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The Top 10 Marketing Attribution Software Solutions

Oktopost

Accuracy in both big-picture and fine-grained analysis. Dark social is a big issue because most social networks are closed gardens. First of all, social networks don’t share a lot of their data with external tracking tools. Nielsen Visual IQ. Channel management (separate reporting for each channel).

Software 101
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B2B Employee Advocacy Best Practices

Oktopost

Social networks tend to prioritize meaningful interactions between people over branded content which doesn’t spark back and forth conversations. In addition, followers that comprise your employee networks are more likely to engage with your content because people tend to trust their peers more than they trust brands. Mobile App.

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

Discover the answers to these questions and more here in 55 of the best guides to social media strategies, tactics, tools and statistics of the past year. Social Media Tips, Tactics and Techniques. How are marketers really using social media? 4 experts on how to turn social media into sales by Social Media Today.

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The Complete, Always-Updated Guide to Facebook Advertising

Buffer Social

Chapter 4: Budgeting, Analysis, and Successful Strategies : Hoping to answer the question “What am I supposed to do here?” billion of which access the social network via mobile devices. Attention: People spend a lot of time on social networks. Mobile News Feed. Desktop right column.

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The Future of Blogging: I Had to Tell You This

Viper Chill

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). I think it’s a shame that an industry which affects so many people gets so little self-analysis and even fewer people trying to uncover where it’s heading. As mentioned, this is a long article.

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