Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. What Are The Key Components of Social Data Analysis?

Analysis 69

Analysis Data Sentiment Metrics 69

Keyhole.co

SEPTEMBER 20, 2023

So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. To help you in this journey, here’s our detailed guide to building a strong online reputation and maintaining it with strategic efforts.

Reputation 59

Reputation Brands Construction How To 59

Keyhole.co

MARCH 30, 2023

So the bigger question is how to dig those out quickly and improve your online reputation at stake. Manage your online reputation with Keyhole Why is brand monitoring important for you? Competitive analysis: Companies can also use brand monitoring to monitor their competitors. And some posts won’t even tag you while reviewing.

Brand Monitoring 52

Brand Monitoring Reputation Brands Sentiment 52

Social Media Today

APRIL 5, 2020

Brand health is a collection of metrics which represent brand awareness, brand reputation, and brand’s share of voice.

Sentiment 214

Sentiment Analysis Brands Tools 214

Pixlee

MARCH 11, 2021

When it comes to online brand reputation, any marketer can confirm that they’ve had their share of negative reviews for their brand. But ultimately, designing a brand reputation strategy for the modern era involves a proactive community-driven approach to customer service, and ultimately, reputation management.

Reputation 96

Reputation Strategy Brands Review 96

Keyhole.co

NOVEMBER 7, 2023

By applying hashtag analysis, you can monitor how these key hashtags perform over a specific time period. Keyhole plays a vital role in taking competitor analysis to the next level. Evaluate sentiment analysis Sentiment analysis means getting an idea of your audience’s collective feelings about your hashtags, campaigns, or tweets.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Small Business Mavericks

MAY 20, 2014

Your online reputation is not entirely within your control. Your reputation has to be good offline before it can be good online. Online marketing strategy for reputation management has to be wise. Reputation Management online marketing strategy online reputation'

Reputation 101

Reputation Fashion Analysis Engineering 101

Jon Loomer

FEBRUARY 7, 2024

It’s crazy to say because Facebook has a reputation as a dying platform. View our special analysis of Meta’s quarterly reports.] But Meta came out with their Q4 earnings and the numbers show Facebook is thriving after 20 years. There are more than 3 Billion monthly active users now. And here we are. What do you think?

Facebook 136

Facebook MySpace Reputation Analysis 136

Sprout Social

NOVEMBER 8, 2023

That’s what sentiment analysis is all about. In this post, you’ll learn what customer sentiment analysis is, why it matters and how to do it right. Table of Contents What is customer sentiment analysis? Sentiment analysis is an integral part of delivering an exceptional AI customer experience. Here’s how.

Sentiment 108

Sentiment How To Analysis Review 108

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Review 126

Review Brands How To Analysis 126

Sprout Social

FEBRUARY 19, 2024

How AI automation benefits businesses AI automation enables companies to automate workflows and get actionable insights through AI tasks like sentiment analysis so they can make tangible changes to drive growth. It also reduces cumbersome, time-consuming tasks such as feedback data analysis by automating them using machine learning.

Strategy 102

Strategy Sentiment Patterns Marketing 102

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. This allows you to anticipate your customers’ next move and take strategic actions for intended results.

Sentiment 131

Sentiment Marketing Analysis Loyalty 131

Awario

APRIL 8, 2021

We go through reputation management, PR activities, and audience analysis and give tips to boost your PR strategy. In this article, we explain how to monitor the news and media outlets with Awario.

News 132

News How To Reputation Analysis 132

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. In this article, you’ll see why a marketing competitive analysis is important and get expert tips on conducting one. What is competitor analysis in marketing?

Analysis 102

Analysis Sentiment Marketing How To 102

Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports. What is AI analytics?

Analytics 111

Analytics Sentiment Analysis Patterns 111

Awario

OCTOBER 3, 2022

We go through reputation management, PR activities, and audience analysis and give tips to boost your PR strategy. In this article, we explain how to monitor the news and media outlets with Awario.

News 78

News How To Reputation Analysis 78

Awario

JANUARY 26, 2021

In this guide, I'll describe how you can use social listening to analyze and improve your company's reputation, develop your content marketing strategy, analyze and improve your social media marketing strategy and PR, as well as how to perform best in class competitor analysis.

Company 117

Company Class Reputation Analysis 117

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

MARCH 7, 2022

We also know the world of social listening is one that can make or break our brand’s reputation. Many times, terms like social listening, social monitoring, and reputation management, are used interchangeably. Social listening is a form of reputation management, aiming to understand the “why” behind the feedback posted.

B2B 155

B2B Sentiment Analysis Reputation 155

Sprout Social

AUGUST 15, 2023

Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence. How do they identify brand mentions for competitive analysis? NER is also critical in tracking brand reputation.

Brands 84

Brands Sentiment Analysis Marketing 84

Keyhole.co

JANUARY 15, 2024

Proactive trend identification and analysis When you hear that a crisis is unfolding, it’s useful to know where on the internet it’s happening. Competitor analysis and strategic learning for future planning Social listening is a vital tool in competitor research. Perhaps your company has a reputation for using sustainable palm oil.

Sentiment 52

Sentiment How To Reputation Analysis 52

Keyhole.co

FEBRUARY 20, 2024

Brand reputation on check A comprehensive Instagram social listening guide helps you monitor and manage your brand’s reputation. Their customers love them and they leave no stone unturned in flaunting them, which works out well for their reputation. This shows how the brand truly provides evidence of what it promises.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Keyhole.co

DECEMBER 15, 2023

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. From start-ups to small businesses and large enterprises to public figures, Mentionlytics can help manage a brand’s reputation and social media.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Oktopost

MARCH 20, 2022

With social listening, you can measure and manage your reputation by monitoring brand mentions and seeing how the mention trend changes over time. Benchmarking and competitor analysis. Let’s dig into some of the use cases to understand how Oktopost can help your entire organization leverage social media to reach your goals.

Conversation 118

Conversation Sentiment B2B Module 118

Kikolani

SEPTEMBER 13, 2016

To maintain your organic traffic growth and assure that your site is safe from any Google penalty, it’s wise to perform an in-depth backlinks analysis. In this article, I’ll show you how to determine if a backlink is right or bad for SEO and what are the most important SEO metrics to look for when doing a backlinks analysis.

Metrics 60

Metrics Analysis SEO NoFollow 60

Kikolani

SEPTEMBER 13, 2016

To maintain your organic traffic growth and assure that your site is safe from any Google penalty, it’s wise to perform an in-depth backlinks analysis. In this article, I’ll show you how to determine if a backlink is right or bad for SEO and what are the most important SEO metrics to look for when doing a backlinks analysis.

Metrics 60

Metrics Analysis SEO NoFollow 60

Keyhole.co

FEBRUARY 3, 2024

Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation. Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. How to do that, you ask?

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Sherrilynne Starkie

JUNE 29, 2014

nBA Pulse, from newBrandAnalytics , is cloud-based software that helps brands gain real-time visibility into social media’s trending topics and see conversations that might impact their brand and product reputation. Analysis of spikes. Volume spike analysis. nBA Pulse Dashboard. This saves time and means easier reporting.no

Sysomos 333

Sysomos Analytics Tools Radian6 333

Sprout Social

JUNE 7, 2023

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. Sprout automatically collects and consolidates information from a variety of sources such as Facebook, Instagram, TripAdvisor and Google My Business, and analyzes the feedback data through text analysis.

Brands 111

Brands Sentiment How To Analysis 111

Keyhole.co

MAY 12, 2023

Competitor analysis Want to know what your competitors are doing? Trend analysis Keep in check what’s popular right now and use those keywords to get more traffic. Reputation management Lastly, eliminate all chances of risking your reputation by monitoring your brand’s online reputation and taking steps to manage it.

Tools 52

Tools Strategy Marketing Analysis 52

SocMed Sean

FEBRUARY 24, 2022

The ease of spreading fake news and misinformation on the platform dealt a major blow to the platform’s reputation. However, even with its damaged public reputation, Facebook remains the world’s largest social media platform. The direct result is a deeper analysis that ultimately provides marketers with better ad targeting and results.

Facebook 130

Facebook Strategy Marketing Travel 130

Keyhole.co

FEBRUARY 13, 2024

Brand reputation management As a brand, you can’t make everyone happy. However, keeping track of positive and negative comments around your business is essential to mitigate potential reputation crises. Competitor analysis Twitter earned a whopping $1.08 billion in ad revenue in 2022.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Keyhole.co

APRIL 2, 2024

Sentiment analysis This metric helps you analyze the sentiment or emotional tone behind brand mentions and conversations on social media. Use to: Discover insights into brand perception and reputation. You can measure social listening by tracking common metrics, such as Share of Voice, sentiment analysis, and customer satisfaction.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Waxing UnLyrical

AUGUST 1, 2019

It takes a business years to build a reputation as trustworthy in the eyes of consumers, but burning it all down can occur in just moments. He has over 25 years of experience in the industry and focuses on TV and radio broadcast monitoring, media intelligence, and PR analysis. Guest post by David H Lasker.

Tips 160

Tips Reputation Analysis Consultant 160

Sprout Social

JUNE 16, 2022

If you don’t cover your social media bases, you open your company up to a host of legal and other risks : Reputational risk: Most due diligence processes look at a host of internal variables. They can look at how it shows up to the public and scan for reputational concerns. But many overlook external ones.

Social Media 106

Social Media Pharmaceuticals Reputation Team 106

Sprout Social

NOVEMBER 21, 2023

It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. This means you need a smart, organized strategy combined with the right competitor analysis tools. Analyze their product quality, brand reputation, customer service and online presence.

Sentiment 94

Sentiment Metrics Analysis Trends 94