LinkedIn vs Facebook: Which Will be Better for B2B in 2021?
Oktopost
SEPTEMBER 4, 2020
The average CPC (cost per click) on Facebook is 64 cents , while on LinkedIn , it’s an impressive $3.49. Facebook also delivers better conversion optimization based its super advanced machine learning algorithms, user data, and web tracking and analytics. When its users log in they’re not looking for memes and cat pictures.
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