Sprout Social

OCTOBER 4, 2023

Sprout’s Tagging feature has changed the reporting game for many brands. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. Luckily, there is a light at the end of the ask-hard-questions tunnel: Tags in Sprout reports. Let’s dive in.

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Strategy Brands UGC Marketing 122

Hootsuite

APRIL 17, 2024

Read on for the low-down on the Threads algorithm, and everything you need to know to harness its raw power for your brand. Threads’ AI system predicts what kind of content you’ll find the most worthwhile, based on your behavior across the platform. And you can put it to work for you. How does the Threads algorithm work?

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Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

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Reputation Brands Construction How To 59

Pixlee

DECEMBER 8, 2020

While not a new trend, social media content creators are blurring the line between brands, media powerhouses and marketers. . As brands look to adopt new models for engaging their audiences, creators become increasingly viable candidates for social media managers. Good communication skills are among creators’ strongest assets!

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Ignite Social Media

MARCH 18, 2024

However, while Duke certainly has some inherent advantages being one of the premier brands in college basketball, I believe their approach contains numerous takeaways that any social media marketer can apply, no matter what industry you’re in. ” For many brands, social media is still under-resourced as an afterthought.

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Social Media Marketing Nielsen Resources 96

Oktopost

FEBRUARY 26, 2024

Many B2B organizations find themselves using social media management platforms originally crafted for B2C brands. While social media undoubtedly serves as a vital tool for fostering audience engagement and establishing brand recognition, its potential for lead generation and revenue acquisition holds even more weight for those of us in B2B.

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Sprout Social

FEBRUARY 29, 2024

Siri, Alexa), recommendation systems, autonomous vehicles and medical diagnosis systems. NER and semantic search Named Entity Recognition (NER) identifies entities defined in the ML model as important to a business, such as geographic locations, brand names, famous people, etc. Which functions of AI are used in business?

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Oktopost

MARCH 25, 2024

Utilizing both can dramatically enhance engagement in advocacy programs, expanding participation and cultivating a community of passionate brand ambassadors. Strengthens community: Gamified advocacy fosters a positive work culture, promoting teamwork and collaboration among employees. Ready to gamify your advocacy efforts?

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Metrics Training iPad Meeting 75

Buffer Social

JUNE 18, 2018

. “We love coffee, but we love community and people more.” ” This Foster Coffee Company credo isn’t just a brand statement. We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business. Making decisions with data.

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Communities Company Social Media Case Study 95

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020. Brands Get More Human.

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Trends Brands Marketing Influencer 78

Hootsuite

MAY 1, 2023

A social media workflow is a system for managing your social media post creation, publication, and promotion. Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines. What is a social media workflow?

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Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Instead of going about it the “traditional” way, brands can use influencer marketing tools to reach their goals faster.

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Influencer Tools Marketing Software 113

Sprout Social

SEPTEMBER 18, 2023

What is your current brand perception? There might be significant shifts in the market that push your strategy in a certain direction or internal changes that will influence your brand marketing strategy. And 26% agree that memorable brands take risks with their social content. How has AI impacted the market?

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Keyhole.co

AUGUST 2, 2023

Accordingly, many brands and individuals are on the platform, fighting for the attention and preferences of viewers and subscribers. Then maybe you should try implementing these seven ideas that have delivered stellar growth to top YouTubers and business brands. YouTube is the biggest video marketing platform in the world, with over 2.6

YouTube 52

YouTube Tips Collaboration Training 52

Kikolani

OCTOBER 10, 2011

So if you’re interested in helping me become the next bad-ass SEO blogger finding out how to optimize your social media profiles for search for better personal and professional branding: Check out this post and follow the step-by-step directions. Leave me a comment with any questions or thoughts – I’ll be happy to help!

Analytics 113

Analytics SEO Social Media Google 113

Buffer Social

SEPTEMBER 22, 2022

In this article, we’ll walk through how you can create a system for content batching that lets you execute all your best ideas with enough time to spare. Understand your content pillars Content pillars are the themes or topics used to guide what you post for your brand. What is content batching?

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Social Media Content Energy Transportation 79

Twenty4 Social

AUGUST 27, 2020

You can see how your brand is performing through the simplified HootSuite dashboard. It is also possible to schedule and update posts as well as to create social analytic reports. Hubspot is an inbound marketing and sales automation tool that is extremely popular within the online business community. Join Our VIP Community.

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Tools Hubspot Startup Curation 98

Hootsuite

FEBRUARY 24, 2023

Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. This plan doesn’t even include access to third-party integrations, such as stock photo apps or digital asset management systems. When is Social Studio shutting down? Want to go deeper?

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Hootsuite

JANUARY 24, 2022

In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Social media data analytics provide information that helps you understand what’s working. If you want to use social media to build brand awareness, you might be most interested in tracking engagement.

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Data Social Media HootSuite Template 94

Keyhole.co

MARCH 2, 2023

Anyone who’s managed the social media accounts for a brand or business will gripe about content planning, audience targeting, ROI tracking , and the like. It also has a series of analytics dashboards built in, and these can help you base your marketing decisions on hard data. It takes a clear head and a plan to keep a crowd interested.

Social Media 52

Social Media Tools HootSuite Marketing 52

Pam Moore

MARCH 9, 2020

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement. You won't be sorry.

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Sprout Social

DECEMBER 6, 2023

As Florence explains, “Social is a non-negotiable part of driving brand awareness and building connections with patients, physicians and community members. Without a social presence, you aren’t a part of vital conversations happening about your system. Please review our full disclaimer before reading any further.

Social Media 104

Social Media Privacy Insurance Guidelines 104

Buzz Marketing for Technology

APRIL 25, 2013

All the tools of the trade – text analytics, social media analysis, Website personalization, community analytics, computational advertising and online testing, among other things – were used for re-elect the President of the United States. So how are you preparing for this new reality? . I hope to see you there!

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Pam Moore

AUGUST 13, 2019

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Having an integrated, social and digital platform that is ready for the social savvy and mobile customer is a requirement, not an option for brands looking to generate leads and sales using Twitter.

ROI 60

ROI Strategy Twitter How To 60

agora pulse

FEBRUARY 19, 2020

With Hummingbird, the digital marketing community was introduced to a new concept, i.e. “things-not-strings” which means that now Google is using its existing and ever-growing knowledge graph (i.e., Too many digital brands are targeting “search engines” (organic rankings) and “buzz” (going viral) rather than their actual customers.

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Conversation Marketing Google Analytics 151

Hootsuite

AUGUST 18, 2020

If you’re a creator working on getting more YouTube views , or a brand building out your YouTube marketing strategy , the platform’s recommendation algorithm counts for a lot. Obviously, this system had a tendency to show people a lot of clickbait: misleading titles and thumbnails proliferated. 2012: Watch time (a.k.a. view duration).

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YouTube HootSuite Metadata Notification 145

Sprout Social

MARCH 20, 2023

This bite-sized content can supercharge your social strategy and brand awareness. 55% of TikTok users bought something after seeing the brand on the app. For example, Sprout’s Analytics and Reporting suite compiles high-impact video stats for all of your channels. more engaging than long-form video (The Sprout Social Index™).

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Buy Video How To Template 117

Buffer Social

JANUARY 18, 2024

" Here’s everything you need to know about using LinkedIn Premium to build your personal brand , increase engagement, and grow your following.  To see this, head over to  Profile > Analytics > Profile views. Is there a workaround for non-premium users?     Turning it on is really easy, too.

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LinkedIn Review Badge Analytics 88

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. Reporting and analytics. Communication and collaboration. Community Management ?Strategic Goal setting. — kamran??Digital

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Social Media Management Questions Social Media Skills 88

Buzz Marketing for Technology

MAY 29, 2013

Instead of working on intuition, or crude analytics, you could use definitive evidence to design product pages that lure your best customers directly toward the shopping cart. Communicate plans and achievements across the organization. You will need to include marketing strategists, analytics gurus and Web developers.

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Data Tips Aggregator Conversation 278

Sprout Social

APRIL 6, 2020

Colleges and higher-education institutions have transitioned to virtual learning platforms and also shifted their social strategy to keep students, parents and communities updated on their response to the constantly changing situation. For larger universities, it gets tough to highlight every accomplishment of every school in your system.

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Education LinkedIn Hashtag Communities 102

Oktopost

FEBRUARY 19, 2019

Content Management System (CMS). Web page activity analytics available. Web analytics dashboard available. CRM analytics. HubSpot Community. Marketing Nation Community. They owe their success to not only providing a great solution but to building a brand that has become synonymous with inbound marketing.

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Hubspot API Metadata B2B 110

The Realtime Report

APRIL 15, 2019

But there’s so much out there that it’s tough to garner awareness and raise your brand above the noise. Either way, setting up a shared library with a system of organization at the start will play an important role in your ability to scale down the road. Establish social credibility for your brand? By Cindy Marshall.

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Video How To Template Templates 134

Keyhole.co

FEBRUARY 9, 2024

However, these are highly effective methods for creating brand awareness and boosting your company’s sales with the right marketing strategy. Set clear goals Determine what you want to achieve with your Facebook marketing plan, whether it’s increasing brand awareness, driving website traffic, generating leads, or boosting sales.

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Strategy Facebook Marketing Groups 52

Keyhole.co

NOVEMBER 6, 2022

That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. But which social media monitoring tool is the best for your brand?

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

FEBRUARY 15, 2022

Community management. Contract : Do you have your contracting system set up? tax system.”. A social media management platform , analytics program, content calendar and invoicing app, to name a few, can be life savers. Many agencies that use Sprout, for example, use this system to organize multiple clients.

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Consultant Social Media How To Insurance 106

Later

NOVEMBER 5, 2020

Content pillars are 3 to 5 topics your brand will consistently discuss, amplify, and create content for on social media. As her community grew, she was able to incorporate social media and entrepreneurship pillars into her overall strategy. . Your content pillars will be specific to your brand, but can encompass multiple themes.

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