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21 best social media analytics tools

Unmetric

We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. But luckily there are several analytical tools to help marketers automate such mundane activities. Pricing: $29 – $129 per month. CoSchedule.

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How to create a complaint management system to protect your brand reputation

Sprout Social

Complaint management is the process of handling customer complaints within an organization. According to our Sprout Social Index ™ , 69% of customers expect a response from brands on social within 24 hours. Brand loyalty A negative experience with your brand may deter some customers for good.

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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

You can collect data manually and use tools such as Microsoft Excel or Google Sheets to track metrics from the social networks you will analyze. Alternatively, you can use a social media management tool that automates data collection and creates dedicated reports with critical social platforms and data points.

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12 Best Social Media Automation Tools For The AI Age (2023)

Keyhole.co

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole crawls millions of online conversations and notifies you when someone mentions your brand.

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Top 7 Mention Alternatives For 2024

Keyhole.co

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. The tool helps you manage your social media accounts with the help of market insights. Go beyond scheduling with Keyhole 5.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Until fairly recently, keeping track of your organization’s online presence was relatively easy. The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe.

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GDPR and social media: What marketers need to know

Sprout Social

Limited behavior-tracking of some visitors from social media. Many marketers rightfully look at Google Analytics data to glean their ROI from social media. However, that data can become muddled if you can’t attribute visitors to social media or monitor your social traffic’s behavior.