your other social media analytics into context. To understand how your ads are performing, you need to measure your share of voice for paid search.