What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Though limited (in terms of filters, number of search terms and results) in comparison to the fee-based version of the tool, SM2 Freemium is still an excellent tool for getting a snapshot of your social media landscape—discovering who’s talking about you, your competitors and your industry, what they’re saying, and where they are saying it. Results can be exported to Excel for further sorting and analysis. Nielsen BuzzMetrics.

Why You are Probably Analyzing the Performance of Your Social Content Incorrectly

Ignite Social Media

In many cases, these platforms have dedicated companies to measure performance like Nielsen for TV and BPA Worldwide for print. Not All Social Channels Provide Paid Benchmarks For Comparison. Social Media Measurement benchmarks bpa worldwide eMarketer facebook Instagram nielsen twitte

Trending Sources

Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

In reality there must be hundreds of firms out there doing social media analysis in some form or another but I tried to hit the most popular ones with the single-minded goal of finding a firm that could deliver the most strategic value from the 2+ years of social media data that’s out there.

35 Great Social Media Infographics

Pamorama

Also the ‘Financial Facts’ comparison is absurd. Also the 'Financial Facts' comparison is absurd.&# [link] Verónica Hi! website is excellent in terms of its analysis of social media inforgraphics.

5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

Nice analysis on it from Ian Lurie over at Conversation Marketing ). Comparisons of twitter followers, Facebook likes, and YouTube subscribers.

Towards a Theory of Digital Literacy: Three Scenarios for the Next Steps

Buzz Marketing for Technology

This list is conceived as a practical framework, derived from years of experience in the research and design of digital environments for youth and adults, as well as an analysis of recent literature on the subject, and based on a pilot study of the performance of scholars in different types of digital tasks ( Eshet-Alkalai, 2004 ; Eshet-Alkalai & Amichai - Hamburger, 2004 ). For socio-emotional literacy: Content analysis of inputs of participants in a chat session.

Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources

www.interactiveinsightsgroup.com

The measurement requires in-depth analysis and A LOT of asking “WHY?” Social Media Marketing ROI – Metrics And Analysis From Search Engine Land: a look at how to adapt currently available measurement methodologies and apply them to social media marketing campaigns.

Instagram Looks More Like Snapchat and Facebook’s New Video Metrics | Social You Should Know

Ignite Social Media

For more context with analysis, they are incorporating comparisons between current video metrics and historical benchmarks. In addition, ComScore and Nielsen are enlisted to ensure that the ads purchased are delivered to the intended audience.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit.

26 Free Tools for Monitoring Your Brand's Reputation

Pamorama

Blogpulse : A service of Nielsen BuzzMetrics, it analyzes and reports on daily trends in the blogosphere. Trendrr uses comparison graphing to show relationships and discover trends in real time. pamorama marketing, life, social media Home About Bookshelf Links Contact 26 Free Tools for Monitoring Your Brand’s Reputation by Pam Dyer on December 6, 2009 Share Are you listening? Do you know what people are saying about your brand?