Sprout Social

JANUARY 27, 2021

And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Why measuring your YouTube Analytics is so important. YouTube Analytics: General Reports.

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Analytics YouTube Video Embedding 141

Hootsuite

NOVEMBER 2, 2020

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. Here’s how to use YouTube analytics on desktop and mobile.

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Metrics Analytics YouTube How To 145

Jon Loomer

FEBRUARY 2, 2024

Or they comment on your ad and their friends see it. You can do something similar with URL parameters and GA4, of course. Google Analytics won’t know whether the person on your website is there because you paid to reach them or not. It just knows that a link that includes your URL parameters was clicked.

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Organization URL Course Analytics 143

Kikolani

JANUARY 24, 2012

As many of you know, I love writing about Google Analytics. One of the best ways to get actionable data out of your Google Analytics is to set up goals. Setting up a goal in Google Analytics tells it that someone has completed something important on your website, such as buying product, signing up to your email list, or similar.

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WordPress Analytics Comments Google 147

Sprout Social

JANUARY 10, 2019

From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. Zeroing in on the right Instagram analytics tools can be tricky, though. Use these Instagram analytics tools to transform into a power user. Fast forward to 2019 and times have changed. Sprout Social.

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Analytics Instagram Tools Hashtag 110

Jon Loomer

MARCH 14, 2022

Using URL Parameters. Another way to measure this is with URL parameters. If you pull the placement into a parameter, you can use Google Analytics to get a sense of the quality of visits from people who click from each placement. Example: Use URL Parameters to Verify Facebook Ads Results. What Should You Do?

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How To Facebook URL Cost 199

Razor Social

MAY 18, 2017

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. So go ahead, log into your Google Analytics account and click the Admin tab at the bottom of the menu on the left. ISP domains), as well as URLs that you don’t want to influence your analytics.

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Analytics Google URL Adwords 110

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

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Analytics Social Media How To Analysis 89

Jon Loomer

OCTOBER 17, 2020

Within “App Domains,” provide the Google Play Store (if Android) or Apple App Store URL for your app. Provide a privacy policy URL. Provide a terms of service URL. If you want to select users by segment, those segments would need to have been created already… You can do that in Facebook Analytics.

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Activities Facebook How To URL 205

Saying It Social

JUNE 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Custom URL for Your Facebook Business/Fan Page I often get the question, “AK, I thought I created a username/custom URL for my business page but when I type in the address it takes me to my personal profile… what happened?&#

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URL Facebook How To StumbleUpon 182

Keyhole.co

MAY 25, 2022

Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy. In this post, we’ll shed light on how to comprehend social media analytics and use the data to scale your business and rise above the competition.

Analytics 52

Analytics Social Media ROI Metrics 52

Kikolani

SEPTEMBER 12, 2011

Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. Triberr Visits vs. Google Analytics. Not all of the t.co

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Case Study Analytics Google Study 163

Hootsuite

JUNE 28, 2023

Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters. What about in 2023?

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HootSuite URL Analytics Forums 120

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Chapter 3: 5 Paid Social Media Analytics Tools. Google Analytics.

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Analytics Social Media Tools Klout 111

Idaconcpts

JANUARY 13, 2011

The Google Analytics Traffic Overview is a report that provides an overview of the different kinds of sources that send traffic to your site. “Direct Traffic&# is visits from people who clicked a bookmark to come to your site or who typed your site URL directly into their browser. Subscribe to the comments for this post?

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Analytics Google Social Media Domain Name 161

Sprout Social

JANUARY 24, 2024

Audience engagement The Q3 Pulse Survey showed 68% of marketers track social media engagement metrics (likes, shares and comments) and 19% look to user-generated content related to their brand or products to measure the effectiveness of influencer marketing campaigns. In fact, 50% of marketers track link traffic from social media posts (e.g.,

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Metrics Influencer Marketing Survey 98

Jon Loomer

MARCH 15, 2022

URL parameters and Google Analytics wouldn’t be able to report this. Let me know in the comments below! Of course, Meta is the only one who can tie these things together. It’s Meta that knows who saw the ad and it’s Meta who knows (due to the pixel) who converted. What are your thoughts on view-through conversions?

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Conversation Facebook URL Report 197

Jon Loomer

MAY 24, 2023

What’s really interesting about this is that you can create different URL parameters for current customers and new customers. You’d need to utilize some sort of third-party analytics tool, like Google Analytics. Let me know in the comments below! What you do with this is up to you. What do you think?

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Campaign URL Advertising Analytics 175

Buffer Social

JUNE 5, 2017

The key is social media analytics and reporting ! . You can also get most of the data and graphs for free directly from Twitter Analytics and Facebook Insights. You can get an export of your data from any screen in the analytics section of your Buffer dashboard. 7 Tips for Getting Better Social Media Results by Using Data.

Analytics 110

Analytics Report Data Social Media 110

Jon Loomer

FEBRUARY 1, 2022

One is using URL parameters and Google Analytics. I’ve never been a big user of URL parameters in the past, but Ads Manager reporting had always been more complete in the past. Let me know in the comments below! You shouldn’t look at your Ads Manager numbers here but from the merchant side.

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Facebook Aggregator Eventful URL 204

Saying It Social

JULY 13, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Promote You Facebook Page URL on Your Personal Profile Facebook doesn’t make this easy. Option 2: Add the URL to your Facebook Page in your “Write something about yourself&# box. Now you are set.

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URL Badge Facebook How To 120

Jon Loomer

OCTOBER 17, 2020

Within “App Domains,” provide the Google Play Store (if Android) or Apple App Store URL for your app. Provide a privacy policy URL. Provide a terms of service URL. If you want to select users by segment, those segments would need to have been created already… You can do that in Facebook Analytics.

Activities 106

Activities Facebook How To URL 106

Jon Loomer

NOVEMBER 22, 2019

Those you target will comment, like, and share your ad. This pedestrian post drove more than 100 leads, according to Google Analytics… The numbers Facebook provided made me feel like the post was a waste of time. You can create your own with the Google URL Builder (or freehand if you’re a pro). But, guess what?

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Organization Conversation Facebook Metrics 211

Jon Loomer

OCTOBER 2, 2020

You may also create a custom conversion with rules that include a common URL segment. For example, maybe the URL for the purchase confirmation page of my Facebook Pixel Masterclass training is jonloomer.com/facebook-pixel/ (it’s not, but hang with me). They are going to comment or share. Let me know in the comments below!

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Conversation Facebook URL Report 195

Hootsuite

FEBRUARY 16, 2021

Polish your posts with vanity URLs. Hootsuite’s free link shortener, Owly , makes any URL you post look sweet, short, and a lot more trustworthy. Ok, I’ll bite: what are URL shorteners? ). That said, if you want to put in the elbow grease and level up your branding, Hootsuite also supports vanity URLs.

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HootSuite Features URL Template 140

Jon Loomer

MARCH 27, 2022

It’s why I use URL parameters with Google Analytics , and why I’ve also experimented with duplicating landing pages and forms that are used only for ads. Let me know in the comments below! How do you address the issue of unranked events in your custom reports?

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Eventful Report Facebook Aggregator 202

Sprout Social

SEPTEMBER 6, 2023

LinkedIn public URL :As you fill in your company’s name, LinkedIn will suggest a custom URL based on the inputted name for your company page. For instance, the URL for our Sprout Social Page is [link]. Monitor your LinkedIn analytics using the in-built analytics tool.

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LinkedIn How To Collaboration URL 113

Sprout Social

MARCH 16, 2022

Sprout’s Premium Analytics give you a full, 360-degree view of how your videos—paid and organic—perform on social. Request a demo to try Sprout’s Premium Analytics tools and see how they can enhance your strategy. If you want people to comment or take action, views aren’t the most important but view duration might be.

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Engagement Report Video Metrics 123

Jon Loomer

FEBRUARY 7, 2024

Within the same View Details screen from the Event Overview tab, go to Event Breakdown and select URLs. This should technically list specific URLs where these events are happening. Paste the URL for the landing page (or whatever starting point you want to use) and click “Open Website.” Check Event Location.

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Report Sample Samples API 177

Sprout Social

FEBRUARY 1, 2024

Streamline your reporting Most Facebook publishing tools give you access to your posts’ analytics, which provides you with key data for metrics like reach, engagement rate, and more. Use the analytics feature provided through third party Facebook publishing tools to draw insights for your social media reporting.

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Publishing Tools Brands Facebook 96

Jon Loomer

OCTOBER 2, 2020

You may also create a custom conversion with rules that include a common URL segment. For example, maybe the URL for the purchase confirmation page of my Facebook Pixel Masterclass training is jonloomer.com/facebook-pixel/ (it’s not, but hang with me). They are going to comment or share. Let me know in the comments below!

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Conversation Facebook URL Report 153

SocMed Sean

DECEMBER 30, 2018

My Related Posts widget now is just a custom HTML widget with the links to my most popular posts that I gather from Google Analytics. After doing an audit, I just decided that I could get that data from Google Analytics and then create a custom HTML widget and populate the content using HTML. Again, really good at what it does.

WordPress 208

WordPress Tips URL Widget 208

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Analytics 93

Analytics Twitter How To Embedding 93

Buffer Social

SEPTEMBER 11, 2023

I’ve always made sure to connect with second-degree connections who comment on my posts. I’ve always made sure to engage and respond to people who leave comments. Comment on their posts. When someone you're connected to posts something, take a few minutes to read it and leave a thoughtful comment.

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LinkedIn Tips Skills URL 113

Sprout Social

JULY 7, 2022

Additionally, YouTube Studio lets you manage your video content , update thumbnails, titles, and descriptions, add captions, respond to comments, and configure monetization settings. Views, comments and likes: Track the engagement on each piece of content on your channel. Monitor performance analytics.

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YouTube Marketing Library Video 114

Razor Social

JULY 13, 2017

Google Analytics can help you understand and analyze referral traffic coming from different social media channels. However, unless the URLs you share are tagged, your standard GA reports won’t tell you which specific social media links drove the traffic to your website. Use Google Campaign URL Builder.

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Social Media URL How To Analytics 111

Later

MARCH 13, 2019

That’s why it’s so crucial to monitor the clicks and visits that URL generates over time! But measuring your success on Instagram is much more than tracking likes and comments. If you’re not familiar with Google Analytics , it can sound intimidating at first. Setting Up UTM Tracking in Google Analytics.

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Instagram How To URL Analytics 68