Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Webbiquity SMM

JANUARY 2, 2018

Twitter’s difficulties are distressing to many B2B marketers. A continued decline for Twitter would be bad news for B2B marketing professionals, the loss of a valuable, versatile tool. .” Fans hope that’s the case, but the trend shown in Recode’s graph seems to show a clear decline.

Twitter 186

Twitter Paper.li B2B Microblogging 186

Webbiquity SMM

MARCH 23, 2011

With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs? Salesforce.com ), marketing automation tools and web analytics packages.

Tools 193

Tools Social Media Sysomos Vocus 193

Convince & Convert

SEPTEMBER 21, 2010

Objective Marketer This power-user Twitter app is the preferred vehicle for Guy Kawasaki. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing. Disclosure: Objective Marketer gave me a free account) Note: There are thousands of Twitter apps (literally).

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Viper Chill

APRIL 26, 2010

Not only that, but they’ve helped shape the way that marketers utilise these services and they teach how to do it in an honest, ethical manner. Facebook can be a great opportunity for social media marketing, especially if you engage fans on a Fan Page. Pay a submission marketer to get your stuff on the front page.

Social Media 80

Social Media Strategy Digg Forums 80

Hootsuite

JANUARY 13, 2021

To help you crack the social media acronym code, we’ve collected the top social media acronyms, initialisms, and abbreviations every marketer should know. You’ll most often find this on Twitter or message boards. B2B: Business To Business. SEM: Search Engine Marketing. SMM: Social Media Marketing.

Social Media 145

Social Media List HootSuite Content management systems 145

Techipedia: Tamar Weinberg

APRIL 28, 2010

I would like better analytics in the page insights section to be able to directly compare post quality and interactions on the site with the demographics of the fans (new fans, unsubscribed fans, page views, etc). The problem is that Twitter didn’t try to market itself as a private platform. And that’s now gone.

Facebook 277

Facebook Issues MySpace Privacy 277