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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

Read on to learn how to run an effective social media competitive analysis. Even if you don’t currently advertise with Google, the Keyword Planner is free, making it one of our favorite competitive analysis tools. Step #3: Capture Platform-Specific Data It’s time to get granular by diving into each of your competitors’ social accounts.

Analysis 186
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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

But when it comes to social data, it’s not about how much data you have but rather how you leverage it. Their research and engagement can turn into precious data for your business. Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately.

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A holistic approach to humans and data analysis

Audiense

At the beginning of digital communication, marketers had a restricted resource of data, tools and knowledge, and the platforms were also in their early phase of evolution. As a standard tactic, ads triggered fear, social proof and scarcity.

Data 148
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How to build a competitive analysis report with examples and tools

Sprout Social

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This is where competitive analysis reports become critical, providing you a roadmap for translating raw data into strategic direction.

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How To Analyse Twitter Data | Twitter Data Analysis Guide

Audiense

But how can you know for sure unless you look at the data? More importantly, you need data to understand what’s working and what’s not so you can adjust your strategy for even greater impact. And you’ve even set aside a budget to manage the platform, with a well-defined strategy that works…or at least seems to work.

Data 148
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Netflix’s Social Media Strategy Unveiled: A Comprehensive Analysis

Keyhole.co

Analysis of Netflix’s social media accounts One of the things that set Netflix apart on social media is their ability to engage with their audience and create a sense of community. Netflix targets its audience through a combination of data-driven marketing and targeted advertising. You can try to outdo Netflix’s social media strategy.

article thumbnail

A holistic approach to humans and data analysis

Audiense

At the beginning of digital communication, marketers had a restricted resource of data, tools and knowledge, and the platforms were also in their early phase of evolution. As a standard tactic, ads triggered fear, social proof and scarcity.

Data 94