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Navigating Social Crises and Community Building with Ease

Oktopost

Jessica Kalbarczyk gets candid about social strategy, crisis communication, and community. Jessica Kalbarczyk , Senior Social Media Manager at Corel , takes the hot seat to discuss strategy, employee advocacy, and community. Hot Topics: Golden community building tips for B2B brands. Episode Summary. Meet Jessica.

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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

The economy (16%) and analytics (12%) trail considerably at second and third. Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” ” Videos (13.2%) are the third-most common type of content created.

Research 257
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7 Top B2B Social Media Trends

Oktopost

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. Since buyers believe recommendations from people they trust, you can leverage influencer marketing as an effective strategy to boost brand awareness, expand your reach to new audiences, and build a credible brand perception.

B2B 117
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15+ Tips to Grow On YouTube Shorts

Buffer Social

Or simply type in search terms you think would be used to discover your videos and incorporate what you see in the search bar in your caption, title, and hashtags. Engage with your audience for community building We all know that engaging with your community on social media is one of the many keys to success.

YouTube 113
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The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community. Let’s get started!

Groups 111
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How to Automate DMs on Social Media

Hootsuite

You can automate any type of message you like. Many chatbots use conversational AI , so you know the communication will flow naturally. This type of software is much more reliably trustworthy than other certain black hat Instagram automation techniques. Experiment Don’t be afraid to experiment with different types of DMs.

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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. The era of authenticity and personalization The demand for authenticity and personalized connections reshapes content creation, focusing on genuine interactions and niche communities.