article thumbnail

How a social media consultant can help your business

Sherrilynne Starkie

The framework connects a range of communications activities covering four main categories: Owned media is digital content a business owns and has full control over, such as a website or blog. Google Adwords and Analytics certifications are fundamental to online advertising and data insight.

article thumbnail

Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

We’ve I’ve been up and down on the blogging front this year, and there are several #measurePR recaps we owe you. She was kind enough to post this recap of the chat which covered creating an effective measurement plan, linking content, Google Analytics (and its PR dashboard), and much, much more. Tuesday, Jan.

Storify 216
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

15 Rocking Content Marketing Tools with Advice from Experts

Writtent Blog

Windows Live Writer: to write my blog posts ”. Need to quickly check how well your blog posts are optimized? Kapost, a content management system with focus on marketing results, has built-in analytics for content. The product is focused on social media, blogs, and newsletters. “Instagram, WordPress & Twitter”.

Curata 110
article thumbnail

What Twitter’s Rate Limit Changes Mean to You

Janet Fouts

In this diagram taken from the Twitter developer blog they break Twitter’s ecosystem up into 4 quadrants. They want to continue to encourage people who use Twitter for business, to draw out analytics and integrate with media, but discourage the applications that syndicate or are traditional Twitter clients.

Diagrams 138
article thumbnail

This Week in Social Media – 4/3/2013

Social Media Marketing

Storify is a platform that allows you to curate content from other social networks - videos, tweets, blog posts, etc. How to tell if your social media efforts are paying off - InfoWorld with a deck of social media analytics solutions. and may very well point to the future of content.

article thumbnail

Klout, the Super Bowl, and Our Addiction to Shooting the Messenger

Convince & Convert

Generally, the group has taken to the cause like a crafter to Pinterest , with dozens of tweets , photos, blog posts, and more popping up daily – and the game isn’t for another 10 days. Former reporter, now PR guy Tom Spalding is chronicling the blow-by-blow with regular Storify collections from the Social 46 trenches.

Klout 121
article thumbnail

26 Tips to Instantly Improve Your Pinterest Marketing Strategy

Rebekah Radice

How can you use Pinterest analytics to better understand your target audience? A2) Look to “Profile Analytics” to see what’s resonated with your audience. Pinterest analytics will also show you what others are pinning from your website, too, which can be helpful to guide you. A5) Activate rich pins.

Strategy 131