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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. The economy (16%) and analytics (12%) trail considerably at second and third. Among the key findings: Brand awareness campaigns are the cheapest, while lead gen and sales campaigns are the most expensive.

Research 257
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Top 19 Children’s Day social media posts

Unmetric

Brands utilize this time of the year to come up with innovative social media campaigns by being nostalgic and reminding fans of their childhood memories. Contests, product-related posts, wishes, and CSR-related campaigns were the other popular and engaging types of Children’s Day posts that worked well for brands.

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Auto Brands Comparison Report

Unmetric

Content, Campaigns, and Strategy. We’ve looked at a few campaigns and best practices. The campaign brought in 20% of all the Likes the page’s content got in the year. Takeaway - Test multiple hashtags for a campaign. Kia brought back their hamsters for the Soul campaign. Kia - Soul. Honda - Post Types.

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Your Blog as Part of an Overarching Business Strategy

ProBlogger

Showcasing your activity, accomplishments and campaigns. Along the road, it might meet a new partner, open a new business unit, change its appearance, gain special prizes or run awesome CSR campaigns. A blog tells a story. Don’t forget to add characters to your story.

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7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

Check the analytics on potential online customers engaging with your product and turning away or abandoning shopping carts. Many companies are adding video to their marketing campaigns because it offers a relational perspective into the company and helps explain concepts in a simpler way than words or pictures. Providing a service?

Trends 146
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7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

Check the analytics on potential online customers engaging with your product and turning away or abandoning shopping carts. Many companies are adding video to their marketing campaigns because it offers a relational perspective into the company and helps explain concepts in a simpler way than words or pictures. Providing a service?

Trends 60