Convince & Convert

APRIL 1, 2010

I totally agree that repurposing content across social networking platforms is a necessity, and that saying what you mean and meaning what you say across every channel is very important. link] Opinion@Large Great topic/analysis. link] Opinion@Large Great topic/analysis. link] [link] nateriggs Killer analysis, Jay.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

SEPTEMBER 22, 2010

Or “Throw ‘stuff’ up on the wall and see what sticks,&# versus strategy and planning and metrics analysis. Social rounds it out, helps to expand reach. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Email is the foundation for any online marketing campaign. Im Jay Baer.

Social Media 135

Social Media Strategy Social CRM Consultant 135

Convince & Convert

SEPTEMBER 14, 2010

Is it good enough to just say “here is our product, go buy it?&# Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0 link] Mark Tamis Not at all Jay – I fully support the use of CRM platforms & datamining and analysis. and hope for a.02

Social Media 123

Social Media Social CRM Strategy Consultant 123

Convince & Convert

AUGUST 2, 2010

link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

Facebook 121

Facebook Social CRM Consultant MySpace 121

Convince & Convert

FEBRUARY 10, 2010

. “We want to give SMB a complete tool to allow them to move the needle on the 20% of social media that matters.&# Here's why: [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Not Perfect, But Useful As with any data-harvesting service, Flowtown results aren’t bullet-proof.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

JULY 20, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S.

Social Media 139

Social Media Strategy Consultant Blogger 139

Convince & Convert

APRIL 20, 2010

Which is closer to buying, a consumer searching for “flat panel TV&# or a consumer searching for “26 inch 720p flat panel TV.&# ? I need to do some serious analysis to see how those 3,126 terms fit together, and dramatically expand my keyword usage. That would be a interesting exercise, wouldn’t it? Im Jay Baer.

Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

MAY 25, 2010

They feel, understandably, that it's a shorter leap than figuring out something like “search taxonomy analysis.&# [link] Nate Riggs ALL marketing agencies. I bought a dozen pair, found shoes-vip website selling shoes best, where I can buy cheap Nike Shox Shoes , and is still original. Im Jay Baer.

Marketing 123

Marketing Social CRM Conference Social Media 123

Techipedia: Tamar Weinberg

JUNE 3, 2010

This is especially true of other social networks, especially ones where you were originally untrusted. Cutright June 3, 2010 at 1:34 pm I love the parallel you’ve outlined between parenthood and social media. I’ve been doing both for 12 years and I agree with you analysis.

Social Media 221

Social Media Marketing Digg Consultant 221

Convince & Convert

SEPTEMBER 21, 2010

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. s to ask before buying, ESP!

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. Some just buy. Others buy AND influence other customers [link] @jaybaer [link] Josh Gordon Not all customers are created equal.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

MARCH 25, 2010

jaybaer: A Social Media Scoreboard That Works [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

SEPTEMBER 21, 2010

I may run a similar analysis and rank my top posts by page views coming from search engines. I love the analysis. Years ago I did a similar analysis of the most clicked articles from my then employer’s email newsletter and found almost identical results. I’ve been having some challenges with Disqus lately.

Social Media 141

Social Media Strategy Social CRM Consultant 141

Convince & Convert

AUGUST 26, 2010

If you’re an agency that’s providing social media listening or analysis services for clients, this is even more critical of a distinction. The disheartening truth is that there is very little “standardized&# reporting available if you’re going to do social listening and analysis at the highest level.

Social Media 119

Social Media Strategy Analysis Reputation 119

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants.

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

SEPTEMBER 20, 2010

Creating and calibrating a social media strategy for any company should follow the same process. You need to determine why your company should be social, for whom your efforts are intended and where your audience is in the buying cycle, and how you’ll measure success. Up 50% over last year. Up 50% over last year.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

AUGUST 10, 2010

Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. Customers could tell everyone about your product face to face, as they have for centuries, but it's more efficient through social media and we, as marketers, can measure the result.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

JULY 8, 2008

A marketer also reaches out to the target audience through various methods of social networking, and constantly monitors the buzz surrounding the client’s products and services. social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it).

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

MARCH 3, 2010

Communicate with Content After strategic thinking, the key to social media success is content creation. Help clients take their message to consumers directly, impacting purchase intent by providing truly helpful information at the right time in the buying cycle. Remember, the most important customer of EVERY company is Google.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

APRIL 7, 2010

It’s never going to be Facebook (unless Facebook buys them), but don’t ignore geo-location apps. link] Niek Vugteveen Ignore Foursquare at Your Peril – An Analysis of Potential [link] #mobile #socialcrm [link] dM Coles Johnson Ignoring #FourSquare means ignoring who's been at your store, what they said, etc.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Convince & Convert

SEPTEMBER 21, 2010

Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. There are some elements of Disqus I don’t like, especially that it doesn’t always play nice with other plug-ins, but it does make commenting easier and faster for most of you who already have a Disqus account.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

FEBRUARY 25, 2010

You could actually take it further and use different feeds for different audience segments, based on why they buy your product, which would be GREAT! It’s so important for to know you’re facts and your customer while using social networking. The opportunity social networking provides in incredible.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

APRIL 8, 2010

I've heard others claim that they keyboard and USB adapters allow it to be laptop-like, but to me what buy a device when you're just going to attach a bunch of things to it that makes it more like a laptop? link] Zack Nice analysis! link] Zack Nice analysis! Would it work as a marketing and/or presentation device?

iPad 136

iPad Content iPhone Wireless 136

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JULY 29, 2010

My solution has been to respond with a note that the publisher doesn’t allow me to distribute that material (that’s true) and suggest that they buy a copy of the book that includes a CD. Reply Carri Bugbee July 30, 2010 at 5:00 am Todd, can I buy you lunch and pick your brain??? You get the idea. Yet people always ask!)

Products 267

Products Consultant Price Social Media 267

Convince & Convert

MAY 20, 2010

I hope companies can work out a solution that benefits bloggers as well as the company business:) [link] Suzanne Vara Social Media Success Metrics and Premature Calculation | Social Media Staffing and Operations | Social Media [link] [link] Annabel Candy RT @suzannevara @jaybaer: Are You Suffering From Premature Calculation?

Metrics 116

Metrics Social Media eBook Social CRM 116

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. Who better to help me buy a flat screen TV than the employee who sees 100 customers a week? A survey of 4,875 adults (500 U.S.) Im Jay Baer.

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

AUGUST 3, 2010

Despite their size you would have to think that a Google, Apple or Microsoft could still buy them without blinking. Good humor mixed in with a solid analysis, Jay. 3 Ways Facebook is Killing Your Website" by @jaybaer [link] [link] Jennifer Devitt 3 Ways Facebook is Killing Your Website Convince & Convert [link] I DONT buy it!

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Despite their size you would have to think that a Google, Apple or Microsoft could still buy them without blinking. Good humor mixed in with a solid analysis, Jay. 3 Ways Facebook is Killing Your Website" by @jaybaer [link] [link] Jennifer Devitt 3 Ways Facebook is Killing Your Website Convince & Convert [link] I DONT buy it!

Facebook 167

Facebook Consultant Social Media Sites 167

Social Media Strategery

NOVEMBER 10, 2008

What started out as just a wiki now includes social bookmarking, social networking, blogs, and most importantly, a culture of collaboration that will continue even if one or two pieces is taken away. I am openly challenging myself as well as every other social media evangelist who is reading this post to be like Bill Cowher.

Gov 2.0 66

Gov 2.0 Social Media Wiki Sports 66

Techipedia: Tamar Weinberg

MARCH 10, 2010

Oh…and I MAKE them buy your book… hehee~! While I’m a big fan of the O’reilly books, I will certainly buy the one you recommended since IMHO you are a very credible resource. Still, people buy into programs without knowing and doing research. Make educated buying decisions! And so much more.

Marketing 240

Marketing How To SEO Training 240

Convince & Convert

JUNE 8, 2010

I bought a dozen pair, found shoes-vip website selling shoes best, where I can buy cheap Nike Shox Shoes , and is still original. here suggest to you if you want to buy genuine nike shox shoes you can buy from nike shoes Web site! blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Social Media 128

Social Media Foursquare Consultant Airlines 128

Convince & Convert

MARCH 16, 2010

The point is to understand social media as part of an overall marketing strategy, understand individual apps, and be nimble and adaptable. link] @Brett2point0 Excellent analysis, Jay. I don't want to play Mafia Wars, buy a cartoon pig or anything else. Those are the people I am interested in. Facebook is annoying as $#@!

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

MARCH 2, 2010

@ExactTarget bought @cotweet "Why the social business evolution starts today" (my analysis) [link] [link] Lauren Fernandez RT @jaybaer: Wow! ExactTarget bought @cotweet "Why the social business evolution starts today" (my analysis) [link] [link] Lauren Fernandez RT @jaybaer: Wow!

CoTweet 116

CoTweet CoTweet Analysis Consultant 116

Social Media Strategery

FEBRUARY 15, 2009

There are many opportunities for Government officials to look to social media, social networking for inspiration, communications, and transparency. There are many opportunities for Government officials to look to social media, social networking for inspiration, communications, and transparency.

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134

Convince & Convert

APRIL 22, 2010

link] [link] Carrie Bond RT @markwschaefer: RT @jaybaer: Is Social Media Too Big For Its Britches? link] [link] Michael Feldkamp Jay, I agree with you and love your visual representation of the levels of discourse and marketing on social networks. RT @swoodruff: Is Social Media Too Big For Its Britches? Im Jay Baer.

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128