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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports.

Research 257
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TikTok SEO Guide: 5 Steps To Optimize Your Content For Maximum Reach

Keyhole.co

With an astounding 2 billion downloads , TikTok has transformed from a fun, spirited app into a substantial player in brand marketing and monetization. In this ever-scrolling world, optimizing content on this platform is more important than ever for maximum reach. But how do you ensure your content stands out in viral videos?

SEO 52
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21 best social media analytics tools

Unmetric

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. Brand24 monitors and gives instant access to mentions of your brand.

Analytics 125
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How To Measure Share Of Voice On Social Media

Keyhole.co

In the case of measuring the share of voice on social media, you can leverage social signals, social listening tools, and brand visibility analytics. Social media reach : An indication of how your content is being viewed by a large public (e.g., For example, are they content with your service? Do they trust your brand?

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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

Creating content is tough, even when you know your target audience and customer segment in and out. Their undisputed secret lies in keyword monitoring tools. Content optimization Have a site but are clueless about spiking your organic traffic? This is purely for monitoring what people are saying about your brand on social media.

Tools 52
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2 Social SEO Stories You Need To Read This Week

Firebelly

10 Steps for Optimizing the Brand for Social Search By Brian Solis Facebook recently overtook Yahoo as the second most visited site in the United States. Keyword optimized social content and channels of promotion provide abundant signals to search engines for improved visibility on standard, social and real-time search.

SEO 100
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10 best competitor benchmarking tools in 2019

Unmetric

Competitor benchmarking tools for SEO. Competitor benchmarking tools for content. Your content quality and campaign performance shouldn’t just be measured with engagement rates but also compared on how they stack up against your peers and your industry. Content engagement is an indicator of the impact your content is having.

Tools 85