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Visual Analytics: Find Your Brand’s Visual Influencers

Talkwalker SM

Products presented by visual influencers perform significantly better than others, especially apparel (6.4x Most basic social media analytics platforms will allow you to search for images based on text queries, which will give you access to a fraction of the content you are looking for. Screenshot from @mrslvoemon.

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Instagram 101: How to Get Your Small Business Started on the Platform

Social Media Strategies Summit

Nailing down your goals won’t just guide your strategy, but it will also help you track your campaigns more effectively. Doing so will give you access to your analytics and the ability to add a contact button, among other perks. Here are some ideas: Start a hashtag campaign. So, start by setting a broad objective.

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6 low-hanging social media optimization strategies to boost engagement

Sprout Social

Based on your analytics, you might find that you need to ramp things up or scale back. For example, posts that are part of an influencer campaign are going to require more refining than a meme or a morning greeting to your followers. Sign up for our apparel drop here: [link] #GoGreenWithRazer pic.twitter.com/Qejt9hfNXs.

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The key to Victoria’s Secret social media success

Unmetric

But the itch remains, more so than ever, to get their hands on the latest brand apparel. The brand’s showcase of its models adorned in VS apparel helps create aspirational appeal among its followers. This post below featuring body positive campaigner Ali Tate Cutler has over 600K likes. Victoria’s Secret enjoyed a 17.9%

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20 Most followed brands on Instagram

Unmetric

Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. The brand’s content strategy centers around sports personalities adorned in Nike apparel as an inspiration to go out there and JUST DO IT. Gucci runs several campaigns on Instagram that garners a lot of engagement.

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How to tap into your brand purpose: Advice from Universal Standard’s Alexandra Waldman

Sprout Social

When Alexandra Waldman and Polina Veksler launched the first Universal Standard apparel collection in 2015, all 3,000 pieces sold out in six days. These connections can’t be bought or earned with one-and-done campaigns. Are you seeking a diverse set of opinions before launching new campaigns, messaging or creative?

Brands 136
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6 Instagram Contest Ideas For Your Next Giveaway

Keyhole.co

An Instagram giveaway is a promotional campaign that helps brands and creators boost their engagement, following, reach, and more on the platform. Count on Instagram analytics tools like Keyhole to streamline the analytics journey. To check engagement, click on — Analytics > Overview > Engagement from the menu.