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Turning Facebook Analytics Into Action

Jon Loomer

I'll come right out and say it: Facebook has had a rough few weeks. From the Congressional hearings to the news surrounding Cambridge Analytica, it's been a difficult time for Facebook advertisers. And one of the best tools that helps all of us understand data at a deeper level is Facebook Analytics. And you know what?

Analytics 167
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6 Things to Know About Building Your Brand Voice as a Government Agency

Social Media Strategies Summit

One of the most challenging tasks is to define our brand voice and tone. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. Brand Voice Must Evolve with Your Audience. First off, let’s dispel any notions that brand voice is a one-and-done exercise.

Brands 288
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Facebook Intensive Class – Computer Class, 1 Day

Laurel Papworth

Looking for a very indepth Facebook class? Not just building “likes” and “shares” but also competitions, coupons, adding shopping baskets and tickets, analysing FBO (Facebook Optimisation and so on? COMPUTER COURSE: Facebook has one billion members – are you ready? Course Agenda.

Class 75
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25 brands every social media manager should follow on social

Unmetric

Social media is a whole new ball game for brands. And yet, there are some brands out there that are impressively strong at social. And how can your brand get in on it? Find out which famous brands you should follow and what their social strategies are. Innocent is yet another millennial cool brand. Innocent Drinks.

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Taking a Peek at Twitter Analytics

Social Media Marketing

The audience is mostly middle-class or higher, with 55% earning between $50k-$100 annually, and 28% earning over $100k. The audience heavily favors the middle-class, with 55% earning between $50,000 and $100,000 annually. 84% identify as Facebook users. Twitter analytics' And what of the income levels?

Analytics 164
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Social Media Secrets of Duke Men’s Basketball Any Marketer Can Learn From

Ignite Social Media

However, while Duke certainly has some inherent advantages being one of the premier brands in college basketball, I believe their approach contains numerous takeaways that any social media marketer can apply, no matter what industry you’re in. ” For many brands, social media is still under-resourced as an afterthought.

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Using Social Media in Education: 8 Can’t-Miss Tips

Hootsuite

In the example below, a “full class of 11th graders” got a simplified lesson in biology. It can also help promote your class, your institution, and yourself. Here are a few sample goals to help you get started: Increase brand awareness. Manage brand reputation. Source: Reddit. Increase traffic to your website.