Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 113

Influencer Tools Marketing Software 113

Ignite Social Media

JANUARY 9, 2020

Native social media analytics capabilities have changed a lot over the past year or so. Facebook, arguably, has one of the most-robust native analytics platforms available providing an overwhelmingly high number of data points. Pinterest Analytics Dashboard. Pinterest Analytics Dashboard. YouTube Analytics Dashboard.

Data 132

Data Social Media Analytics Metrics 132

Oktopost

APRIL 14, 2021

Everyone has an email address and when getting started with email marketing, so why not just start using your Gmail or Outlook account to send messages? This sounds pretty legit, but if you are about to do so, go through this article and see why every email marketer advises against it. Gmail and Outlook can be used free of cost. .

Marketing 105

Marketing Template Templates Reputation 105

Oktopost

AUGUST 16, 2023

Thanks to a new API update, Instagram has now enabled the sharing of Instagram Stories inside Oktopost. This is a golden opportunity, allowing you to integrate Instagram Stories into your social media marketing strategy in one streamlined workflow. How Has Oktopost Integrated This API Update? No more switching between platforms.

Instagram 48

Instagram Features API Social Media Management 48

Oktopost

AUGUST 16, 2023

Instagram, the quintessential social media platform for visual content, has rolled out a groundbreaking update to its API—enabling the sharing of Instagram Stories. This comes as a golden opportunity for businesses, especially those who’ve integrated Instagram into their social media marketing strategy. And guess what?

Features 62

Features Instagram API Social Media Management 62

Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. This unified approach makes it easier for marketers and content creators to manage, analyze and optimize their social media activities across Facebook and Instagram.

Instagram 106

Instagram Facebook Marketing Features 106

agora pulse

MAY 31, 2018

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” What are these metrics and are you going to miss them? Which Metrics Is Facebook Getting Rid of?

Metrics 87

Metrics Facebook Aggregator Report 87

agora pulse

MAY 31, 2018

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” What are these metrics and are you going to miss them? Which Metrics Is Facebook Getting Rid of?

Metrics 87

Metrics Facebook Aggregator Report 87

Sprout Social

JUNE 27, 2023

Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Gain competitive intelligence Review analytics also provides you with insights on competitor brands, from how your competitors’ social posts are faring, to how you compare on customer satisfaction benchmarks.

Review 127

Review Brands How To Analysis 127

Later

NOVEMBER 18, 2018

Today we’re excited to announce the launch of our new and improved Instagram Analytics! Increase engagement, get more views on stories, track your follower growth, drive traffic and more with our updated Instagram Analytics. We’re also super excited to now offer Instagram Stories Analytics !

Analytics 63

Analytics Instagram Metrics Overview 63

Ignite Social Media

OCTOBER 22, 2019

While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. Engagement Rate Has Always Been a Relative Metric. Nearly 6 years later, total investment in social media marketing has only skyrocketed. ” Those reactions are not correct. Here are 5 reasons why: 1.

Influencer 109

Influencer Posterous Marketing API 109

Sprout Social

APRIL 27, 2022

You can also combine UTM parameters with Google Analytics to get a complete picture of behavior. Integrations: Let you integrate the link shortener with other tools in your marketing stack. You can create links directly from your other marketing tools, like Sprout Social, via the Bitly integration. Access the API .

URL 104

URL Engagement Domain Name API 104

Akamai Marketing

FEBRUARY 8, 2011

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. Obviously, this is a limitation of API’s but I wish the information could be tailored to the audience based on tags and categories. It isn’t that we need a tool that does everything.

Postrank 134

Postrank Analytics Tools Klout 134

Keyhole.co

DECEMBER 28, 2022

For a while now, Instagram has been one of the most important social media platforms and digital marketing channels. Up until now, brands and influencers alike have been using business accounts to support their Instagram marketing efforts and leveraged third party apps to access robust social media marketing analytics.

Instagram 98

Instagram Influencer Analytics Notification 98

Jon Loomer

FEBRUARY 7, 2024

Are you passing events via both the Meta pixel and Conversions API ? If they aren’t, Meta may count each conversion twice — once from the pixel and once from the API. Then expand an event you want to check for deduplication that is working with both the pixel and API. Event Deduplication. You should be.

Report 179

Report Sample Samples API 179

Keyhole.co

MAY 12, 2023

Social media marketing Get more out of your social media campaigns to promote your brand. Market research Keyword monitoring is another effective market research tactic that involves gathering information about your target audience. Web analytics tools: They let you see how much traffic your website gets from specific keywords.

Tools 52

Tools Strategy Marketing Analysis 52

Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences. What emerged for many was a new appreciation for the power of social media.

Data 96

Data Sentiment API Analysis 96

Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools.

Social Media 102

Social Media Team Social Media Management Report 102

Unmetric

APRIL 12, 2016

Here at Unmetric, we’re all marketing enthusiasts. Every day we look to find ways to make the lives of marketers (all the various roles that encompasses) better, whether it’s by making our UI more user-friendly or by adding smarter features. You can now find out which Posts have money behind them and compare their engagement metrics.

Analytics 70

Analytics Facebook Metrics API 70

Later

APRIL 29, 2019

Instagram Creator profiles are similar to Instagram Business Profiles, offering exclusive features and analytics. One of the biggest concerns for Instagram influencers is taking back control of their reach – so it makes sense the new Instagram creator profiles are designed with analytics in mind. But there are some major differences!

Instagram 89

Instagram Influencer API Collaboration 89

Keyhole.co

JULY 20, 2023

Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. Keyhole offers social media listening and analytics for top social media platforms and other online media sources, like news, forums, blogs, etc., And then, the needle points to a free tool.

Industry 52

Industry News Google Brands 52

Ignite Social Media

NOVEMBER 14, 2016

Marketers want a piece of that pie. While Snapchat (or Snap) has never been the place for quality metrics, their impending IPO will certainly impact social media marketers looking to capitalize on the channel. Don’t expect to see metrics anytime soon. This is because Snapchat has other fish to fry at the moment.

Social Media 60

Social Media Nielsen Marketing Syndication 60

Keyhole.co

MAY 16, 2023

Say you own a line of beauty products; you can use media monitoring tools to find other beauty bloggers with a similar audience and reach out to them for influencer marketing campaigns. Market research Media monitoring is a great source for insights into target audiences and industry trends.

Tools 52

Tools Sentiment Analysis Metrics 52

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. These include gamification, internal communications and ROI-focused analytics. You can use this feature to feed content from trusted niche-relevant publications and co-marketing partner organizations as well. Dynamic Signal. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions! Adam Singer.

Tools 277

Tools Tips Marketing Social Media 277

Danny WhatMough

SEPTEMBER 14, 2011

Twitter has finally unveiled an official analytics tool – Twitter Web Analytics. As I have blogged about on many occasions , an official analytics product from Twitter makes so much sense and surely could/will be a key part of the long-promised corporate or paid for accounts the social network has hinted at on many occasions.

Analytics 40

Analytics Tools Twitter API 40

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

Analytics 102

Analytics Tools Facebook HootSuite 102

Ignite Social Media

JANUARY 25, 2018

Facebook recently made an exciting announcement for marketers. Facebook Audience Insights API is currently in Beta test with limited partners, as one of those partners, Ignite is going to give you an inside look at what is to come. Metrics can be evaluated based on Posts, Comments, Likes or Shares. Implications for Marketers.

Facebook 107

Facebook Sample Samples Sentiment 107

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. These include gamification, internal communications and ROI-focused analytics. You can use this feature to feed content from trusted niche-relevant publications and co-marketing partner organizations as well. Dynamic Signal. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Want to print out all your key metrics on one piece of paper, for easy distribution and circulation within your organization?

Social Media 117

Social Media Strategy Statistics Metrics 117

agora pulse

OCTOBER 10, 2017

On a social media analytics report somewhere, you see a negative number, in red, in the section on “follower growth.” ” Solution: First, stop obsessing over vanity metrics. Social media marketing uses different technologies and platforms, but in the end, it’s all about human relationships. What doesn’t feel good?

Instagram 139

Instagram Policies Buy Software 139

Keyhole.co

OCTOBER 10, 2023

One of the ways you can become better acquainted with your target market and discover their needs, wants, expectations of, and reservations about your brand and its products is through customer sentiment tracking. Explore social media platforms The quality of the data you collect will influence the accuracy of your analytic results.

Sentiment 52

Sentiment Analysis Brands How To 52

Keyhole.co

NOVEMBER 30, 2022

That’s why using social media analytics tools has become indispensable for crushing brand competition and building an engaged social media audience. Learning about your competitors’ social media performance helps you identify your brand’s strengths and shortcomings while taking advantage of the market opportunities. Key features.

Analytics 52

Analytics Social Media Tools Price 52

Sprout Social

FEBRUARY 7, 2024

In this post, we’ll introduce you to 12 of the best competitive intelligence tools for marketers. These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. Gathering and analyzing massive amounts of competitive data.

Tools 94

Tools Sentiment Marketing Reputation 94

Keyhole.co

OCTOBER 19, 2022

That’s why using social media analytics tools has become indispensable for crushing brand competition and building an engaged social media audience. Learning about your competitors’ social media performance helps you identify your brand’s strengths and shortcomings while taking advantage of the market opportunities. Key features.

Analytics 52

Analytics Social Media Tools Price 52

Buffer Social

JULY 12, 2016

Being able to act on these strategies and to do so in a streamlined way alongside your other social media marketing can be a huge difference maker as you seek results on Instagram. Here’s how to find your best time to post to Instagram, with Buffer: Visit Buffer’s Analytics section for your Instagram profile. Click on the Posts tab.

Instagram 40

Instagram Notification Hashtag Marketing 40

Later

JULY 24, 2019

That said, Creator Studio is fairly limited when it comes to analytics, visual planning, team collaboration, and more. Keep in mind that Creator Studio only collects insights from the past 7 days and only at an account level , whereas other Instagram analytics platforms give you up to 3 months’ worth of data. Things to note: .

Instagram 69

Instagram Press Release Library Feed 69