When to Post on Facebook, Twitter, Google+, LinkedIn, and Pinterest
MARCH 8, 2014
Determining the best times to post on Facebook, Twitter, Google+, Pinterest, LinkedIn, and blogs is vital to content marketing success. Topsy , an app that has been around for a few years, performs social network trend analysis. LinkedIn. Social media is always on.
Microsoft and LinkedIn: A Primer for Social Marketers
JUNE 13, 2016
When I heard the news that Microsoft is set to acquire LinkedIn for $26.2 This is the perfect match for both the Microsoft brand and the LinkedIn brand. Microsoft and LinkedIn’s Economic Graphs side-by-side from the presentation deck. What it Means for You, the Marketer.
How To Set Up a Presence on LinkedIn
NOVEMBER 21, 2011
Tweet Whenever we think of professional networking and corporate branding, the first thing that comes to mind is LinkedIn. And rightly so, with 100 million professionals following 1,9 million companies on LinkedIn, it is worth considering to grow a presence here on LinkedIn.
Lawyers: Are LinkedIn Skills Endorsements & Recommendations Unethical?
JUNE 7, 2013
I guess I’m a news and information junky when I only read one of those magazines the entire 9 days, but read a plethora of general and legal marketing blog posts. I digress… Over on the ABA Journal’s website, I read a post Do LinkedIn Endorsements Violate Legal Ethics Rules?
When is the social curation bubble going to burst? — Tech News and Analysis
FEBRUARY 15, 2012
Tech News and Analysis. When I made the comparison between the two services, however, Pearltrees’ marketing chief François Rocaboy objected. It’s understandable, of course, that this is an enticing market. Events. GigaOM.tv. Research. Apple. Broadband. Cleantech.
Everything You Want to Know About How to Create an Amazing #LinkedIn Profile
JULY 7, 2014
One of the most asked questions and possibly the most important one is “ How do I make a great LinkedIn profile? Your LinkedIn profile is your online identity and should be thought of as the profile you build a reputation from, not your online resume. 10 LinkedIn Best Practices.
The 29 Best Social Media Monitoring Tools
FEBRUARY 13, 2017
Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. A multi-channel marketing platform primarily for B2C marketers. 3: The Nine Best Facebook Marketing Tools. #4:
Top Skills for 2016 from LinkedIn
JUNE 15, 2016
This list of the top 25 skills that can make you more marketable in 2016 and beyond was published on the Official LinkedIn blog. The data was gathered by analyzing all of the hiring and recruiting activity that occurred on LinkedIn in 2015 to find the 25 hottest skills required.
10 Content Marketing Lessons I Learned From Seeing How Our Content Is Shared
FEBRUARY 1, 2017
Source: https://www.hubspot.com/marketing-statistics ). In the past two years, content consumption on LinkedIn has increased 21%. Source: https://www.hubspot.com/marketing-statistics ). 2017 Digital Marketing Predictions From the Experts Download.
The 32 Best Twitter Marketing Tools
JANUARY 24, 2017
While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. ” That’s why, as reported here previously , 88% of B2B marketers in North America use Twitter for content distribution.
5 Ways to Become a Better Social Marketer Today
JUNE 27, 2016
You have long-term goals and strategies to make yourself and your brand better on social, but if you’re looking for ways to become a better social marketer right now , check out these five resources for social marketing self-improvement. Education & Analysis
4 Creative Ways to Market Your Business with Snapchat
DECEMBER 21, 2016
Believe it or not, but Snapchat is a marketing gold mine. In the same Edison study, researchers found that Snapchat had more users than LinkedIn, Pinterest and Twitter. In this post, I’m going to break down applicable methods for marketing on Snapchat.
Influencer Marketing 101
JULY 18, 2015
Influencer marketing , (also Influence Marketing ) is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole.
Best Internet Marketing Posts of 2011
Techipedia: Tamar Weinberg
JANUARY 5, 2012
In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. Local Online Marketing.
Best Internet Marketing Posts of 2010
Techipedia: Tamar Weinberg
JANUARY 5, 2011
2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), LinkedIn.
New Features from Talkwalker: Time Lapse Graphs, Improved Instagram KPI’s and LinkedIn Monitoring
JULY 11, 2016
We’re constantly working with clients and assessing the market to add new features and revamp existing features to make sure our users always get the information they need to make better decisions. Social Media Marketing : Know exactly which posts are driving follower growth and engagement on Instagram and YouTube. LinkedIn and VK Monitoring. VK monitoring gives users a pivotal insight into trends in one of the world’s most important growth markets.
How to Use Social Media for Marketing Research
MAY 8, 2013
Social media has had a massive impact on marketing and the way that consumers view businesses. While many businesses are taking part in social media marketing, many fail to see the market research potential that the platform offers as well. These tips and tricks offer simple, easy to implement ways to turn social media into a powerful marketing research tool. Forming your Marketing Research Plan. Related posts: Social Media Marketing: You’re Doing It Wrong.
4 Brand-Changing Lessons from the 2016 Social Media Marketing Industry Report
JUNE 2, 2016
Social Media Examiner ‘s 2016 Social Media Marketing Industry Report is always a highlight of the savvy social marketer’s year. 40% of Marketers Agree That Social Media Marketing Has Gotten Harder… …in the last 12 months.
Hot Association Membership and Marketing Jobs this week – January 26
JANUARY 26, 2017
We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. This is an ideal position for a resourceful, strategic and creative marketer who thrives in a dynamic team environment.
You Have $100 to Spend on Social Media Marketing. Here’s One Way to Spend It.
APRIL 26, 2017
I’ve heard of companies that spend millions on marketing and others who spend zero (we skew toward the zero side at Buffer). That’s why a hypothetical situation like — what would you do with $100 to spend on social media marketing ? — LinkedIn – $20.
How to Improve Social Marketing Results with Scheduling
AUGUST 30, 2016
There’s no denying the importance of social marketing: with social media now ranked the #1 activity for web users and 93% of marketers harnessing the power of social media for their businesses, it’s never been more apparent that the big social marketing plays a vital role in business strategy.
101 Marketing Tools and Technology Tips for 2017
JANUARY 26, 2017
Are you tired of all the fluff you read on marketing? Want a list of tried and tested marketing technology tools and tactics you can immediately implement in your business? Marketing Automation / Email Marketing. Create marketing automation sequences.
45 Marketing Tools to Consider for 2017
DECEMBER 21, 2016
What are the hottest marketing tools you should be using in 2017? This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Marketing Automation.
Analysis of The Top 10 Twitter Users and What We Can Learn From Them
Techipedia: Tamar Weinberg
SEPTEMBER 8, 2010
who has previously written a great analysis on the top 5 blogs and now is taking his evaluation to Twitter. I’ve seen internet marketers who sell products designed to help accounts gain hundreds of followers, which defeats the process of engaging an audience with outstanding content.
Social Media Success Requires a Marriage, Not a One Night Stand
JANUARY 4, 2017
Business and marketing leaders aren’t much different. So why would we think that marketers and business leaders would think any different when it comes to social media? I can help you use free marketing with Facebook NOW! They optimize their LinkedIn company profiles.
The Five Best Pinterest and Instagram Marketing Tools
AUGUST 23, 2016
Increasing use of mobile devices combined with the popularity of “snackable” information have made visual content an increasingly important component of content marketing. As with other social networks, the right tools can help marketers use these platforms more effectively.
14 of the Best Content Marketing Tips, Tactics and Techniques of 2013
DECEMBER 17, 2013
Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). So it is with Content Marketing Week. by Industry Market Trends.
8 Killer Tactics to Grow Your Blog with LinkedIn
JUNE 11, 2012
That’s right, LinkedIn isn’t just for big companies or finding a job. There are a ton of practical tactics and strategies that you can engage in to build your blog on LinkedIn. Use the LinkedIn Share button to promote content. LinkedIn can take care of that for you.
50 Top Tools for Social Media Monitoring, Analytics, and Management 2013
MAY 12, 2013
Use these platforms to manage, measure, and analyze your social media marketing initiatives. These 50 tools distill data in ways that are relevant to your social media marketing plan, enabling you to figure out how to succeed with your audience.
11 Thought-Provoking Guides to Content Marketing for 2014
MARCH 11, 2014
The burst of content marketing content (pardon the repetition) produced some interesting results in terms of traffic. Content marketing remains a hot topic, as practitioners continue to ask questions, like: what are the hottest trends in content marketing for 2014?
19 More Outstanding Social Media Marketing Guides
JANUARY 13, 2015
While social media marketing has become commonplace, questions about how to optimize the use of social channels and networks, and how to stand out from the crowd, remain. This follow-up post answers several more, such as: what are the best social networks for b2b social media marketing?
2017 Content Marketing Editorial Calendar Template and Tutorial
DECEMBER 11, 2016
If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. 2017 content marketing statistics. 2017 content marketing predictions. Content Marketing Institute).
The Role of Social Media in Lead Generation [presentation]
AUGUST 5, 2011
Joining Facebook, Twitter or LinkedIn is not something that will revolutionize your company or your marketing efforts. Best Practices of Cross-Platform Social Media Marketing [presentation].
The Future of Digital Marketing According to the Giants
JULY 15, 2014
and Microsoft have been making acquisitions that could change the way digital marketing is done in the near future. What seemed to be objects of science-fiction books and shows are now being developed in the real world, and may be used for marketing. Guest post by Clayton Wood.
The Ultimate Toolkit for the Professional Content Marketer
APRIL 19, 2016
Content marketers have to wear many “hats.” This is a huge job, and it is no wonder that many businesses are abandoning their content marketing programs in favor of just plain old web-based advertising, if they can sustain it on their budgets.
Analysis of Five Top Blogs and What You Can Learn from Them
Techipedia: Tamar Weinberg
JULY 1, 2010
All of these blogs also make use of affiliate marketing and it works for them since they have a large audience. Thanks for the excellent analysis of what it takes to be a top blogger. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.
12 Tips To Execute The Perfect Marketing Strategy For Your Business
OCTOBER 4, 2016
A lot of businesses fail to understand the importance of having a sound marketing strategy. These companies haven’t realized the value of having a marketing strategy to lead them forward. This is where a marketing strategy comes in handy. Prepare a list of marketing goals.
Social Media Ostriches – The Corporate Hypocrisy Of Blocking Employee Access To Facebook and Twitter
APRIL 5, 2012
In addition, by allowing their employees to position themselves as thought leaders and expand their sphere of influence, they could enhance their organizations position in the market, have happier employees, and maybe…even open up some new markets that might not existed without Social Media.
10 Tools for Measuring Your Social Media Influence
AUGUST 14, 2011
In the world of social media marketing, influence is currency. For the most part, marketers have been limited to piecemeal metrics like followers, likes, and page views. It gauges activity on Twitter, Facebook, and LinkedIn to come up with a score.
21 Social Media Tools for Smart Marketers
JANUARY 4, 2016
Below are 21 of my favorite social media tools that every marketer needs. 21 Social Media Tools for Smart Marketers. Since its inception, Buffer has been saving marketers oodles of time. Any way you use it, it’s a goldmine of insight into your target markets likes/dislikes.