Remove Analytics Remove Brands Remove Conversation Remove Filtrbox
article thumbnail

Listening Tools

Proactive Report

Start with your company name, brand names, competitors and add generic terms that describe your business and/or your product. You can do some keyword research to see what phrases people are searching for, or look into your own analytics to see what words and phrases people search to find your website. Watch the video of how to do this.

article thumbnail

5 Social Media Tools for PR Professionals

Proactive Report

Monitoring conversations: It is essential to have a good tool that can help you keep track of what is being said online. And there are several good monitoring tools: Radian6, Filtrbox, Trackur, SM2 and eCairn. Google Analytics is free and it is an excellent system. You can do this manually with RSS technology.