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How to build a competitive analysis report with examples and tools

Sprout Social

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This is where competitive analysis reports become critical, providing you a roadmap for translating raw data into strategic direction.

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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. So, how did the vacation rental marketplace become a trailblazer in the hospitality industry?

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15+ Tips to Grow On YouTube Shorts

Buffer Social

Engage with your audience for community building We all know that engaging with your community on social media is one of the many keys to success. Use the Community tab to post updates, create polls, or share behind-the-scenes content. Speaking of the Community tab – it isn't just for long-form YouTube creators.

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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Analysis of LEGO’s social media accounts LEGO has its roots in 1932 when founder Ole Kirk Kristiansen made the first set of wooden toys. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. DC movies and LEGO? These building sets soared in popularity from the get-go.

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Unleash Your Instagram Potential: 10 Definitive Pointers ??

Social Media Network Marketing

Foster Community Engagement : Foster a sense of belonging by actively engaging with your audience through comments, DMs, and interactive features like polls and quizzes. Forge Influential Partnerships : Collaborate with influencers and brands whose values align with yours to tap into their audience and build credibility within your industry.

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What does YOUR Open Community look like?

SocialFish

Forgive us for what’s sure to be a big promo push to spread the word about our little book, Open Community , which is about to come out in less than two weeks. We’ve written Open Community for mid-level and senior leaders in associations who are working together to build community online. Who the book is for.

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12 Facebook publishing tools for your brand in 2024

Sprout Social

Facilitates team collaboration If you work with a team to create and schedule your Facebook content, publishing tools can make the process even easier. Find a tool that facilitates social media collaboration , allowing junior social media managers to create content to then send to senior managers for approval and publication.