Sprout Social

SEPTEMBER 22, 2021

Social media campaigns are living, breathing things. In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Social drives game-time decisions for campaigns.

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Campaign Hashtag Analytics Metrics 121

Sprout Social

AUGUST 17, 2022

For example, a competitor call-out presents an opportunity for your brand to intervene. Likewise, native social analytics primarily focuses on direct @mentions and @tags. And with Sprout’s social analytics, you can report on all of the above to track the progress of your social presence. The problem?

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Campaign Social Media Tools Hubspot 125

agora pulse

MAY 30, 2017

Luckily, there are a variety of Twitter analytics tools to help do this. Which are the best Twitter analytics tools with which to get started? The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. Twitter’s analytics are totally free! Here’s a handy list!

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Analytics Tools Twitter Hashtag 130

Mindjumpers

APRIL 20, 2012

Tweet A couple of days ago, I gave a guest lecture at the Danish IT-University on the subject of Social Media Analytics. Social Media Analytics has an increasing audience with a lot of people discussing the subject around the world. View more presentations from Mindjumpers. Slide 1-6: The introduction of Mindjumpers.

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Analytics Social Media Data Engagement 277

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.

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Campaign Engagement Marketing Hashtag 137

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

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Analytics Social Media How To Analysis 89

Sprout Social

MAY 26, 2022

This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. Why TikTok marketing campaigns are so valuable. How to plan, build and launch memorable TikTok marketing campaigns. onlineoptimism. Get to know your audience.

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Examples Campaign Tips UGC 142

Sprout Social

OCTOBER 1, 2020

Meanwhile, the controls and creative options available to businesses today mean that your campaigns are likelier to net you a higher return on your investment. There are tons of variables that go into any given social media ad campaign, though. Even the seemingly smallest details can impact your campaign’s performance and reach.

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Advertising Campaign Social Media How To 145

Sprout Social

MARCH 21, 2019

A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. That’s why it’s worth investing in the best Twitter analytics tools to keep track of how your posts are performing. Pull up custom analytics reports for any date range to understand how your posts are performing.

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Analytics Twitter Tools Strategy 104

Keyhole.co

AUGUST 28, 2023

billion monthly active users , the platform presents a vast audience for content creators and marketers. Manual analytics are error-prone and don’t support growth. So, you need credible YouTube analytics tools to assess your channel’s performance and bring data-driven improvements.

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Metrics Analytics YouTube Video 52

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. And any strong video marketing strategy is backed by powerful YouTube analytics tools. So why is YouTube such a big deal? Make better content Content is King.

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YouTube Analytics Metrics Price 52

Keyhole.co

FEBRUARY 3, 2023

What is Instagram analytics ? The reason is hiding in your Instagram analytics. Tracking your Instagram analytics will reveal what your target audience likes, when they are most active, and how your account is performing with regard to this. So to check your Instagram analytics, you must own a business or creator account.

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Metrics Analytics Instagram Hashtag 52

BeingOptimist

JULY 13, 2022

But do you know that you can use Shopify analytics to grow your online store? What is Shopify Analytics, and Why Do You Need It? Shopify analytics refers to an inbuilt dashboard that is specifically made for reporting all the operations that take place across the store. Read this blog post to learn how this can be made possible.

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Analytics How To Class Data 52

Sprout Social

JANUARY 4, 2021

It’s another to pitch a social media marketing campaign and secure your boss’ approval to execute it, especially when you consider the impact the events of 2020 have had on marketing as a whole. Packaging and presenting your pitch to get your team on board. But it’s one thing to come up with a creative idea. What’s the big idea?

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Campaign Social Media Marketing Metrics 125

The Realtime Report

JANUARY 12, 2024

It presents your offerings in a visually attractive and user-friendly format, making it a perfect complement to your email marketing strategy. Actionable Analytics Data-driven strategies are vital for email marketing success. Interactive online catalogs yield insightful analytics on recipient engagement.

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Fashion Marketing Embedding Retail 91

OnlineRockersHub Marketing Blog

MARCH 20, 2020

With the growing popularity of Facebook marketing’s effective results, today, every brand needs to get more from their Facebook marketing campaign. Facebook Analytics. Socialoomph is a social media post scheduler for your Facebook campaign that boosts your outcome from Facebook with its advanced post scheduling tools since 2008.

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Campaign Tools Social Media Facebook 88

The Realtime Report

FEBRUARY 4, 2017

8 Google Analytics Tricks For Marketers. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA). Almost every other website uses it, making the Google software the most popular and trusted analytic solution on the globe today. By Varun Sharma. Tag Manager.

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Analytics Google Adwords Marketing 70

Sprout Social

AUGUST 12, 2021

A strategy can be crystal clear in your head, but documenting it to share with others always feels like a hurdle, especially when it comes to campaign planning. A social media campaign template can help you speed through the documentation process so you can focus on bringing your team’s vision to life. They cut down on reporting time.

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Template Templates Campaign Social Media 128

Sprout Social

MAY 28, 2020

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Campaigns are a chance to switch things up, reach your audience in a new way, create memorable content and make a real impact on top-line business goals. Optimize campaigns with real-time data and feedback.

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Campaign Report Social Media How To 87

Small Business Mavericks

APRIL 22, 2013

Analytics is one of the most important marketing tasks for any organization. Real time analytics has its own advantages. One reason why real time analytics is important is because you can see who is on your website right now, where they are from, which pages they are viewing, and what actions they are taking.

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Analytics Metrics Campaign Social Media 93

SocMed Sean

MARCH 1, 2022

Here are some thoughts about including YouTube as an effective part of your campaigns. Marketers can grow brand awareness by diversifying a campaign and concentrating on some of the other channels a brand’s audience visits. Which Industries are Present On YouTube? YouTube KPI measurement ensures an effective campaign.

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YouTube Strategy Automotive Marketing 204

Talkwalker SM

MAY 26, 2016

Products presented by visual influencers perform significantly better than others, especially apparel (6.4x Most basic social media analytics platforms will allow you to search for images based on text queries, which will give you access to a fraction of the content you are looking for. Screenshot from @mrslvoemon.

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Analytics Influencer Apparel Airlines 68

Devumi

SEPTEMBER 2, 2014

The new Pinterest Analytics dashboard will make this even more obvious, and help business accounts on Pinterest thrive. New Pinterest Analytics – Go beyond basic demographics. Related post: New Instagram Ad Analytics Tools Introduced. That’s where the new Pinterest Analytics come into their own. Not so much!

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Analytics Tools How To ROI 84

Sprout Social

NOVEMBER 29, 2023

Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Instagram automation refers to the use of third-party software to manage your account, carry out tasks and/or interact with users without a human present.

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Instagram Tools Strategy Hashtag 115

Devumi

AUGUST 22, 2014

The new Instagram ad analytics tools being introduced recently are a way to offer those with money a chance to skip past building a social media following and reach more users. What are the new Instagram ad analytics tools? The Instagram ad analytics tools owe a lot to their parent company, Facebook. Ad Insights. Ad Staging.

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Analytics Instagram Tools Wikimedia 74

Sprout Social

FEBRUARY 12, 2024

3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. Think long-term impact According to our Q3 2023 Sprout Pulse Survey of 307 US-based social marketers, 33% prioritize long-term partnerships with influencers over one-off campaigns.

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Influencer Marketing Collaboration ROI 106

Hootsuite

SEPTEMBER 21, 2023

1 Analytics Tool for Growth Beautiful reports. In the words of the all-mighty Hootsuite glossary : A vanity metric is an analytics item that can be measured but is not a signifier of real return on investment. And any metric can be meaningful when presented in context with the proper analysis. Clear data.

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Metrics Examples Marketing HootSuite 107

SocMed Sean

FEBRUARY 24, 2022

Here are five reasons why you should continue using Facebook in your marketing campaigns this year. This presents a tremendous opportunity for any company that benefits from reaching users about their travel plans. Facebook Ad Metrics are Robust, and Campaigns can be Easily Adjusted. The answer is absolutely yes!

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Facebook Strategy Marketing Travel 130

Sprout Social

NOVEMBER 21, 2022

The directory features a range of marketing agencies and other companies that provide a variety services, including popular ones like creative, commerce, sound and campaign management services. They provide a variety of services for analytics, technology, creative and media services. They are an official Snapchat Lense Partner as well.

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Case Study Marketing Directory Retail 114

Keyhole.co

SEPTEMBER 15, 2020

But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on the results of your campaigns. So the more you can effectively and accurately frame the data you’re presenting, the more everyone will get out of your report (yourself included).

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Template Templates Report Social Media 112

Hootsuite

MARCH 26, 2024

Analytics and reporting When everyone on your team has insights into your brand’s social performance, collaboration becomes a lot easier. Built-in analytics mean everyone has the same opportunity to share feedback or ideas. Your social media tool should not only generate reports but also allow you to share analytics with your team.

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Collaboration Tools Social Media HootSuite 86

Sprout Social

FEBRUARY 29, 2024

Marketers and business professionals leverage AI to create stronger campaigns, make smarter decisions and streamline workflows. This tool streamlines the content creation process, allowing users to focus on the strategic aspects of their campaigns. AI is changing the game and setting new benchmarks for business excellence.

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Patterns Sentiment Analysis Proposal 120

Unmetric

MAY 30, 2019

How can we quantify visual marketing campaigns? Say hello to Image Analytics! Unmetric now provides in-depth visual intelligence and analytics to help marketers decide which images engage best for their brand. This new image analytics solution is accessible both on our Analyze and Discover platforms.

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Brands Analysis Analytics Campaign 95

Convince & Convert

APRIL 12, 2024

bringing in the social team at the beginning of campaign planning instead of at the end.) Utilize social analytics reporting tools to gather data. Find existing or create new opportunities to present social data to the larger company and/or marketing organization. What is the social team responsible for and not responsible for?

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ROI Team Social Media Metrics 135

Sprout Social

FEBRUARY 8, 2021

The Profile Performance Report is a go-to report for both weekly check-ins and year-end presentations to share with your direct manager to your executive team. A post performance report allows social marketers to present isolated metrics for published content, showing everything from impressions to reach to post link clicks.

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Report Social Media Metrics Team 131

Hootsuite

NOVEMBER 5, 2021

Integrated Paid and Organic: We continue to work towards creating a seamless experience for managing paid campaigns and organic content together in Hootsuite. Better understand the impact of your LinkedIn campaigns. Dive deeper into your post analytics. In need of soundbites for your year-end presentation to the higher-ups?

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HootSuite Notification Hashtag Upcoming 116

Sprout Social

JUNE 28, 2023

As our Senior Manager of Marketing Operations Cam Conrad puts it, “Marketing automation allows you to execute your marketing campaigns at scale. It includes automation strategies across marketing, including social media, digital advertising, segmentation, analytics and data measurement and yes, email marketing.

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Team Hubspot Marketing SMS 109