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21 best social media analytics tools

Unmetric

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. SumAll , an analytics tracking tool, automates your social media and marketing needs.

Analytics 125
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How to Calculate Your SEO Business Case

The Realtime Report

We will also examine ways of identifying and debugging search engine optimisation issues. The following tips are effective ways of building search engine optimization cases: Prepare A Forecast. Targeted search engine optimization growth. Targeted search engine optimization growth. Flat performance.

SEO 213
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TikTok SEO Guide: 5 Steps To Optimize Your Content For Maximum Reach

Keyhole.co

Unlike paid promotion using TikTok, TikTok SEO ( Search Engine Optimization ) is optimizing your TikTok account, videos, and content. It involves understanding how to make the TikTok search engine work in your favor so that your videos can be served to the right audience. Users can search for specific content, hashtags, or users.

SEO 52
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How to tap into your brand purpose: Advice from Universal Standard’s Alexandra Waldman

Sprout Social

Focus on authenticity to drive connections. We understood that only authenticity would engineer this loud silence—a loud silence that simply points to the fact that this is how it always should have been.”. They need to be fostered authentically with a brand message that feels genuine and relevant.

Brands 135
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Experiment: How Many Hashtags to Use on Reels?

Hootsuite

Bonus : Download this free cheat sheet with 250 professionally engineered ChatGPT prompts that will help you be more productive at work and in your daily life. Then I checked back in with Hootsuite Analytics to see just which hashtag count reigned supreme. We’ve included specific prompts for over 25 industries and professions!

Hashtag 106
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Allen Gannett on Developing the Right Ideas at the Right Time

Oktopost

Allen was the founder and CEO of TrackMaven, a marketing analytics platform whose clients included Microsoft, Marriott, Saks Fifth Avenue, Home Depot, Aetna, Honda, and GE. The conversations are real, raw and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.

B2B 118
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Establishing and protecting your brand’s reputation online

Sprout Social

They’re also seeking authentic interactions on their favorite social platforms. Meet #Yardrunners 2021: former student-athletes turned pharmacists, entertainers, engineers, entrepreneurs, and the world’s next leaders coming out of Historically Black Colleges and Universities. Social analytics. Why is brand reputation important?