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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Blog Comments.

Analytics 350
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Instagram automation: Strategy and tools to do it right

Sprout Social

Automation is a close friend of any social media marketing strategy—Instagram included. Automating likes and comments is a recipe for a potential social media crisis. Comments: Similarly, a bot can also leave social media comments —on your posts and others. We say no—but only if you do it right.

Instagram 113
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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM.

Analytics 164
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Google Linking Webmaster Tools And Google Analytics

Small Business Mavericks

» Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week. » Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week.

Analytics 161
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Tool Tuesday: PostRank Analytics

Akamai Marketing

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. A deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post. Enter: PostRank.

Postrank 134
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Google Updates Analytics Favicon

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Google Updates Analytics Favicon by Jesse on August 5, 2008 I was a little disappointed in the last favicon update that Google rolled out a few weeks back. About the author Jesse Sevier wrote 18 articles on this blog.

Analytics 100
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Post Case Study: Triberr Visits vs. Google Analytics

Kikolani

Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. Triberr Visits vs. Google Analytics. Not all of the t.co