article thumbnail

The 6 Best Instagram Analytics Tools (And Metrics You Need to Track)

Hootsuite

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences.

Metrics 145
article thumbnail

Instagram automation: Strategy and tools to do it right

Sprout Social

Reporting: Automation tools can also help you monitor your Instagram analytics with insights and reports showcasing your performance. Buying likes and followers is also frowned upon. Sprout can assist with a number of tasks, like publishing, response management, productivity tools and analytics.

Instagram 115
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 best influencer marketing tools you need in 2022

Sprout Social

Use AI search, filters and engagement analytics to find the best influencers for your brand. Leverage in-depth analytics to track progress, analyze influencer success and improve future campaigns. Does it offer analytics and reporting? Access real-time analytics and reporting. Stay on top of trends. Key features.

article thumbnail

Are Ads Manager Results Too Good to Be True?

Jon Loomer

Are you passing events via both the Meta pixel and Conversions API ? If they aren’t, Meta may count each conversion twice — once from the pixel and once from the API. Then expand an event you want to check for deduplication that is working with both the pixel and API. Event Deduplication. You should be.

Report 178
article thumbnail

How to analyze customer reviews for brand insights

Sprout Social

Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Think about it—if you want to buy a product or service, the first thing you do is look up reviews to see what other customers are saying about it. To connect to Glassdoor, you will need a Glassdoor API key.

Review 127
article thumbnail

Text Analytics in the Cloud

Net-Savvy Executive

If you're analyzing social media content, though, the core functions of text analytics might be something you'd rather not learn. There's an API for that. These services—some free, most commercial—allow you to skip the R&D and plug text analytics into your system. More posts in the "Build or Buy?"

Evri 91
article thumbnail

HubSpot vs. Marketo: Which is Better?

Oktopost

Web page activity analytics available. Web analytics dashboard available. CRM analytics. Robust and highly customizable API. Excellent API but lacking some form functionality. SOAP API. ?. API documentation. Attribution models. Traffic analysis. HubSpot Community. Marketing Nation Community.

Hubspot 110