Hootsuite

JUNE 28, 2023

With the right tools and knowledge, you can track dark social mentions and shares to find where people talk about your brand, what they’re saying, and how to reach new audiences. Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

SEPTEMBER 7, 2022

With a platform as wildly popular as TikTok, you want to make sure you’re creating a presence for your brand so you can reach and engage some of those billion users. TikTok marketing is the process of using TikTok and TikTok content to promote your brand and its products or services. Tap Settings and privacy.

Brands 90

Brands Marketing Influencer Analytics 90

Unmetric

AUGUST 6, 2019

Brands cashed in on all the chatter on social with their own twists and take on popular trends. Every brand’s brands to follow list is sure to feature MoonPie and Wendy’s. And when the two brands talk to each other, every social media manager—including ours—swoons! Discover Content Inspiration. MoonPie, meet Moon.

Brands 95

Brands Retail Curation Privacy 95

Later

MAY 13, 2020

TikTok analytics are the key to stepping up your TikTok strategy. With TikTok’s built-in analytics, you can target the right audiences and really understand what they’re interested in. In this guide, we break down TikTok Pro analytics and how these metrics can help you set up your TikTok strategy in 2020!

Metrics 58

Metrics Analytics Overview Trends 58

Twist Image

FEBRUARY 15, 2013

Any tracking of information of consumers without the consent of your consumer is a breach of privacy, right? Some privacy advocates might argue that this is a matter of simple semantics. " Creepy invasion of privacy or awesome use of technology at the physical retail level? breach of privacy. web analytics.

Privacy 107

Privacy Retail Wireless Smart Phone 107

Audiense

JULY 5, 2016

As the demands of this role grows, so does the social media data and analytics understanding required by social media teams. Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses.

Microsoft 112

Microsoft Analytics Metrics Data 112

Waxing UnLyrical

DECEMBER 24, 2020

I had no idea, when I enrolled in the Harvard Business Analytics Program , just how much I’d start living what I was learning. As businesses increase their use of data, it is critical that they do so ethically, and proactively address the many significant, and valid, concerns around consumer privacy.

Data 265

Data Wikimedia Analytics Aggregator 265

Sprout Social

SEPTEMBER 30, 2022

Benefits brands just getting started on Facebook. For many brands, turning off like counts on Facebook is a great way to encourage your audience to judge the content objectively. This is particularly helpful for brands that are just starting to grow their presence on the platform. If so, it’s super easy to set up.

Facebook 116

Facebook Privacy How To Film 116

Sprout Social

FEBRUARY 29, 2024

NER and semantic search Named Entity Recognition (NER) identifies entities defined in the ML model as important to a business, such as geographic locations, brand names, famous people, etc. Predictive analytics AI’s predictive analytics are pivotal in forecasting future customer behavior, a crucial factor in marketing decision-making.

Patterns 121

Patterns Sentiment Analysis Proposal 121

SocMed Sean

FEBRUARY 15, 2022

Yet like other social media channels , TikTok has faced challenges, like claims of addictiveness and privacy concerns. Another issue is privacy. The hashtag #smallbusiness currently has 25+ billion views on TikTok, so small business owners are using it for brand recognition in new audiences. Here’s why: Of TikTok’s 1.1

Trends 147

Trends Strategy Marketing Authentication 147

Sprout Social

JUNE 15, 2020

.” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media.

Social Media 132

Social Media Privacy Marketing Policies 132

Hootsuite

JANUARY 24, 2022

In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Social media data analytics provide information that helps you understand what’s working. If you want to use social media to build brand awareness, you might be most interested in tracking engagement.

Data 94

Data Social Media HootSuite Template 94

Keyhole.co

NOVEMBER 8, 2023

These cover areas like data privacy, advertising, and intellectual property. It’s important to ensure that your online interactions and content align authentically with your brand’s values while adhering to these rules. These include: A better brand image. Today, topics like data privacy are often making the news.

Social Media 52

Social Media Policies Guidelines Privacy 52

Sprout Social

DECEMBER 5, 2022

Not so long ago, brands and executives were still wondering whether they should be on social media at all. While social media is, without question, necessary for your business, there are pros and cons that brands and social professionals must grapple with. Hundreds of brands created their own feel-good content using the song.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Oktopost

NOVEMBER 16, 2023

Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. Is the content earning the most engagement aligned with your brand’s message?

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

DECEMBER 6, 2023

As Florence explains, “Social is a non-negotiable part of driving brand awareness and building connections with patients, physicians and community members. HIPAA’s impact on your social media content HIPAA privacy laws protect sensitive patient information from being disclosed publicly, including on social media.

Social Media 105

Social Media Privacy Insurance Guidelines 105

The Realtime Report

FEBRUARY 19, 2014

Location analytics startup Placed convinced those people to download a mobile app that tracks them wherever they go, 24/7, in exchange for accumulating $5 and $10 gift cards over time, as well as being eligible for drawings of bigger ticket items, like an Apple iPad. So far, at least 125,000 Americans have answered yes to the above question.

Privacy 164

Privacy Apple Mobile Foursquare 164

Sprout Social

SEPTEMBER 29, 2022

However, even as a brand, there can be benefits to turning off likes. In the Settings menu, tap Privacy. In the Privacy menu, tap Posts. As long as you have an Instagram Business Account , you can access your analytics by heading to your profile and tapping the Insights button. Should you start hiding Instagram likes?

Instagram 107

Instagram How To Comparison Metrics 107

Keyhole.co

FEBRUARY 5, 2024

It saw an incredible 22% increase in engagement in 2022 and now has 900 million members, making it the perfect place to cultivate your personal brand. LinkedIn audits are a fundamental part of any yearly brand spring clean. You can use LinkedIn’s analytics to find out who is engaging with your ads and visiting your website.

LinkedIn 52

LinkedIn How To Privacy URL 52

Buffer Social

OCTOBER 2, 2023

This could provide a sense of security and control for users, a step towards addressing privacy concerns which, in turn, may encourage more creators to join the platform. Louis Vuitton on Discord: The luxury brand's move to Discord signifies a novel approach to community engagement and customer input.

News 80

News Report Social Media Instagram 80

Sprout Social

MAY 9, 2023

AI marketing combines AI technologies with customer and brand experience data to provide highly precise insights into your customer journey and market trends. All these add to your efforts toward brand engagement for an increase in market share and improved earnings. As marketers, this is an essential advantage.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Saying It Social

MARCH 25, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Google To Introduce Opt Out Browser Plug In For Analytics Up until just a few minutes ago when I started reading some reports about what I’m about to tell you, I’ve been a huge Google “junkie&#. Why would Google do such a thing?

Analytics 124

Analytics Google StumbleUpon Digg 124

Sprout Social

DECEMBER 29, 2022

You built your brand into one that consumers love and trust. Now you have to maintain the momentum and manage your brand reputation. Building and maintaining your brand in a crowded market is no easy feat. According to Nielsen Media, as of 2022 there are over half a million brands globally. You did it.

Reputation 90

Reputation Sentiment Loyalty Nielsen 90

Sprout Social

MARCH 31, 2022

You’re not alone — brands are going all in on bite-sized video content right now. That’s because short videos are the perfect way to build brand awareness and educate customers without losing their attention. All of the content types above are totally fair game for brands. The good news? What are Instagram Reels?

Platform 123

Platform Instagram Video Meme 123

Hootsuite

MARCH 15, 2021

If someone mentions your name in conversation, maybe your curiosity is piqued a little — but you should be more than a little curious when it’s your brand that’s getting Twitter mentions. Twitter mentions are a key way customers interact with brands on the platform. You will get a notification for each new mention your brand gets.

Twitter 145

Twitter HootSuite Notification Analytics 145

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Set Your Facebook Privacy Settings If You Don’t Want Your Personal Profile Searchable Why would you want to do this? In the upper right hand corner click on Account>Privacy Settings.

Privacy 121

Privacy Facebook How To StumbleUpon 121

Ignite Social Media

JANUARY 21, 2021

By December of last year, the alarm became more of a siren and now Facebook is urging advertisers to take swift action as several of the iOS privacy updates are expected to greatly impact advertising, including targeting, delivery, measurement, and reporting. Actions Your Brand Will Need to Take.

Advertising 180

Advertising Facebook Policies API 180

Sprout Social

JULY 7, 2022

Whether you’re a creator or a brand, understanding how YouTube Creator Studio works can help you reach (and engage) a larger audience. It’s where brands and creators can go to track video performance , understand audience behavior, and monitor channel growth. Monitor performance analytics. The next tab on the list is Analytics.

YouTube 116

YouTube Marketing Library Video 116

Keyhole.co

JULY 27, 2023

Despite challenges to it’s transparency and data privacy practices, TikTok remains on top, winning users with catchy tunes and robust in-app content creation tools to gain market share. On the other hand, Twitter might lead to $4B – $20B loss in brand value after Musk’s rebranding gamble.

Features 52

Features Twitter Privacy Hashtag 52

Keyhole.co

SEPTEMBER 13, 2023

A favorite among the younger crowd, it is the perfect marketing platform for improving brand visibility. You can categorize your content, simplify discoverability, and expand brand awareness to a larger audience by using industry-relevant hashtags. With over 1.7 That’s where the right TikTok hashtags can help you.

Hashtag 52

Hashtag Trends UGC How To 52

The Realtime Report

NOVEMBER 25, 2013

Facebook amends privacy policy by removing line on minors – Facebook has updated its user privacy policies, including removing language about how teenagers’ content can be used in ads (Bloomberg). Any social media updates that we missed?

News 150

News Social Media Privacy Policies 150

Hootsuite

MAY 20, 2020

They got in through a third-party analytics app. One common phishing scam involves fake coupons for big-name brands like Costco, Starbucks, and Bath & Body Works. Another type of imposter scam targets brands hoping to work with influencers. Privacy settings. FC Barcelona was a victim of the same hack.

Social Media 144

Social Media Tools Tips Policies 144

Sprout Social

APRIL 27, 2022

However, there are several other reasons why brands would want to use URL shorteners. Allows you to create branded URLs. Some link shorteners let you create a branded URL containing your brand. For example, you may have seen long URLs on Amazon s hortened to a branded URL like: [link]. Auto-branded links.

URL 105

URL Engagement Domain Name API 105

Buffer Social

JANUARY 18, 2024

" Here’s everything you need to know about using LinkedIn Premium to build your personal brand , increase engagement, and grow your following.  Choose Settings & Privacy from the dropdown menu. To see this, head over to  Profile > Analytics > Profile views.   Log in to LinkedIn.com. 

LinkedIn 88

LinkedIn Review Badge Analytics 88

Sprout Social

FEBRUARY 7, 2024

Once your campaign is live, Promote has basic analytics to track your ad’s performance. Agree to the Promote Terms of Service and acknowledge the TikTok Privacy Policy. It’s also a helpful tool for brands who want to amplify a successful organic post with minimal time or financial investment. Then hit ‘pay.’

Overview 119

Overview Campaign Cost Organization 119

Pixlee

FEBRUARY 14, 2022

As your brand determines what content to post to TikTok, you’re also asking when to post it. Fortunately, TikTok makes this easy thanks to their excellent native analytics tools. TikTok’s in-depth analytics tools are only available to users with Creator or Business accounts. Open the Analytics Dashboard.

Analytics 85

Analytics Statistics Activities Data 85

Twist Image

MAY 28, 2018

In short: it's a mess (and why we're all being emailed - non-stop - by every business we have ever signed up for about these new terms and updates to privacy policies). GDPR came into effect across the EU on May 25, 2018." The new crop of virtual assistants and smart speakers like Google Home and Amazon Alexa are busy changing our world.

Privacy 40

Privacy Brands Insurance Conference 40